Market Forecast By End-user (Industrial, Commercial, Household), By Type (Light Roast, Medium Roast, Dark or Full Roast, Double Roast, Others) And Competitive Landscape
Product Code: ETC021174 | Publication Date: Jun 2023 | Updated Date: Oct 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Myanmar Roasted Coffee market currently, in 2023, has witnessed an HHI of 6392, Which has increased moderately as compared to the HHI of 4244 in 2017. The market is moving towards Highly concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Report Name | Myanmar Roasted Coffee Market |
Forecast period | 2024-2030 |
CAGR | 5.4% |
Growing Sector | Commercial |
Myanmar Roasted Coffee Market report thoroughly covers the market by end user, and by type. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Myanmar Roasted Coffee Market is expanding steadily, fueled by the growing demand for premium coffee in urban centers and the rise of coffee culture across the country. As disposable income rises and consumer preferences shift toward higher-quality products, the market for roasted coffee is showing substantial potential. The introduction of new coffee chains, both local and international, has further bolstered the coffee industry's development, making it an integral part of the country’s evolving food and beverage sector.
According to 6Wresearch, the Myanmar Roasted Coffee Market is projected to grow at a CAGR of 5.4% during the forecast period 2024-2030. Myanmar Roasted Coffee Market Growth is driven by various factors. The rises of the middle class and increasing urbanization have significantly influenced coffee consumption in Myanmar. As consumer preferences shift towards premium beverages, coffee consumption has become more of a lifestyle choice, especially in urban areas like Yangon and Mandalay. The growing number of cafés, both international chains and local specialty coffee shops, has boosted the consumption of roasted coffee, particularly in commercial settings. Additionally, local coffee production in Myanmar, particularly in regions such as the Shan State, is gaining international recognition for its quality. This has led to increased demand both domestically and for export, further propelling market growth. The adoption of Western café culture and the influx of international tourists also contribute to the expansion of the market, which is expected to continue growing at a healthy pace over the next few years.
Despite the promising growth prospects, the Myanmar Roasted Coffee Market Growth faces several challenges. One of the primary obstacles is the lack of infrastructure and technology in coffee production and processing, which affects the consistency and quality of coffee beans. In addition, limited access to international markets due to trade barriers and logistical issues impacts the ability of local producers to scale their businesses and compete globally. High production costs, driven by inefficient farming practices and a lack of investment in modern equipment, also make it difficult for local producers to meet growing domestic and international demand. Furthermore, competition from established global coffee brands poses a challenge to local coffee producers and roasters, who must find ways to differentiate their offerings.
Myanmar Roasted Coffee Industry is witnessing several notable trends. One of the key trends in the Myanmar Roasted Coffee Market Growth is the rise of specialty coffee. Consumers are becoming more discerning about the quality and source of the coffee they consume, leading to a growing demand for single-origin, high-quality beans that offer unique flavors. The shift towards specialty coffee is accompanied by an increase in knowledge and appreciation for different roasting techniques, brewing methods, and bean origins. Additionally, sustainability is becoming a more prominent concern for consumers in Myanmar, mirroring global trends. Consumers are now more interested in ethically sourced coffee, with a focus on fair-trade practices and environmentally friendly production methods. This trend has encouraged local farmers and coffee roasters to adopt sustainable farming and processing practices. The emergence of coffee tourism is also contributing to market growth, as Myanmar’s coffee-growing regions are becoming popular destinations for international visitors who are interested in learning more about local coffee production.
Myanmar Roasted Coffee Market Share presents significant investment opportunities across various sectors of the market. The expansion of the café culture and the rise of specialty coffee offer lucrative opportunities for investors in retail coffee businesses, including café chains, roasteries, and distribution networks. The increasing demand for high-quality roasted coffee presents opportunities for investing in local roasting operations that can cater to both domestic and international markets. Furthermore, there is potential for investing in local coffee production, especially in regions like the Shan State, which are gaining international recognition for their high-quality beans. Investors could focus on improving the coffee supply chain, from farm to cup, by offering better processing facilities, training for farmers, and enhancing the quality of Myanmar’s coffee exports. Additionally, there is potential for developing innovative products such as ready-to-drink coffee beverages, catering to the convenience-driven segment of the market.
Myanmar Roasted Coffee Market Share is competitive, with both international and local players contributing to its growth. Local roasters such as Shwe Taung Coffee and Pann Pyin Coffee are well-positioned due to their focus on premium products sourced from Myanmar’s coffee-growing regions. International brands such as Nestlé and Starbucks are also expanding their presence, contributing to the competitive landscape. The influx of new brands and the rise of specialty coffee shops are further intensifying competition, driving innovation and quality improvement within the industry.
