Market Forecast By Type (Fried, Non-Fried), By Packaging (Cups, Packets), By Sales Channel (Supermarket/Hypermarket, Convenience Stores, Online Stores, Others) And Competitive Landscape
Product Code: ETC048494 | Publication Date: Apr 2023 | Updated Date: May 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Myanmar Instant Noodles market currently, in 2023, has witnessed an HHI of 5263, Which has increased slightly as compared to the HHI of 2125 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Myanmar Instant Noodles Market is expected to grow significantly in the forthcoming years. Typically, the country has a young and growing population, which is increasingly urbanizing and prefers to buy convenience food due to their busy lifestyles. Besides, the economy of Myanmar is projected to expand rapidly in the coming years, resulting in greater disposable incomes for consumers to spend on premium quality instant noodles.
According to 6Wresearch, the Myanmar Instant Noodles Market is anticipated to grow at a higher growth rate during the 2023-2029. The growth is attributed to several factors, including rapidly growing urbanization and modernization of Myanmar and the growing middle class and young population. With the growing population and urbanization, the demand for instant noodles is forecast to proliferate in the forthcoming years. The changing lifestyles of people are also fueling the Myanmar Instant Noodles Market growth as people are looking for convenience foods that can be prepared instantly. The Myanmar instant noodles market is also facing several constraints such as lack of infrastructure, decreasing purchasing power of consumers in Myanmar, and competition from other types of food products is strong in Myanmar. In addition, awareness of instant noodles among consumers in Myanmar is relatively low, which presents a challenge for manufacturers in order to grow sales in the market. To address certain challenges, many companies operating in the Myanmar instant noodles market are investing heavily in marketing and promotional campaigns to increase consumer awareness of their products. Furthermore, rising incomes enables people to purchase more processed and packaged foods, including instant noodles. Thus, driving the demand for instant noodles among individuals.
Due to the widespread COVID-19 pandemic, many industries had significantly impacted including the Myanmar instant noodles market as individuals become more cautious about going to restaurants and eating street food, leading to a burgeoning demand for packaged food products. However, the pandemic has also brought several challenges for the instant noodle industry in Myanmar owing to supply chain disruptions backed by lockdowns, leading to a shortage of raw materials and packaging materials. Moreover, the pandemic has also led to a change in consumer preferences in terms of health. Many consumers are looking for instant noodle products that are low in calories and contain more vegetables and protein. Consequently, manufacturers are focusing on developing healthier and more nutritious instant noodle products to cater to changing consumer preferences.
According to Ravi Bhandari, Research Head, 6Wresearch, the cups segment is leading the Myanmar Instant Noodles Market share as they are the most convenient form of packaging that can be easily cooked and consumed without the need for additional utensils.
By sales channel, the convenience stores segment is the fastest-growing sales channel for instant noodles in Myanmar owing to the increasing number of convenience stores in urban areas and rising disposable income of consumers. However, the supermarkets/hypermarkets segment hold the largest market share in terms of sales volume. The online retailers segment is also growing rapidly due to increasing adoption of e-commerce platforms and rising internet penetration.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Myanmar Instant Noodles Market Overview |
3.1 Myanmar Country Macro Economic Indicators |
3.2 Myanmar Instant Noodles Market Revenues & Volume, 2022 & 2029F |
3.3 Myanmar Instant Noodles Market - Industry Life Cycle |
3.4 Myanmar Instant Noodles Market - Porter's Five Forces |
3.5 Myanmar Instant Noodles Market Revenues & Volume Share, By Type, 2022 & 2029F |
3.6 Myanmar Instant Noodles Market Revenues & Volume Share, By Packaging, 2022 & 2029F |
3.7 Myanmar Instant Noodles Market Revenues & Volume Share, By Sales Channel, 2022 & 2029F |
4 Myanmar Instant Noodles Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Myanmar Instant Noodles Market Trends |
6 Myanmar Instant Noodles Market, By Types |
6.1 Myanmar Instant Noodles Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Myanmar Instant Noodles Market Revenues & Volume, By Type, 2019 - 2029F |
6.1.3 Myanmar Instant Noodles Market Revenues & Volume, By Fried, 2019 - 2029F |
6.1.4 Myanmar Instant Noodles Market Revenues & Volume, By Non-Fried, 2019 - 2029F |
6.2 Myanmar Instant Noodles Market, By Packaging |
6.2.1 Overview and Analysis |
6.2.2 Myanmar Instant Noodles Market Revenues & Volume, By Cups, 2019 - 2029F |
6.2.3 Myanmar Instant Noodles Market Revenues & Volume, By Packets, 2019 - 2029F |
6.3 Myanmar Instant Noodles Market, By Sales Channel |
6.3.1 Overview and Analysis |
6.3.2 Myanmar Instant Noodles Market Revenues & Volume, By Supermarket/Hypermarket, 2019 - 2029F |
6.3.3 Myanmar Instant Noodles Market Revenues & Volume, By Convenience Stores, 2019 - 2029F |
6.3.4 Myanmar Instant Noodles Market Revenues & Volume, By Online Stores, 2019 - 2029F |
6.3.5 Myanmar Instant Noodles Market Revenues & Volume, By Others, 2019 - 2029F |
7 Myanmar Instant Noodles Market Import-Export Trade Statistics |
7.1 Myanmar Instant Noodles Market Export to Major Countries |
7.2 Myanmar Instant Noodles Market Imports from Major Countries |
8 Myanmar Instant Noodles Market Key Performance Indicators |
9 Myanmar Instant Noodles Market - Opportunity Assessment |
9.1 Myanmar Instant Noodles Market Opportunity Assessment, By Type, 2022 & 2029F |
9.2 Myanmar Instant Noodles Market Opportunity Assessment, By Packaging, 2022 & 2029F |
9.3 Myanmar Instant Noodles Market Opportunity Assessment, By Sales Channel, 2022 & 2029F |
10 Myanmar Instant Noodles Market - Competitive Landscape |
10.1 Myanmar Instant Noodles Market Revenue Share, By Companies, 2022 |
10.2 Myanmar Instant Noodles Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |