| Product Code: ETC13068386 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
Poland import trend for the paper towel market showed a growth rate of 10.13% from 2023 to 2024, with a compound annual growth rate (CAGR) of 11.77% from 2020 to 2024. This significant increase can be attributed to a notable shift in consumer demand towards more sustainable and hygienic paper products, driving import momentum in the market.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Poland Paper Towel Market Overview |
3.1 Poland Country Macro Economic Indicators |
3.2 Poland Paper Towel Market Revenues & Volume, 2022 & 2032F |
3.3 Poland Paper Towel Market - Industry Life Cycle |
3.4 Poland Paper Towel Market - Porter's Five Forces |
3.5 Poland Paper Towel Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Poland Paper Towel Market Revenues & Volume Share, By Material, 2022 & 2032F |
3.7 Poland Paper Towel Market Revenues & Volume Share, By Application, 2022 & 2032F |
3.8 Poland Paper Towel Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Poland Paper Towel Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing awareness about hygiene and cleanliness among consumers in Poland |
4.2.2 Increasing disposable income leading to higher purchasing power |
4.2.3 Preference for convenience and ease of use of paper towels over traditional methods |
4.3 Market Restraints |
4.3.1 Competition from alternative products such as cloth towels or air dryers |
4.3.2 Environmental concerns leading to a shift towards eco-friendly alternatives |
5 Poland Paper Towel Market Trends |
6 Poland Paper Towel Market, By Types |
6.1 Poland Paper Towel Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Poland Paper Towel Market Revenues & Volume, By Type, 2022 - 2032F |
6.1.3 Poland Paper Towel Market Revenues & Volume, By Recycled Paper Towel, 2022 - 2032F |
6.1.4 Poland Paper Towel Market Revenues & Volume, By Virgin Paper Towel, 2022 - 2032F |
6.1.5 Poland Paper Towel Market Revenues & Volume, By Multifold Paper Towels, 2022 - 2032F |
6.1.6 Poland Paper Towel Market Revenues & Volume, By Center-Pull Paper Towels, 2022 - 2032F |
6.2 Poland Paper Towel Market, By Material |
6.2.1 Overview and Analysis |
6.2.2 Poland Paper Towel Market Revenues & Volume, By Recycled Fibers, 2022 - 2032F |
6.2.3 Poland Paper Towel Market Revenues & Volume, By Wood Pulp, 2022 - 2032F |
6.2.4 Poland Paper Towel Market Revenues & Volume, By High Absorbency, 2022 - 2032F |
6.2.5 Poland Paper Towel Market Revenues & Volume, By Perforated Rolls, 2022 - 2032F |
6.3 Poland Paper Towel Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Poland Paper Towel Market Revenues & Volume, By Home Use, 2022 - 2032F |
6.3.3 Poland Paper Towel Market Revenues & Volume, By Commercial Use, 2022 - 2032F |
6.3.4 Poland Paper Towel Market Revenues & Volume, By Office & Industrial Use, 2022 - 2032F |
6.3.5 Poland Paper Towel Market Revenues & Volume, By Restaurants & Hotels, 2022 - 2032F |
6.4 Poland Paper Towel Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Poland Paper Towel Market Revenues & Volume, By Supermarkets, 2022 - 2032F |
6.4.3 Poland Paper Towel Market Revenues & Volume, By Wholesale Distributors, 2022 - 2032F |
6.4.4 Poland Paper Towel Market Revenues & Volume, By Online Retail, 2022 - 2032F |
6.4.5 Poland Paper Towel Market Revenues & Volume, By Specialty Stores, 2022 - 2032F |
7 Poland Paper Towel Market Import-Export Trade Statistics |
7.1 Poland Paper Towel Market Export to Major Countries |
7.2 Poland Paper Towel Market Imports from Major Countries |
8 Poland Paper Towel Market Key Performance Indicators |
8.1 Consumer satisfaction levels with the quality and durability of paper towels |
8.2 Adoption rate of innovative features in paper towel products |
8.3 Frequency of purchase and consumption of paper towels in households |
9 Poland Paper Towel Market - Opportunity Assessment |
9.1 Poland Paper Towel Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Poland Paper Towel Market Opportunity Assessment, By Material, 2022 & 2032F |
9.3 Poland Paper Towel Market Opportunity Assessment, By Application, 2022 & 2032F |
9.4 Poland Paper Towel Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Poland Paper Towel Market - Competitive Landscape |
10.1 Poland Paper Towel Market Revenue Share, By Companies, 2025 |
10.2 Poland Paper Towel Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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