Market Forecast By Product Type (Display Screen, Content Player, Software, Kiosk), By Display Screen Type (Panel Based, True Color LED), By Panel Based Display Screen Technology (LED, OLED, QLED), By True Color Application (Indoor, Outdoor), By Pixel Pitch (Indoor, Outdoor), By Verticals (Commercial (office Spaces), Transportation, Retail, Hospitality, Healthcare, Entertainment (Sports, Cultural and Reality Events, Amusement Parks), Others (Education & BFSI)) And Competitive Landscape
Product Code: ETC371319 | Publication Date: Dec 2022 | Updated Date: Mar 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
The Saudi Arabia Digital Signage Market is poised for steady growth rate improvements from 2025 to 2029. The growth rate starts at 1.52% in 2025 and reaches 2.00% by 2029.
Report Name | Saudi Arabia Digital Signage market |
Forecast period | 2025-2031 |
CAGR | 10.9% |
Growing Sector | Retail |
The Saudi Arabia Digital Signage market report thoroughly covers the market by product types, display screen types, panel-based display screen technologies, true color applications, pixel pitch, and by verticals. The report provides an unbiased and detailed analysis of the on-going market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The Saudi Arabia Digital Signage Market has registered strong growth over the years. Some of the key drivers of the growth include increasing investments in digital signage technology, increasing consumer adoption of digital media and rising demand for business-to-consumer (B2C) services. However, the Saudi Arabia digital signage industry also faces several certain challenges that may impede its growth. These include lack of awareness about the benefits of digital signage among businesses and consumers, limited availability of suitable content, and insufficient deployment resources.
According to 6Wresearch, the Saudi Arabia Digital Signage market size is projected to grow at a CAGR of 10.9% during 2025-2031. The growth is supported by increasing digitization in businesses across all sectors, growing trend of adopting automated decision-making processes as well as increased investment in information technology infrastructure. The advent of smart cities and initiatives taken by government organizations to improve urban infrastructure are also contributing to the growth of the Saudi Arabia digital signage market. Additionally, the key factors driving the growth of the Saudi Arabia digital signage market include increasing adoption of digital content and services across various industries, growing need for enhanced customer experience, and advancements in display technologies. Moreover, rising adoption of smartphones and tablets across the country has led to an increase in consumer demand for mobile apps that can be used for interactive content and display purposes.
Some of the major players operating in the market are Samsung Electronics Co Ltd., Planar Systems Inc., LG Electronics Inc., Sharp Corporation and NEC Display Solutions Ltd. Moreover, some of these players hold majority of the Saudi Arabia Digital Signage market share. In addition, collaborations with local distributors enable greater accessibility across different regions in the country. Moreover, these players emphasize providing solutions that cater to specific sectors like healthcare or hospitality which help them stay ahead of competitors.
The government in Saudi Arabia has imposed certain stringent regulations pertaining to digital signage market in the country. This factor has acted as an entry barrier towards the market growth. However, the government has also taken several initiatives towards the overall infrastructure development activities in the country. The market has also registered substantial investments in the upgradation of information technology and rising digitization in businesses. Further, these initiatives have further boosted the Saudi Arabia Digital Signage market revenues. Moreover, various policies are also introduced to promote domestic production and enhance the margins of the local producers in the country.
The Saudi Arabia Digital Signage Market has enormous growth potential. Some of the other key areas where the market is expected to grow are in retail, transportation, and healthcare sectors. In retail, for instance, there is an increased demand for interactive displays that help customers find the right product faster. In transportation, digital signage solutions are being used to provide real-time updates on delays and traffic conditions. And in healthcare, digital signage is being deployed to support patient education and care. Additionally, there is growing interest among businesses in deploying digital signage solutions as a way to improve employee productivity and engagement in the country.
According to Ravi Bhandari, Research Head, 6Wresearch, the LED display screens have witnessed massive growth over the years. LED screens are the most affordable option and typically have lower resolution than other two types of displays. They are also not as energy-efficient as other two types of displays, making them less popular among businesses.
In the retail vertical, there is an increased demand for interactive displays that help customers find the right product faster. The growth of the retail vertical is also driven by rising trade and e-commerce activities in the country. Moreover, growing infrastructure development activities and mounting investment by the government has further driven the growth of the retail sector in the country.
