Market Forecast by Countries (United States, Canada), By Application (Corporate communications, Training and development, Marketing and client engagement), By Deployment Mode (Public cloud, Private cloud, Hybrid cloud), By Vertical (Banking, Financial services and Insurance, It and ITeS, Healthcare and life sciences, Education, Media and entertainment, Government and Public sector, Retail and consumer goods, Other verticals) And Competitive Landscape
Product Code: ETC4621324 | Publication Date: Jul 2023 | Updated Date: Mar 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 300 | |
Report Name | North America Video as a Service Market |
Forecast period | 2025-2031 |
Market Size | USD 24.3 billion by 2031 |
CAGR | 10.5% |
Growing Sector | Healthcare and Life Sciences |
North America Video as a Service Market report thoroughly covers the market by countries, application, deployment mode and vertical. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
North America Video as a Service Market was valued at USD 9.2 billion and is expected to reach USD 24.3 billion, growing at a CAGR of around 10.2% from 2025 to 2031. Video as a Service (VaaS) is a cloud-based video conferencing solution that enables users to conduct virtual meetings, webinars, and online collaboration. It allows for real-time communication and eliminates the need for physical travel, making it an ideal solution for businesses of all sizes.
The North America Video as a Service (VaaS) market is expected to experience significant growth between 2025 and 2031. This growth can be attributed to the increasing demand for video conferencing solutions in various industries such as healthcare, education, and corporate sectors.According to 6Wresearch, the North America Video as a Service Market Size is expected to reach a significant CAGR of 10.2% during the forecast period 2025-2031. The growth of the Video as a Service (VaaS) market can largely be attributed to the rise in remote work and digital communication driven by the COVID-19 pandemic. As more individuals work from home, the demand for video conferencing tools for virtual meetings and collaboration has surged, a trend expected to persist beyond the pandemic. Furthermore, advancements in cloud computing and high-speed internet have made Video as a Service increasingly accessible and cost-effective for businesses of various sizes, leading to a growing number of service providers in the market. In North America, the demand for flexible, scalable communication solutions also fuels the Video as a Service market. The ability to easily scale user numbers or adjust service plans according to evolving business needs enhances its appeal. Additionally, Video as a Service boosts productivity by enabling seamless remote collaboration, which helps reduce travel expenses and save time.
The key players include Zoom Video Communications, Microsoft Teams, Cisco Webex, Google Meet, BlueJeans by Verizon, GoToMeeting. These players continue to innovate and adapt to the evolving needs of the market, ensuring that their solutions remain relevant and competitive.
North America Video as a Service Market is growing and government’s regulation and policies are helping in extension of the market. Programs such as the Federal Communications Commission's (FCC) Rural Digital Opportunity Fund aim to expand broadband access to underserved and remote areas, thereby enabling greater usage of video communication platforms. Additionally, government policies that encourage remote work and flexible working conditions have indirectly boosted the demand for VaaS. For instance, tax incentives for businesses that implement remote work solutions and grants for digital workspace improvements are among the measures being introduced to foster a more adaptable workforce.
The future of North America Video as a Service Market looks promising due to various factors such as integration of advanced technologies such as artificial intelligence (AI) and machine learning (ML). These technologies will enhance the functionality of VaaS platforms by offering features like automated meeting summaries, advanced real-time language translation, and enhanced security measures that can detect and mitigate potential threats in real-time. Additionally, increasing prevalence of hybrid work models is another significant factor driving the demand for VaaS solutions. Organizations are increasingly adopting a mix of remote and in-office work, necessitating robust and reliable video communication tools that can support seamless collaboration across different working environments.
According to Ravi Bhandari, Research Head, 6Wresearch, United States market is expected to grow more rapidly in coming years due to a larger and more dynamic economy, with a higher concentration of technology companies and substantial investments in digital infrastructure.
corporate communications are likely to see the most significant expansion in future due to necessity for timely information sharing, real-time collaboration, and fostering a sense of organizational unity in remote and hybrid work environments is pushing the demand for advanced VaaS solutions.
Hybrid cloud is likely to see the most significant growth in coming years due to its ability to provide a balanced, customizable solution that addresses the varying needs of modern businesses makes it an attractive option.
Healthcare and life sciences sector is anticipated to experience the most significant growth in future attributed to increasing acceptance and reliance on telemedicine, coupled with the need for secure and compliant communication channels, underscore the critical role of VaaS in transforming healthcare delivery.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 North America Video as a Service Market Overview |
3.1 North America Regional Macro Economic Indicators |
3.2 North America Video as a Service Market Revenues & Volume, 2021 & 2031F |
3.3 North America Video as a Service Market - Industry Life Cycle |
3.4 North America Video as a Service Market - Porter's Five Forces |
3.5 North America Video as a Service Market Revenues & Volume Share, By Countries, 2021 & 2031F |
3.6 North America Video as a Service Market Revenues & Volume Share, By Application , 2021 & 2031F |
3.7 North America Video as a Service Market Revenues & Volume Share, By Deployment Mode, 2021 & 2031F |
3.8 North America Video as a Service Market Revenues & Volume Share, By Vertical, 2021 & 2031F |
4 North America Video as a Service Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 North America Video as a Service Market Trends |
6 North America Video as a Service Market, 2021 - 2031 |
6.1 North America Video as a Service Market, Revenues & Volume, By Application , 2021 - 2031 |
6.2 North America Video as a Service Market, Revenues & Volume, By Deployment Mode, 2021 - 2031 |
6.3 North America Video as a Service Market, Revenues & Volume, By Vertical, 2021 - 2031 |
7 United States Video as a Service Market, 2021 - 2031 |
7.1 United States Video as a Service Market, Revenues & Volume, By Application , 2021 - 2031 |
7.2 United States Video as a Service Market, Revenues & Volume, By Deployment Mode, 2021 - 2031 |
7.3 United States Video as a Service Market, Revenues & Volume, By Vertical, 2021 - 2031 |
8 Canada Video as a Service Market, 2021 - 2031 |
8.1 Canada Video as a Service Market, Revenues & Volume, By Application , 2021 - 2031 |
8.2 Canada Video as a Service Market, Revenues & Volume, By Deployment Mode, 2021 - 2031 |
8.3 Canada Video as a Service Market, Revenues & Volume, By Vertical, 2021 - 2031 |
9 North America Video as a Service Market Key Performance Indicators |
10 North America Video as a Service Market - Opportunity Assessment |
10.1 North America Video as a Service Market Opportunity Assessment, By Countries, 2021 & 2031F |
10.2 North America Video as a Service Market Opportunity Assessment, By Application , 2021 & 2031F |
10.3 North America Video as a Service Market Opportunity Assessment, By Deployment Mode, 2021 & 2031F |
10.4 North America Video as a Service Market Opportunity Assessment, By Vertical, 2021 & 2031F |
11 North America Video as a Service Market - Competitive Landscape |
11.1 North America Video as a Service Market Revenue Share, By Companies, 2024 |
11.2 North America Video as a Service Market Competitive Benchmarking, By Operating and Technical Parameters |
12 Company Profiles |
13 Recommendations |
14 Disclaimer |