| Product Code: ETC9463001 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Vasudha | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Sri Lanka B2C E-Commerce Market Overview |
3.1 Sri Lanka Country Macro Economic Indicators |
3.2 Sri Lanka B2C E-Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Sri Lanka B2C E-Commerce Market - Industry Life Cycle |
3.4 Sri Lanka B2C E-Commerce Market - Porter's Five Forces |
3.5 Sri Lanka B2C E-Commerce Market Revenues & Volume Share, By Product Category, 2021 & 2031F |
4 Sri Lanka B2C E-Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in Sri Lanka |
4.2.2 Growing consumer preference for online shopping due to convenience and time-saving |
4.2.3 Government initiatives to promote digital economy and e-commerce sector |
4.3 Market Restraints |
4.3.1 Limited digital payment infrastructure and concerns about online payment security |
4.3.2 Lack of trust in online shopping platforms and delivery services |
4.3.3 Challenges related to logistics and last-mile delivery in Sri Lanka |
5 Sri Lanka B2C E-Commerce Market Trends |
6 Sri Lanka B2C E-Commerce Market, By Types |
6.1 Sri Lanka B2C E-Commerce Market, By Product Category |
6.1.1 Overview and Analysis |
6.1.2 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Product Category, 2021- 2031F |
6.1.3 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Automotive, 2021- 2031F |
6.1.4 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Beauty & Personal Care, 2021- 2031F |
6.1.5 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Books & Stationery, 2021- 2031F |
6.1.6 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Consumer Electronics, 2021- 2031F |
6.1.7 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Clothing & Footwear, 2021- 2031F |
6.1.8 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Home Dcor & Electronics, 2021- 2031F |
6.1.9 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Others, 2021- 2031F |
6.1.10 Sri Lanka B2C E-Commerce Market Revenues & Volume, By Others, 2021- 2031F |
7 Sri Lanka B2C E-Commerce Market Import-Export Trade Statistics |
7.1 Sri Lanka B2C E-Commerce Market Export to Major Countries |
7.2 Sri Lanka B2C E-Commerce Market Imports from Major Countries |
8 Sri Lanka B2C E-Commerce Market Key Performance Indicators |
8.1 Average order value (AOV) to track the average amount spent by customers per transaction |
8.2 Customer acquisition cost (CAC) to measure the cost of acquiring new customers |
8.3 Website traffic and conversion rate to assess the effectiveness of online marketing strategies |
8.4 Customer retention rate to gauge the loyalty and satisfaction of existing customers |
8.5 Return on investment (ROI) on marketing campaigns to evaluate the effectiveness of marketing initiatives |
9 Sri Lanka B2C E-Commerce Market - Opportunity Assessment |
9.1 Sri Lanka B2C E-Commerce Market Opportunity Assessment, By Product Category, 2021 & 2031F |
10 Sri Lanka B2C E-Commerce Market - Competitive Landscape |
10.1 Sri Lanka B2C E-Commerce Market Revenue Share, By Companies, 2024 |
10.2 Sri Lanka B2C E-Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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