| Product Code: ETC10866343 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
In 2024, Singapore`s import trend for the soju market saw a steady increase, driven by consumer demand for diverse alcoholic beverages. Imports of soju from South Korea remained dominant, with a growing interest in premium and flavored variants contributing to market expansion.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Singapore Soju Market Overview |
3.1 Singapore Country Macro Economic Indicators |
3.2 Singapore Soju Market Revenues & Volume, 2022 & 2032F |
3.3 Singapore Soju Market - Industry Life Cycle |
3.4 Singapore Soju Market - Porter's Five Forces |
3.5 Singapore Soju Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 Singapore Soju Market Revenues & Volume Share, By Alcohol Content, 2022 & 2032F |
3.7 Singapore Soju Market Revenues & Volume Share, By Flavor Type, 2022 & 2032F |
3.8 Singapore Soju Market Revenues & Volume Share, By End User, 2022 & 2032F |
3.9 Singapore Soju Market Revenues & Volume Share, By Channel, 2022 & 2032F |
4 Singapore Soju Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing popularity of Korean culture and cuisine in Singapore leading to a growing interest in soju. |
4.2.2 Rising disposable income levels in Singapore, allowing consumers to spend more on premium alcoholic beverages like soju. |
4.2.3 Growing trend of socializing and dining out in Singapore, creating a demand for alcoholic beverages like soju. |
4.3 Market Restraints |
4.3.1 Stringent regulations and policies related to alcohol consumption and advertising in Singapore. |
4.3.2 Competition from other alcoholic beverages such as beer, wine, and spirits in the Singaporean market. |
5 Singapore Soju Market Trends |
6 Singapore Soju Market, By Types |
6.1 Singapore Soju Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Singapore Soju Market Revenues & Volume, By Product Type, 2022 - 2032F |
6.1.3 Singapore Soju Market Revenues & Volume, By Distilled Soju, 2022 - 2032F |
6.1.4 Singapore Soju Market Revenues & Volume, By Diluted Soju, 2022 - 2032F |
6.1.5 Singapore Soju Market Revenues & Volume, By Ready-to-Drink Soju, 2022 - 2032F |
6.2 Singapore Soju Market, By Alcohol Content |
6.2.1 Overview and Analysis |
6.2.2 Singapore Soju Market Revenues & Volume, By High Alcohol (20-25%), 2022 - 2032F |
6.2.3 Singapore Soju Market Revenues & Volume, By Moderate Alcohol (15-20%), 2022 - 2032F |
6.2.4 Singapore Soju Market Revenues & Volume, By Low Alcohol (<15%), 2022 - 2032F |
6.3 Singapore Soju Market, By Flavor Type |
6.3.1 Overview and Analysis |
6.3.2 Singapore Soju Market Revenues & Volume, By Traditional, 2022 - 2032F |
6.3.3 Singapore Soju Market Revenues & Volume, By Fruit-Infused, 2022 - 2032F |
6.3.4 Singapore Soju Market Revenues & Volume, By Herbal, 2022 - 2032F |
6.4 Singapore Soju Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Singapore Soju Market Revenues & Volume, By Bars & Restaurants, 2022 - 2032F |
6.4.3 Singapore Soju Market Revenues & Volume, By Retail Consumers, 2022 - 2032F |
6.4.4 Singapore Soju Market Revenues & Volume, By Convenience Stores, 2022 - 2032F |
6.5 Singapore Soju Market, By Channel |
6.5.1 Overview and Analysis |
6.5.2 Singapore Soju Market Revenues & Volume, By Direct Distribution, 2022 - 2032F |
6.5.3 Singapore Soju Market Revenues & Volume, By Supers, 2022 - 2032F |
6.5.4 Singapore Soju Market Revenues & Volume, By Online Retail, 2022 - 2032F |
7 Singapore Soju Market Import-Export Trade Statistics |
7.1 Singapore Soju Market Export to Major Countries |
7.2 Singapore Soju Market Imports from Major Countries |
8 Singapore Soju Market Key Performance Indicators |
8.1 Number of Korean restaurants and bars in Singapore serving soju. |
8.2 Social media engagement and mentions related to soju in Singapore. |
8.3 Number of soju brands available in the Singaporean market. |
8.4 Average price point of soju products in Singapore. |
8.5 Consumer preferences and trends towards flavored or premium soju variants. |
9 Singapore Soju Market - Opportunity Assessment |
9.1 Singapore Soju Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 Singapore Soju Market Opportunity Assessment, By Alcohol Content, 2022 & 2032F |
9.3 Singapore Soju Market Opportunity Assessment, By Flavor Type, 2022 & 2032F |
9.4 Singapore Soju Market Opportunity Assessment, By End User, 2022 & 2032F |
9.5 Singapore Soju Market Opportunity Assessment, By Channel, 2022 & 2032F |
10 Singapore Soju Market - Competitive Landscape |
10.1 Singapore Soju Market Revenue Share, By Companies, 2025 |
10.2 Singapore Soju Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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