Pakistan Hair Care Market (2023-2029) | Size, Share, Industry, Revenue, Outlook, Growth, Analysis, Trends, Value, Segmentation & COVID-19 IMPACT

Pakistan Hair Care Market Synopsis 

Pakistan Hair Care Market is expected to witness tremendous growth during the forecast period driven by rising demand and increased innovation in the industry. There is an increase in demand for high quality and value-added products, which in turn, drives demand for hair care products in Pakistan. Leading companies are focusing on expanding their product portfolio according to consumer needs which will further prolifeate the Pakistan Hair Care Market growth over the years. Pakistan is the sixth most populous country in the world coupled with a growing middle class, resulting in increased disposable incomes, and changing lifestyles. However, the high cost of premium hair care products and the lack of awareness about new trends are some of the factors restraining the growth of the hair care market in Pakistan.

According to 6Wresearch, the Pakistan Hair Care Market is anticipated to grow at a higher growth rate during the 2023-2029. The increasing awareness of hair care and styling among consumers is fuelling the growth of the hair care industry in Pakistan. Also, the advent of social media platforms such as YouTube and Instagram have become key channels for hair tutorials which has led to an increase in sales of hair care products. The Pakistan hair care industry is growing at a rapid pace. The main drivers for this growth are the growing population and rising disposable incomes. However, high cost of products and the lack of awareness about hair care are the factors impeding the growth of this market. Also, the hair care products are generally expensive and out of reach for many consumers in Pakistan and many people do not know how to take proper care of their hair, which leads to problems such as hair fall, dandruff and frizziness. Apart from this, there has also been an increase in demand for hair care products that are specifically designed for men. Moreover, the growth of the e-commerce industry is also expected to boost the growth of the Pakistan hair care market.

The impact of COVID-19 on the Pakistan Hair Care Market

The COVID-19 pandemic had severely impacted the hair care market in Pakistan and many other industries around the world. The pandemic has disrupted supply chains and led to economic uncertainty to a great extent. The pandemic has also led to the reduced consumer spending as people were suffering from financial hardships during the pandemic. They had to cut their expenses on non-essential purchases such as hair care products. Moreover, the pandemic has disrupted the supply chain and many factories and warehouses were closed due to lockdowns and restrictions, leading to delays in the production and distribution of hair care products. This has led to shortages in some areas and an increase in prices for some hair care products.

Market Analysis by Product Type

According to Ravi Bhandari, Research Manager, 6Wresearch, the shampoo segment is expected to grow steadily during the forecast period. The conditioner segment is anticipated to grow at a moderate rate in the coming years. The hair color segment is forecast to grow at a slow pace. 

Market Analysis by Distribution Channels

Based on Distribution Channels, the hypermarkets are the most popular sales channels for hair care products in Pakistan as they offer a wide range of hair care products. With the growing popularity of e-commerce, online stores have become an important sales channel for hair care products in Pakistan and is expected to dominate the Pakistan Hair Care Market share. 

Key attractiveness of the report

• COVID-19 Impact on the Market.
• 10 Years Market Numbers.
• Historical Data Starting from 2019 to 2022.
• Base Year: 2022.
• Forecast Data until 2029.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report:

• Pakistan Hair Care Market Overview
• Pakistan Hair Care Market Outlook
• Market Size of Pakistan Hair Care Market, 2022
• Forecast of Pakistan Hair Care Market, 2029
• Historical Data and Forecast of Pakistan Hair Care Revenues & Volume for the Period 2019-2029
• Pakistan Hair Care Market Trend Evolution
• Pakistan Hair Care Market Drivers and Challenges
• Pakistan Hair Care Price Trends
• Pakistan Hair Care Porter's Five Forces
• Pakistan Hair Care Industry Life Cycle
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Type for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Product for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Services for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Product Type for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Shampoo for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Hair Colour for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Conditioner for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Hair Styling Product for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Hair Oil for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Hair Spray for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Hair Gel for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Others for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Distribution Channel for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Online Stores for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Hypermarkets for the Period 2019-2029
• Historical Data and Forecast of Pakistan Hair Care Market Revenues & Volume By Direct Selling for the Period 2019-2029
• Pakistan Hair Care Import Export Trade Statistics
• Market Opportunity Assessment By Type
• Market Opportunity Assessment By Product Type
• Market Opportunity Assessment By Distribution Channel
• Pakistan Hair Care Top Companies Market Share
• Pakistan Hair Care Competitive Benchmarking By Technical and Operational Parameters
• Pakistan Hair Care Company Profiles
• Pakistan Hair Care Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Type 

• Product
• Services

By Product Type 

• Shampoo
• Hair Color
• Conditioner
• Hair Styling Product
• Hair Oil
• Hair Spray
• Hair Gel
• Others

By Distribution Channel 

• Online Stores
• Hypermarkets
• Direct Selling