| Product Code: ETC9540621 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
During 2020-2024, the Swaziland personal hygiene market experienced a Compound Annual Growth Rate (CAGR) of 4.80%. Import trends remained steady, with a zero year-on-year growth rate observed in 2023-2024. This overall increase in imports can be attributed to the consistent growth rate maintained throughout the period.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Swaziland Personal Hygiene Market Overview |
3.1 Swaziland Country Macro Economic Indicators |
3.2 Swaziland Personal Hygiene Market Revenues & Volume, 2022 & 2032F |
3.3 Swaziland Personal Hygiene Market - Industry Life Cycle |
3.4 Swaziland Personal Hygiene Market - Porter's Five Forces |
3.5 Swaziland Personal Hygiene Market Revenues & Volume Share, By Product, 2022 & 2032F |
3.6 Swaziland Personal Hygiene Market Revenues & Volume Share, By Gender, 2022 & 2032F |
3.7 Swaziland Personal Hygiene Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Swaziland Personal Hygiene Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about personal hygiene and health among Swazi consumers |
4.2.2 Rising disposable income leading to higher spending on personal care products |
4.2.3 Growing urbanization and adoption of Western hygiene practices in Swaziland |
4.3 Market Restraints |
4.3.1 Price sensitivity among consumers due to economic conditions in Swaziland |
4.3.2 Limited availability and accessibility of quality personal hygiene products in rural areas |
4.3.3 Cultural barriers and traditional practices impacting the acceptance of certain personal hygiene products |
5 Swaziland Personal Hygiene Market Trends |
6 Swaziland Personal Hygiene Market, By Types |
6.1 Swaziland Personal Hygiene Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Swaziland Personal Hygiene Market Revenues & Volume, By Product, 2022-2032F |
6.1.3 Swaziland Personal Hygiene Market Revenues & Volume, By Soaps, 2022-2032F |
6.1.4 Swaziland Personal Hygiene Market Revenues & Volume, By Hand Sanitizers, 2022-2032F |
6.1.5 Swaziland Personal Hygiene Market Revenues & Volume, By Bath and Shower Products, 2022-2032F |
6.1.6 Swaziland Personal Hygiene Market Revenues & Volume, By Face Care Products, 2022-2032F |
6.1.7 Swaziland Personal Hygiene Market Revenues & Volume, By Other Products, 2022-2032F |
6.2 Swaziland Personal Hygiene Market, By Gender |
6.2.1 Overview and Analysis |
6.2.2 Swaziland Personal Hygiene Market Revenues & Volume, By Unisex, 2022-2032F |
6.2.3 Swaziland Personal Hygiene Market Revenues & Volume, By Male, 2022-2032F |
6.2.4 Swaziland Personal Hygiene Market Revenues & Volume, By Female, 2022-2032F |
6.3 Swaziland Personal Hygiene Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Swaziland Personal Hygiene Market Revenues & Volume, By Retail Pharmacies, 2022-2032F |
6.3.3 Swaziland Personal Hygiene Market Revenues & Volume, By Hospital based Pharmacies, 2022-2032F |
6.3.4 Swaziland Personal Hygiene Market Revenues & Volume, By Supermarkets, 2022-2032F |
6.3.5 Swaziland Personal Hygiene Market Revenues & Volume, By E-commerce, 2022-2032F |
7 Swaziland Personal Hygiene Market Import-Export Trade Statistics |
7.1 Swaziland Personal Hygiene Market Export to Major Countries |
7.2 Swaziland Personal Hygiene Market Imports from Major Countries |
8 Swaziland Personal Hygiene Market Key Performance Indicators |
8.1 Percentage increase in the usage of personal hygiene products in Swaziland |
8.2 Number of new product launches and innovations in the personal hygiene market |
8.3 Growth in the number of retail outlets and distribution channels carrying personal hygiene products |
8.4 Percentage increase in internet penetration and online sales of personal hygiene products |
8.5 Customer satisfaction levels and repeat purchase rates for personal hygiene products |
9 Swaziland Personal Hygiene Market - Opportunity Assessment |
9.1 Swaziland Personal Hygiene Market Opportunity Assessment, By Product, 2022 & 2032F |
9.2 Swaziland Personal Hygiene Market Opportunity Assessment, By Gender, 2022 & 2032F |
9.3 Swaziland Personal Hygiene Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Swaziland Personal Hygiene Market - Competitive Landscape |
10.1 Swaziland Personal Hygiene Market Revenue Share, By Companies, 2025 |
10.2 Swaziland Personal Hygiene Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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