Market Forecast By Product Type (Furniture, Textile, Flooring, Others), By Application Types (Indoor, Outdoor), By Distribution Channels (Supermarkets and Hypermarkets, Home Décor Stores, Gift Shops, Online Stores, Others) And Competitive Landscape
Product Code: ETC006049 | Publication Date: Dec 2022 | Updated Date: May 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Philippines Home Decor market currently, in 2023, has witnessed an HHI of 7359, Which has increased moderately as compared to the HHI of 6631 in 2017. The market is moving towards Highly concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Philippines home decor market is expected to grow during the forecast period. The market is driven by increasing spending on lifestyle enhancement, such as new construction and modernization projects, and an increase in the disposable income of consumers. However, due to the current economic recession and weak consumer sentiment, the market is forecasted to grow at a slower rate during the same period. One of the key reasons for the slowdown in the Philippines home decor market is that consumers are increasingly opting for off-the-shelf products over custom-made ones. In addition, rising input costs have made it more expensive for homeowners to spruce up their homes.
According to 6Wresearch, the Philippines Home Decor Market size is expected to grow during 2022-2028. The Philippines is a popular tourist destination for people all over the world. And while many tourists come to see the vibrant and colorful culture of the Philippines, they may not be aware of the fact that the country is also home to some of the best home decor products in the world. The main types of home decor products in the Philippines are furniture, wallpapers and flooring, lighting, and home accessories. Home accessories such as candles, home spa products, and kitchen tiles are expected to grow at the highest rate during the forecast period.
Some of the key drivers for the Philippines Home Decor Market growth are rising disposable incomes, rapid urbanization, and changing lifestyle preferences. Moreover, growth in e-commerce channels is another major factor driving the market.
This growth is likely to be led by the increasing spending power of the country's increasingly affluent population and the increasing popularity of interior design themes such as contemporary Asian designs and Filipino traditional motifs. This is due to rising incomes and increasing spending on home improvements and decoration. The key drivers of this market are the growing population and their propensity towards upgrading their homes, as well as the rise in disposable incomes. A number of factors are driving this growth, including an expanding economy, increasing urbanization, and a growing middle class. As more Filipinos move into cities and enter the middle class, they are increasingly seeking ways to improve their homes. This is translating into strong demand for a wide range of home decor products, from furniture and appliances to wall coverings and flooring.
However, there are several challenges that the Philippines Home Decor Market revenue faces. One is the low level of access to credit, which limits households' ability to invest in enhancing their homes. Additionally, there is a lack of awareness about home decorating trends and products among consumers, which limits their shopping choices. Another challenge is the high costs associated with home decorating products and services, which makes it difficult for consumers to afford them. Moreover, high cost of branded products and limited availability of skilled labor are some of the challenges faced by players operating in this market.
Nonetheless, despite these challenges, the Philippines home decor market is projected to grow at a robust rate due to factors such as increasing spending on home improvement projects and rising incomes. As a result, manufacturers and distributors of home decorative products and services are expected to benefit from this trend over the forecast period.
Furniture is the leading product type in the Philippines home decor market with a share of XX%. This is followed by textiles (XX%) and flooring (XX%). Key growth prospects for furniture include increased spending on lifestyle upgrades and growing population. Textile growth prospects are bolstered by increasing tourist arrivals and rising incomes among women in the country. Flooring is expected to benefit from growing demand for sustainable flooring products and urbanization over the forecast period.
The Asia Pacific home decor market is expected to be impacted by the COVID-19 pandemic. The virus has caused a slowdown in economic activity and a decrease in consumer confidence, which is likely to result in a decline in sales of home decor products. In addition, the outbreak has led to supply chain disruptions, with some manufacturers experiencing delays in shipments of raw materials and finished goods. These factors are expected to lead to a contraction of the Philippines home decor market.
There is a growing demand for Filipino-made home decor products in the Philippines, as more and more homeowners are looking to add personal touches to their homes. Local manufacturers are well-positioned to meet this demand, as they understand the unique tastes and preferences of Filipino consumers. They should also focus on providing quality products at competitive prices. Additionally, manufacturers need to build strong relationships with retailers in order to ensure that their products are available in key markets.
There are still opportunities for companies active in the Philippines home decor market share. For example, retailers can focus on offering higher quality products at lower prices or developing new product lines that cater to specific segments of the population (such as young couples). In addition, manufacturers can explore new marketing strategies (such as social media marketing) to reach consumers. Other major players in the Philippines home decor market include hardware stores, discount stores, department stores, and specialty stores.
The report offers a comprehensive study of the subsequent market segments:
By Product Type
By Application Types
By Distribution Channels
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Home Decor Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Home Decor Market Revenues & Volume, 2019 & 2026F |
3.3 Philippines Home Decor Market - Industry Life Cycle |
3.4 Philippines Home Decor Market - Porter's Five Forces |
3.5 Philippines Home Decor Market Revenues & Volume Share, By Product Type, 2019 & 2026F |
3.6 Philippines Home Decor Market Revenues & Volume Share, By Application Types, 2019 & 2026F |
3.7 Philippines Home Decor Market Revenues & Volume Share, By Distribution Channels, 2019 & 2026F |
4 Philippines Home Decor Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Philippines Home Decor Market Trends |
6 Philippines Home Decor Market, By Types |
6.1 Philippines Home Decor Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Home Decor Market Revenues & Volume, By Product Type, 2016 - 2026F |
6.1.3 Philippines Home Decor Market Revenues & Volume, By Furniture, 2016 - 2026F |
6.1.4 Philippines Home Decor Market Revenues & Volume, By Textile, 2016 - 2026F |
6.1.5 Philippines Home Decor Market Revenues & Volume, By Flooring, 2016 - 2026F |
6.1.6 Philippines Home Decor Market Revenues & Volume, By Others, 2016 - 2026F |
6.2 Philippines Home Decor Market, By Application Types |
6.2.1 Overview and Analysis |
6.2.2 Philippines Home Decor Market Revenues & Volume, By Indoor, 2016 - 2026F |
6.2.3 Philippines Home Decor Market Revenues & Volume, By Outdoor, 2016 - 2026F |
6.3 Philippines Home Decor Market, By Distribution Channels |
6.3.1 Overview and Analysis |
6.3.2 Philippines Home Decor Market Revenues & Volume, By Supermarkets and Hypermarkets, 2016 - 2026F |
6.3.3 Philippines Home Decor Market Revenues & Volume, By Home Décor Stores, 2016 - 2026F |
6.3.4 Philippines Home Decor Market Revenues & Volume, By Gift Shops, 2016 - 2026F |
6.3.5 Philippines Home Decor Market Revenues & Volume, By Online Stores, 2016 - 2026F |
6.3.6 Philippines Home Decor Market Revenues & Volume, By Others, 2016 - 2026F |
7 Philippines Home Decor Market Import-Export Trade Statistics |
7.1 Philippines Home Decor Market Export to Major Countries |
7.2 Philippines Home Decor Market Imports from Major Countries |
8 Philippines Home Decor Market Key Performance Indicators |
9 Philippines Home Decor Market - Opportunity Assessment |
9.1 Philippines Home Decor Market Opportunity Assessment, By Product Type, 2019 & 2026F |
9.2 Philippines Home Decor Market Opportunity Assessment, By Application Types, 2019 & 2026F |
9.3 Philippines Home Decor Market Opportunity Assessment, By Distribution Channels, 2019 & 2026F |
10 Philippines Home Decor Market - Competitive Landscape |
10.1 Philippines Home Decor Market Revenue Share, By Companies, 2019 |
10.2 Philippines Home Decor Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |