| Product Code: ETC10436826 | Publication Date: Apr 2025 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Morocco Retail E Commerce Market Overview |
3.1 Morocco Country Macro Economic Indicators |
3.2 Morocco Retail E Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Morocco Retail E Commerce Market - Industry Life Cycle |
3.4 Morocco Retail E Commerce Market - Porter's Five Forces |
3.5 Morocco Retail E Commerce Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Morocco Retail E Commerce Market Revenues & Volume Share, By Platform, 2021 & 2031F |
3.7 Morocco Retail E Commerce Market Revenues & Volume Share, By Function, 2021 & 2031F |
3.8 Morocco Retail E Commerce Market Revenues & Volume Share, By End Use, 2021 & 2031F |
4 Morocco Retail E Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in Morocco |
4.2.2 Growing middle-class population with higher disposable income |
4.2.3 Expansion of e-commerce platforms and digital payment options |
4.3 Market Restraints |
4.3.1 Limited logistics infrastructure and last-mile delivery challenges |
4.3.2 Low levels of trust in online transactions and concerns about cybersecurity |
4.3.3 Regulatory hurdles and compliance issues in the e-commerce sector |
5 Morocco Retail E Commerce Market Trends |
6 Morocco Retail E Commerce Market, By Types |
6.1 Morocco Retail E Commerce Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Morocco Retail E Commerce Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 Morocco Retail E Commerce Market Revenues & Volume, By B2C (Business to Consumer), 2021 - 2031F |
6.1.4 Morocco Retail E Commerce Market Revenues & Volume, By B2B (Business to Business), 2021 - 2031F |
6.1.5 Morocco Retail E Commerce Market Revenues & Volume, By C2C (Consumer to Consumer), 2021 - 2031F |
6.2 Morocco Retail E Commerce Market, By Platform |
6.2.1 Overview and Analysis |
6.2.2 Morocco Retail E Commerce Market Revenues & Volume, By Shopify, Magento, 2021 - 2031F |
6.2.3 Morocco Retail E Commerce Market Revenues & Volume, By Alibaba, Amazon Business, 2021 - 2031F |
6.2.4 Morocco Retail E Commerce Market Revenues & Volume, By eBay, Etsy, 2021 - 2031F |
6.3 Morocco Retail E Commerce Market, By Function |
6.3.1 Overview and Analysis |
6.3.2 Morocco Retail E Commerce Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.3.3 Morocco Retail E Commerce Market Revenues & Volume, By Wholesale Trading, 2021 - 2031F |
6.3.4 Morocco Retail E Commerce Market Revenues & Volume, By Second-Hand Selling, 2021 - 2031F |
6.4 Morocco Retail E Commerce Market, By End Use |
6.4.1 Overview and Analysis |
6.4.2 Morocco Retail E Commerce Market Revenues & Volume, By Fashion, 2021 - 2031F |
6.4.3 Morocco Retail E Commerce Market Revenues & Volume, By Electronics, 2021 - 2031F |
6.4.4 Morocco Retail E Commerce Market Revenues & Volume, By Small Businesses, 2021 - 2031F |
7 Morocco Retail E Commerce Market Import-Export Trade Statistics |
7.1 Morocco Retail E Commerce Market Export to Major Countries |
7.2 Morocco Retail E Commerce Market Imports from Major Countries |
8 Morocco Retail E Commerce Market Key Performance Indicators |
8.1 Average order value (AOV) per customer |
8.2 Customer retention rate |
8.3 Conversion rate of website visitors to customers |
8.4 Average time spent on the website |
8.5 Number of new customer acquisitions |
9 Morocco Retail E Commerce Market - Opportunity Assessment |
9.1 Morocco Retail E Commerce Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Morocco Retail E Commerce Market Opportunity Assessment, By Platform, 2021 & 2031F |
9.3 Morocco Retail E Commerce Market Opportunity Assessment, By Function, 2021 & 2031F |
9.4 Morocco Retail E Commerce Market Opportunity Assessment, By End Use, 2021 & 2031F |
10 Morocco Retail E Commerce Market - Competitive Landscape |
10.1 Morocco Retail E Commerce Market Revenue Share, By Companies, 2024 |
10.2 Morocco Retail E Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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