Myanmar Roasted Coffee Industry benefits from government support aimed at promoting local coffee production and boosting exports. The government has launched various initiatives to improve the quality of coffee produced in the country, particularly in the Shan State, where the majority of Myanmar’s coffee is grown. These initiatives include training programs for farmers, improvements in coffee processing techniques, and financial support for coffee-related projects. Additionally, the government is working to promote Myanmar’s coffee on the international stage through participation in global coffee exhibitions and trade fairs. However, regulatory challenges such as inconsistent food safety standards, limited infrastructure, and import/export tariffs remain a hurdle for the industry. The government is actively working to address these issues by improving infrastructure and establishing clearer food safety guidelines to support the continued growth of the coffee sector.
Myanmar Roasted Coffee Market Size is poised for sustained growth over the coming years, with several positive trends driving its expansion. As Myanmar’s middle class continues to grow, so will disposable income, allowing consumers to indulge in higher-end, premium coffee products. The adoption of specialty coffee and the increasing demand for ethically sourced, sustainably produced coffee will continue to shape the market’s evolution. Moreover, the ongoing development of Myanmar’s tourism industry will likely fuel the growth of the café and hospitality sectors, which in turn will drive demand for roasted coffee. Export opportunities are also expected to grow as Myanmar’s reputation for producing high-quality coffee beans improves globally. The government’s support for local coffee production, coupled with private investment in the sector, is likely to strengthen Myanmar’s position as a significant player in the regional coffee market.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Nikhil, Research Manager, 6Wresearch, the commercial segment is the largest and fastest-growing end-user category in the Myanmar Roasted Coffee Market. The expansion of coffee chains, independent cafés, restaurants, and hotels has significantly driven the consumption of roasted coffee in commercial settings. With the rise of urbanization and café culture, more consumers are frequenting cafés for premium coffee experiences. This segment is expected to dominate the market as new coffee shops continue to open across the country, particularly in urban centers.
Medium roast coffee is the most popular and dominant category in the Myanmar Roasted Coffee Market due to its balanced flavor profile, which appeals to a broad range of consumers. This type of roast offers the perfect middle ground between light and dark roasts, making it suitable for both household and commercial consumption. The demand for medium roast coffee continues to grow, especially in urban areas where café culture thrives.
The market report has been segmented and sub segmented into the following categories:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Myanmar Roasted Coffee Market Overview |
3.1 Myanmar Country Macro Economic Indicators |
3.2 Myanmar Roasted Coffee Market Revenues & Volume, 2020 & 2030F |
3.3 Myanmar Roasted Coffee Market - Industry Life Cycle |
3.4 Myanmar Roasted Coffee Market - Porter's Five Forces |
3.5 Myanmar Roasted Coffee Market Revenues & Volume Share, By End-user, 2020 & 2030F |
3.6 Myanmar Roasted Coffee Market Revenues & Volume Share, By Type, 2020 & 2030F |
4 Myanmar Roasted Coffee Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Myanmar Roasted Coffee Market Trends |
6 Myanmar Roasted Coffee Market, By Types |
6.1 Myanmar Roasted Coffee Market, By End-user |
6.1.1 Overview and Analysis |
6.1.2 Myanmar Roasted Coffee Market Revenues & Volume, By End-user, 2020 - 2030F |
6.1.3 Myanmar Roasted Coffee Market Revenues & Volume, By Industrial, 2020 - 2030F |
6.1.4 Myanmar Roasted Coffee Market Revenues & Volume, By Commercial, 2020 - 2030F |
6.1.5 Myanmar Roasted Coffee Market Revenues & Volume, By Household, 2020 - 2030F |
6.2 Myanmar Roasted Coffee Market, By Type |
6.2.1 Overview and Analysis |
6.2.2 Myanmar Roasted Coffee Market Revenues & Volume, By Light Roast, 2020 - 2030F |
6.2.3 Myanmar Roasted Coffee Market Revenues & Volume, By Medium Roast, 2020 - 2030F |
6.2.4 Myanmar Roasted Coffee Market Revenues & Volume, By Dark or Full Roast, 2020 - 2030F |
6.2.5 Myanmar Roasted Coffee Market Revenues & Volume, By Double Roast, 2020 - 2030F |
6.2.6 Myanmar Roasted Coffee Market Revenues & Volume, By Others, 2020 - 2030F |
7 Myanmar Roasted Coffee Market Import-Export Trade Statistics |
7.1 Myanmar Roasted Coffee Market Export to Major Countries |
7.2 Myanmar Roasted Coffee Market Imports from Major Countries |
8 Myanmar Roasted Coffee Market Key Performance Indicators |
9 Myanmar Roasted Coffee Market - Opportunity Assessment |
9.1 Myanmar Roasted Coffee Market Opportunity Assessment, By End-user, 2020 & 2030F |
9.2 Myanmar Roasted Coffee Market Opportunity Assessment, By Type, 2020 & 2030F |
10 Myanmar Roasted Coffee Market - Competitive Landscape |
10.1 Myanmar Roasted Coffee Market Revenue Share, By Companies, 2023 |
10.2 Myanmar Roasted Coffee Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |