| Product Code: ETC10866331 | Publication Date: Apr 2025 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Myanmar Soju Market Overview |
3.1 Myanmar Country Macro Economic Indicators |
3.2 Myanmar Soju Market Revenues & Volume, 2021 & 2031F |
3.3 Myanmar Soju Market - Industry Life Cycle |
3.4 Myanmar Soju Market - Porter's Five Forces |
3.5 Myanmar Soju Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Myanmar Soju Market Revenues & Volume Share, By Alcohol Content, 2021 & 2031F |
3.7 Myanmar Soju Market Revenues & Volume Share, By Flavor Type, 2021 & 2031F |
3.8 Myanmar Soju Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.9 Myanmar Soju Market Revenues & Volume Share, By Channel, 2021 & 2031F |
4 Myanmar Soju Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income leading to higher spending on alcoholic beverages like soju |
4.2.2 Growing popularity of Korean culture and cuisine in Myanmar, driving demand for soju |
4.2.3 Expansion of distribution networks and marketing efforts by soju manufacturers in Myanmar |
4.3 Market Restraints |
4.3.1 Stringent regulations and taxes on alcohol sales and consumption in Myanmar |
4.3.2 Cultural preferences for traditional Myanmar alcoholic beverages over foreign imports like soju |
5 Myanmar Soju Market Trends |
6 Myanmar Soju Market, By Types |
6.1 Myanmar Soju Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Myanmar Soju Market Revenues & Volume, By Product Type, 2021 - 2031F |
6.1.3 Myanmar Soju Market Revenues & Volume, By Distilled Soju, 2021 - 2031F |
6.1.4 Myanmar Soju Market Revenues & Volume, By Diluted Soju, 2021 - 2031F |
6.1.5 Myanmar Soju Market Revenues & Volume, By Ready-to-Drink Soju, 2021 - 2031F |
6.2 Myanmar Soju Market, By Alcohol Content |
6.2.1 Overview and Analysis |
6.2.2 Myanmar Soju Market Revenues & Volume, By High Alcohol (20-25%), 2021 - 2031F |
6.2.3 Myanmar Soju Market Revenues & Volume, By Moderate Alcohol (15-20%), 2021 - 2031F |
6.2.4 Myanmar Soju Market Revenues & Volume, By Low Alcohol (<15%), 2021 - 2031F |
6.3 Myanmar Soju Market, By Flavor Type |
6.3.1 Overview and Analysis |
6.3.2 Myanmar Soju Market Revenues & Volume, By Traditional, 2021 - 2031F |
6.3.3 Myanmar Soju Market Revenues & Volume, By Fruit-Infused, 2021 - 2031F |
6.3.4 Myanmar Soju Market Revenues & Volume, By Herbal, 2021 - 2031F |
6.4 Myanmar Soju Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Myanmar Soju Market Revenues & Volume, By Bars & Restaurants, 2021 - 2031F |
6.4.3 Myanmar Soju Market Revenues & Volume, By Retail Consumers, 2021 - 2031F |
6.4.4 Myanmar Soju Market Revenues & Volume, By Convenience Stores, 2021 - 2031F |
6.5 Myanmar Soju Market, By Channel |
6.5.1 Overview and Analysis |
6.5.2 Myanmar Soju Market Revenues & Volume, By Direct Distribution, 2021 - 2031F |
6.5.3 Myanmar Soju Market Revenues & Volume, By Supers, 2021 - 2031F |
6.5.4 Myanmar Soju Market Revenues & Volume, By Online Retail, 2021 - 2031F |
7 Myanmar Soju Market Import-Export Trade Statistics |
7.1 Myanmar Soju Market Export to Major Countries |
7.2 Myanmar Soju Market Imports from Major Countries |
8 Myanmar Soju Market Key Performance Indicators |
8.1 Number of new soju product launches in the Myanmar market |
8.2 Percentage growth in the number of retail outlets selling soju in Myanmar |
8.3 Increase in the number of soju-related events and promotions in Myanmar |
8.4 Growth in the number of soju brands available in Myanmar |
8.5 Expansion of soju market penetration in different regions of Myanmar |
9 Myanmar Soju Market - Opportunity Assessment |
9.1 Myanmar Soju Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Myanmar Soju Market Opportunity Assessment, By Alcohol Content, 2021 & 2031F |
9.3 Myanmar Soju Market Opportunity Assessment, By Flavor Type, 2021 & 2031F |
9.4 Myanmar Soju Market Opportunity Assessment, By End User, 2021 & 2031F |
9.5 Myanmar Soju Market Opportunity Assessment, By Channel, 2021 & 2031F |
10 Myanmar Soju Market - Competitive Landscape |
10.1 Myanmar Soju Market Revenue Share, By Companies, 2024 |
10.2 Myanmar Soju Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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