Philippines Shaving Cream Market (2025-2031) | Size, Share, Trends, Growth, Industry, Value, Revenue, Companies, Forecast & Analysis

Market Forecast By Product Types (Aftershave, Pre-shave, ), By Applications (Household, Hotel, Commercial, ), By Distribution Channels ( Supermarkets, Specialty Stores, Drug Stores, Convenience Stores, Online Retail) And Competitive Landscape

Product Code: ETC346349 Publication Date: Jan 1970 Updated Date: Jan 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Philippines Shaving Cream Market Size Growth Rate


The Philippines Shaving Cream Market is poised for steady growth rate improvements from 2025 to 2029. From 0.67% in 2025, the growth rate steadily ascends to 1.23% in 2029.

Philippines Shaving Cream Market Growth Rate

Philippines Shaving Cream Market Size Growth Rate

Shaving Cream Market: Philippines vs Top 5 Major Economies in 2027 (Asia)


The Shaving Cream market in Philippines is projected to grow at a stable growth rate of 0.98% by 2027, within the Asia region led by China, along with other countries like India, Japan, Australia and South Korea, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

Shaving Cream Market: Philippines vs Top 5 Major Economies in 2027 (Asia)

Shaving Cream Market: Philippines vs Top 5 Major Economies in 2027 (Asia)

Topics Covered in Philippines Shaving Cream Market Report

The Philippines Shaving Cream Market Report thoroughly covers the market by product types, applications, and distribution channels. The Philippines Shaving Cream Market Outlook report provides an unbiased and detailed analysis of the ongoing Philippines Shaving Cream Market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Philippines Shaving Cream Market Synopsis

Philippines Shaving Cream Market has been accomplishing prominent growth and it is projected to rise effortlessly during the forecast period on the back of the rising interest in taking care of their skin and hygiene in both men and women. The market is also coming across certain challenges that can hamper its growth.

According to 6Wresearch, the Philippines Shaving Cream Market size is estimated to expand at a CAGR of 5.6% during 2025-2031. The growing grooming awareness among consumers is the primary driver of the Philippines' shaving cream market. Filipino men and women are increasingly interested in taking care of their skin and hygiene, driving the demand for shaving creams, especially those that cater to specific skin types. Millennial and Gen Z consumers, in particular, are more inclined towards products that contain natural and organic ingredients, have innovative packaging, and offer better value for money. Additionally, the rising disposable income of Filipinos and their preference for premium grooming products further boost the growth of the shaving cream market in the country. These factors play a crucial role in Philippines Shaving Cream Market Growth.

The Philippines shaving cream market faces several challenges, including the growing demand for natural and organic products. Consumers are becoming more mindful of the ingredients in their skincare products, which is also reflected in the shaving cream market. Manufacturers need to develop products that contain natural and organic ingredients to cater to this segment of consumers. Additionally, innovative packaging options, such as eco-friendly and reusable, are gaining traction among Filipino consumers. Those manufacturers that fail to meet these requirements risk losing their customers to competitors who offer more environmentally friendly products.

Shaving Cream Market in the Philippines: Leading Companies

The Philippines shaving cream market is highly competitive, with several key players operating in the market, including Bench, Gillette, Axe, Safeguard, and Nivea. Bench is a local brand that offers shaving creams for men and women in various fragrances and formulations. Gillette, one of the most popular shaving cream brands globally, has a strong presence in the Philippines market, offering a wide range of shaving creams for men. Axe, also known as Lynx in some markets, caters to men's grooming needs, including shaving creams. Safeguard and Nivea are well-known brands in the personal care market and have also ventured into the shaving cream segment, targeting consumers with different skin types.

Philippines Shaving Cream Industry: Government Initiatives

The Philippine government has identified the personal care industry, including shaving creams, as a priority sector for economic development. To encourage and support the growth of the industry, the government has launched several initiatives, such as the Comprehensive National Industrial Strategy (CNIS). The CNIS aims to promote innovation and technology transfer, enhance the competitiveness of the industry, and increase the participation of Filipino professionals in the industry. The government has also established various agencies that provide support to entrepreneurs and businesses in the industry, such as the Small Business Corporation (SB Corp) and the Department of Trade and Industry (DTI).

Market Segmentation by Product Types

According to Ravi Bhandari, Research Head, 6Wresearch, Philippines shaving cream market on the basis of product types has witnessed healthy growth in both aftershave as well as pre-shave product types. However, the market demand for pre-shave products has been growing rapidly in the last few years. The growth in awareness among consumers about the advantages of pre-shave products, the diverse range of products available, and a rise in men's grooming routine are some of the key factors propelling the growth of the pre-shave product segment.

Key Attractiveness of the Report

  • 10 Years of Market Numbers.
  • Historical Data Starting from 2021 to 2024.
  • Base Year: 2024
  • Forecast Data until 2031.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • Philippines Shaving Cream Market Outlook
  • Market Size of Philippines Shaving Cream Market, 2024
  • Forecast of Philippines Shaving Cream Market, 2031
  • Historical Data and Forecast of Philippines Shaving Cream Revenues & Volume for the Period 2021 - 2031
  • Philippines Shaving Cream Market Trend Evolution
  • Philippines Shaving Cream Market Drivers and Challenges
  • Philippines Shaving Cream Price Trends
  • Philippines Shaving Cream Porter's Five Forces
  • Philippines Shaving Cream Industry Life Cycle
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Product Types for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Aftershave for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Pre-shave for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Application for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Household for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Hotel for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Commercial for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Distribution Channels for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Supermarkets for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Specialty Stores for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Drug Stores for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Convenience Stores for the Period 2021 - 2031
  • Historical Data and Forecast of Philippines Shaving Cream Market Revenues & Volume By Online Retail for the Period 2021 - 2031
  • Philippines Shaving Cream Import Export Trade Statistics
  • Market Opportunity Assessment By Product Types
  • Market Opportunity Assessment By Applications
  • Market Opportunity Assessment By Distribution Channels
  • Philippines Shaving Cream Top Companies Market Share
  • Philippines Shaving Cream Competitive Benchmarking By Technical and Operational Parameters
  • Philippines Shaving Cream Company Profiles
  • Philippines Shaving Cream Key Strategic Recommendations

Market Scope and Segmentation

The report provides a detailed analysis of the following market segments:

By Product Types

  • Aftershave
  • Pre-Shave

By Applications

  • Household
  • Hotel
  • Commercial

By Distribution Channels

  • Supermarkets
  • Specialty Stores
  • Drug Stores
  • Convenience Stores
  • Online Retail

Philippines Shaving Cream Market (2025-2031): FAQs

Philippines Shaving Cream Market size is estimated to expand at a CAGR of 5.6% during 2025-2031.
The Philippine government has identified the personal care industry, including shaving creams, as a priority sector for economic development. To encourage and support the growth of the industry, the government has launched several initiatives.
The growing grooming awareness among consumers is the primary driver of the Philippines' shaving cream market.
The Philippines shaving cream market is highly competitive, with several key players operating in the market, including Bench, Gillette, Axe, Safeguard, and Nivea.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Philippines Shaving Cream Market Overview
3.1 Philippines Country Macro Economic Indicators
3.2 Philippines Shaving Cream Market Revenues & Volume, 2021 & 2031F
3.3 Philippines Shaving Cream Market - Industry Life Cycle
3.4 Philippines Shaving Cream Market - Porter's Five Forces
3.5 Philippines Shaving Cream Market Revenues & Volume Share, By Product Types, 2024 & 2031F
3.6 Philippines Shaving Cream Market Revenues & Volume Share, By Applications , 2024 & 2031F
3.7 Philippines Shaving Cream Market Revenues & Volume Share, By Distribution Channels, 2024 & 2031F
4 Philippines Shaving Cream Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Philippines Shaving Cream Market Trends
6 Philippines Shaving Cream Market, By Types
6.1 Philippines Shaving Cream Market, By Product Types
6.1.1 Overview and Analysis
6.1.2 Philippines Shaving Cream Market Revenues & Volume, By Product Types, 2021 - 2031F
6.1.3 Philippines Shaving Cream Market Revenues & Volume, By Aftershave, 2021 - 2031F
6.1.4 Philippines Shaving Cream Market Revenues & Volume, By Pre-shave, 2021 - 2031F
6.1.5 Philippines Shaving Cream Market Revenues & Volume, By   , 2021 - 2031F
6.2 Philippines Shaving Cream Market, By Applications
6.2.1 Overview and Analysis
6.2.2 Philippines Shaving Cream Market Revenues & Volume, By Household, 2021 - 2031F
6.2.3 Philippines Shaving Cream Market Revenues & Volume, By Hotel, 2021 - 2031F
6.2.4 Philippines Shaving Cream Market Revenues & Volume, By Commercial, 2021 - 2031F
6.2.5 Philippines Shaving Cream Market Revenues & Volume, By   , 2021 - 2031F
6.3 Philippines Shaving Cream Market, By Distribution Channels
6.3.1 Overview and Analysis
6.3.2 Philippines Shaving Cream Market Revenues & Volume, By Supermarkets, 2021 - 2031F
6.3.3 Philippines Shaving Cream Market Revenues & Volume, By Specialty Stores, 2021 - 2031F
6.3.4 Philippines Shaving Cream Market Revenues & Volume, By Drug Stores, 2021 - 2031F
6.3.5 Philippines Shaving Cream Market Revenues & Volume, By Convenience Stores, 2021 - 2031F
6.3.6 Philippines Shaving Cream Market Revenues & Volume, By Online Retail, 2021 - 2031F
7 Philippines Shaving Cream Market Import-Export Trade Statistics
7.1 Philippines Shaving Cream Market Export to Major Countries
7.2 Philippines Shaving Cream Market Imports from Major Countries
8 Philippines Shaving Cream Market Key Performance Indicators
9 Philippines Shaving Cream Market - Opportunity Assessment
9.1 Philippines Shaving Cream Market Opportunity Assessment, By Product Types, 2024 & 2031F
9.2 Philippines Shaving Cream Market Opportunity Assessment, By Applications , 2024 & 2031F
9.3 Philippines Shaving Cream Market Opportunity Assessment, By Distribution Channels, 2024 & 2031F
10 Philippines Shaving Cream Market - Competitive Landscape
10.1 Philippines Shaving Cream Market Revenue Share, By Companies, 2024
10.2 Philippines Shaving Cream Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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