The Saudi Arabia Digital Signage market report provides a detailed analysis of the following market segments -
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Saudi Arabia Digital Signage Market Overview |
3.1 Saudi Arabia Country Macro Economic Indicators |
3.2 Saudi Arabia Digital Signage Market Revenues & Volume, 2021 & 2031F |
3.3 Saudi Arabia Digital Signage Market - Industry Life Cycle |
3.4 Saudi Arabia Digital Signage Market - Porter's Five Forces |
3.5 Saudi Arabia Digital Signage Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Saudi Arabia Digital Signage Market Revenues & Volume Share, By Display Screen Type, 2021 & 2031F |
3.7 Saudi Arabia Digital Signage Market Revenues & Volume Share, By Panel Based Display Screen Technology, 2021 & 2031F |
3.8 Saudi Arabia Digital Signage Market Revenues & Volume Share, By True Color Application, 2021 & 2031F |
3.9 Saudi Arabia Digital Signage Market Revenues & Volume Share, By Pixel Pitch, 2021 & 2031F |
3.10 Saudi Arabia Digital Signage Market Revenues & Volume Share, By Verticals, 2021 & 2031F |
4 Saudi Arabia Digital Signage Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Saudi Arabia Digital Signage Market Trends |
6 Saudi Arabia Digital Signage Market Segmentations |
6.1 Saudi Arabia Digital Signage Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Saudi Arabia Digital Signage Market Revenues & Volume, By Display Screen, 2021-2031F |
6.1.3 Saudi Arabia Digital Signage Market Revenues & Volume, By Content Player, 2021-2031F |
6.1.4 Saudi Arabia Digital Signage Market Revenues & Volume, By Software, 2021-2031F |
6.1.5 Saudi Arabia Digital Signage Market Revenues & Volume, By Kiosk, 2021-2031F |
6.2 Saudi Arabia Digital Signage Market, By Display Screen Type |
6.2.1 Overview and Analysis |
6.2.2 Saudi Arabia Digital Signage Market Revenues & Volume, By Panel Based, 2021-2031F |
6.2.3 Saudi Arabia Digital Signage Market Revenues & Volume, By True Color LED, 2021-2031F |
6.3 Saudi Arabia Digital Signage Market, By Panel Based Display Screen Technology |
6.3.1 Overview and Analysis |
6.3.2 Saudi Arabia Digital Signage Market Revenues & Volume, By LED, 2021-2031F |
6.3.3 Saudi Arabia Digital Signage Market Revenues & Volume, By OLED, 2021-2031F |
6.3.4 Saudi Arabia Digital Signage Market Revenues & Volume, By QLED, 2021-2031F |
6.4 Saudi Arabia Digital Signage Market, By True Color Application |
6.4.1 Overview and Analysis |
6.4.2 Saudi Arabia Digital Signage Market Revenues & Volume, By Indoor, 2021-2031F |
6.4.3 Saudi Arabia Digital Signage Market Revenues & Volume, By Outdoor, 2021-2031F |
6.5 Saudi Arabia Digital Signage Market, By Pixel Pitch |
6.5.1 Overview and Analysis |
6.5.2 Saudi Arabia Digital Signage Market Revenues & Volume, By Indoor, 2021-2031F |
6.5.3 Saudi Arabia Digital Signage Market Revenues & Volume, By Outdoor, 2021-2031F |
6.6 Saudi Arabia Digital Signage Market, By Verticals |
6.6.1 Overview and Analysis |
6.6.2 Saudi Arabia Digital Signage Market Revenues & Volume, By Commercial (office Spaces), 2021-2031F |
6.6.3 Saudi Arabia Digital Signage Market Revenues & Volume, By Transportation, 2021-2031F |
6.6.4 Saudi Arabia Digital Signage Market Revenues & Volume, By Retail, 2021-2031F |
6.6.5 Saudi Arabia Digital Signage Market Revenues & Volume, By Hospitality, 2021-2031F |
6.6.6 Saudi Arabia Digital Signage Market Revenues & Volume, By Healthcare, 2021-2031F |
6.6.7 Saudi Arabia Digital Signage Market Revenues & Volume, By Entertainment (Sports, Cultural and Reality Events, Amusement Parks), 2021-2031F |
7 Saudi Arabia Digital Signage Market Import-Export Trade Statistics |
7.1 Saudi Arabia Digital Signage Market Export to Major Countries |
7.2 Saudi Arabia Digital Signage Market Imports from Major Countries |
8 Saudi Arabia Digital Signage Market Key Performance Indicators |
9 Saudi Arabia Digital Signage Market - Opportunity Assessment |
9.1 Saudi Arabia Digital Signage Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Saudi Arabia Digital Signage Market Opportunity Assessment, By Display Screen Type, 2021 & 2031F |
9.3 Saudi Arabia Digital Signage Market Opportunity Assessment, By Panel Based Display Screen Technology, 2021 & 2031F |
9.4 Saudi Arabia Digital Signage Market Opportunity Assessment, By True Color Application, 2021 & 2031F |
9.5 Saudi Arabia Digital Signage Market Opportunity Assessment, By Pixel Pitch, 2021 & 2031F |
9.6 Saudi Arabia Digital Signage Market Opportunity Assessment, By Verticals, 2021 & 2031F |
10 Saudi Arabia Digital Signage Market - Competitive Landscape |
10.1 Saudi Arabia Digital Signage Market Revenue Share, By Companies, 2024 |
10.2 Saudi Arabia Digital Signage Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |