| Product Code: ETC9659979 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The import shipments of cold and flu supplements to Tanzania in 2024 saw a significant increase in concentration, with top exporting countries being Indonesia, USA, South Africa, Eswatini, and Hong Kong. Despite a negative growth rate from 2023 to 2024, the compound annual growth rate (CAGR) over the period 2020-24 remained healthy at 7.84%. The high concentration of imports in 2024 indicates a competitive market landscape, likely driven by increasing demand for cold and flu remedies in Tanzania.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Tanzania Cold And Flu Supplements Market Overview |
3.1 Tanzania Country Macro Economic Indicators |
3.2 Tanzania Cold And Flu Supplements Market Revenues & Volume, 2021 & 2031F |
3.3 Tanzania Cold And Flu Supplements Market - Industry Life Cycle |
3.4 Tanzania Cold And Flu Supplements Market - Porter's Five Forces |
3.5 Tanzania Cold And Flu Supplements Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Tanzania Cold And Flu Supplements Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Tanzania Cold And Flu Supplements Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the importance of maintaining a strong immune system |
4.2.2 Growing demand for natural and herbal remedies for cold and flu symptoms |
4.2.3 Rising disposable income leading to higher spending on healthcare products |
4.3 Market Restraints |
4.3.1 Limited access to healthcare facilities in remote areas of Tanzania |
4.3.2 Presence of counterfeit or substandard cold and flu supplements in the market |
4.3.3 Price sensitivity among the population affecting purchasing decisions |
5 Tanzania Cold And Flu Supplements Market Trends |
6 Tanzania Cold And Flu Supplements Market, By Types |
6.1 Tanzania Cold And Flu Supplements Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Tanzania Cold And Flu Supplements Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Tanzania Cold And Flu Supplements Market Revenues & Volume, By Vitamins & Minerals, 2021- 2031F |
6.1.4 Tanzania Cold And Flu Supplements Market Revenues & Volume, By Herbal Extracts, 2021- 2031F |
6.1.5 Tanzania Cold And Flu Supplements Market Revenues & Volume, By Natural Molecules, 2021- 2031F |
6.2 Tanzania Cold And Flu Supplements Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Tanzania Cold And Flu Supplements Market Revenues & Volume, By Pharmacies & Drug Stores, 2021- 2031F |
6.2.3 Tanzania Cold And Flu Supplements Market Revenues & Volume, By Hypermarkets & Supermarkets, 2021- 2031F |
6.2.4 Tanzania Cold And Flu Supplements Market Revenues & Volume, By Online, 2021- 2031F |
6.2.5 Tanzania Cold And Flu Supplements Market Revenues & Volume, By Others, 2021- 2031F |
7 Tanzania Cold And Flu Supplements Market Import-Export Trade Statistics |
7.1 Tanzania Cold And Flu Supplements Market Export to Major Countries |
7.2 Tanzania Cold And Flu Supplements Market Imports from Major Countries |
8 Tanzania Cold And Flu Supplements Market Key Performance Indicators |
8.1 Number of health education campaigns conducted on the benefits of cold and flu supplements |
8.2 Percentage of market share held by natural and herbal cold and flu supplements |
8.3 Average household spending on healthcare products related to cold and flu symptoms |
8.4 Consumer satisfaction levels with the effectiveness of cold and flu supplements purchased |
9 Tanzania Cold And Flu Supplements Market - Opportunity Assessment |
9.1 Tanzania Cold And Flu Supplements Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Tanzania Cold And Flu Supplements Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Tanzania Cold And Flu Supplements Market - Competitive Landscape |
10.1 Tanzania Cold And Flu Supplements Market Revenue Share, By Companies, 2024 |
10.2 Tanzania Cold And Flu Supplements Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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