| Product Code: ETC8633491 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Despite a decline in the CAGR and growth rate for Nigeria`s probiotic supplements import shipments, the market continues to see strong concentration among top exporting countries such as the USA, India, Metropolitan France, UK, and South Africa. The Herfindahl-Hirschman Index (HHI) indicates a significant increase in market concentration from 2023 to 2024, suggesting a competitive landscape dominated by a few key players. This trend underscores the importance of strategic partnerships and market positioning for companies looking to capitalize on the opportunities within Nigeria`s probiotic supplements market.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria Probiotic Supplements Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria Probiotic Supplements Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria Probiotic Supplements Market - Industry Life Cycle |
3.4 Nigeria Probiotic Supplements Market - Porter's Five Forces |
3.5 Nigeria Probiotic Supplements Market Revenues & Volume Share, By Product Form, 2021 & 2031F |
3.6 Nigeria Probiotic Supplements Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Nigeria Probiotic Supplements Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the importance of gut health and overall well-being |
4.2.2 Rising disposable income and changing lifestyles leading to a focus on preventive healthcare |
4.2.3 Growing prevalence of digestive disorders and food intolerances in Nigeria |
4.3 Market Restraints |
4.3.1 Limited availability and high cost of probiotic supplements in the market |
4.3.2 Lack of understanding and education about probiotics and their benefits among consumers |
5 Nigeria Probiotic Supplements Market Trends |
6 Nigeria Probiotic Supplements Market, By Types |
6.1 Nigeria Probiotic Supplements Market, By Product Form |
6.1.1 Overview and Analysis |
6.1.2 Nigeria Probiotic Supplements Market Revenues & Volume, By Product Form, 2021- 2031F |
6.1.3 Nigeria Probiotic Supplements Market Revenues & Volume, By Tablets/Capsules, 2021- 2031F |
6.1.4 Nigeria Probiotic Supplements Market Revenues & Volume, By Powders, 2021- 2031F |
6.1.5 Nigeria Probiotic Supplements Market Revenues & Volume, By Liquids, 2021- 2031F |
6.1.6 Nigeria Probiotic Supplements Market Revenues & Volume, By Other Products, 2021- 2031F |
6.2 Nigeria Probiotic Supplements Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Nigeria Probiotic Supplements Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.2.3 Nigeria Probiotic Supplements Market Revenues & Volume, By Pharmacies & Drug Stores, 2021- 2031F |
6.2.4 Nigeria Probiotic Supplements Market Revenues & Volume, By Specialty Stores, 2021- 2031F |
6.2.5 Nigeria Probiotic Supplements Market Revenues & Volume, By Online Stores, 2021- 2031F |
6.2.6 Nigeria Probiotic Supplements Market Revenues & Volume, By Other Distribution Channels, 2021- 2031F |
7 Nigeria Probiotic Supplements Market Import-Export Trade Statistics |
7.1 Nigeria Probiotic Supplements Market Export to Major Countries |
7.2 Nigeria Probiotic Supplements Market Imports from Major Countries |
8 Nigeria Probiotic Supplements Market Key Performance Indicators |
8.1 Number of health and wellness events or campaigns focusing on gut health |
8.2 Percentage increase in the consumption of functional foods and beverages containing probiotics |
8.3 Number of new product launches in the probiotic supplements market |
8.4 Percentage of healthcare professionals recommending probiotic supplements for gut health |
8.5 Consumer awareness levels about probiotics measured through surveys or studies |
9 Nigeria Probiotic Supplements Market - Opportunity Assessment |
9.1 Nigeria Probiotic Supplements Market Opportunity Assessment, By Product Form, 2021 & 2031F |
9.2 Nigeria Probiotic Supplements Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Nigeria Probiotic Supplements Market - Competitive Landscape |
10.1 Nigeria Probiotic Supplements Market Revenue Share, By Companies, 2024 |
10.2 Nigeria Probiotic Supplements Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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