Market Forecast By Product Type (Phalaenopsis Orchid, Cattleya Orchid, Vanda Orchid, Paphiopedilum Orchid, Miltonia Orchid, Others), By Application (Garden, Cosmetic, Herbal Medicine) And Competitive Landscape
Product Code: ETC383425 | Publication Date: Aug 2022 | Updated Date: May 2024 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
Thailand Orchid market currently, in 2023, has witnessed an HHI of 5178, Which has decreased substantially as compared to the HHI of 6257 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Thailand Orchid Market report thoroughly covers the market by product type and by application. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Thailand is a significant player in the global orchid market, known for its diverse orchid species and high-quality blooms. In general, orchids are not only popular in domestic markets but are also exported worldwide. The country's tropical climate is conducive to orchid cultivation, and the industry benefits from both local and international demand. The orchid market includes wholesale and retail segments, with exports catering to international floral markets.
According to 6Wresearch, the Thailand Orchid Market Size is projected to grow during the forecast period of 2023-2029. The Thailand Orchid Market is experiencing significant growth, driven by the country's favourable climate provides an ideal environment for the cultivation of orchids, allowing for year-round production and a diverse range of species. This natural advantage gives Thailand a competitive edge in the global orchid market. Furthermore, the countryโs well-established reputation for high-quality orchids has garnered international recognition.
The expertise and knowledge of local growers contribute to the superior quality of Thai orchids, making them highly sought after by enthusiasts and florists worldwide. In addition, the increasing global demand for ornamental plants has bolstered the Thailand Orchid Market growth. The unique and exotic beauty of Thai orchids appeals to a wide range of consumers, from individual buyers to event planners and interior designers. This expanding customer base provides ample opportunities for market expansion and diversification. Moreover, advancements in technology and transportation have facilitated the export of Thai orchids to various international markets. Improved logistics and supply chain management have enabled growers to reach a broader customer base, further driving the market expansion.
The government has implemented various policies and schemes to support and enhance the Thailand Orchid Industry within the country. One notable initiative is the establishment of agricultural research and development centres specifically dedicated to orchid cultivation. These centres provide crucial resources, including research findings, improved cultivation techniques, and disease-resistant orchid varieties. Additionally, the government has implemented export promotion programs to facilitate the international trade of Thai orchids. These programs often include financial incentives, trade missions, and marketing support to help local growers and exporters tap into global markets. By providing these resources, the government aims to bolster the competitiveness of Thai orchids on the international stage.
According to Swati, Senior Research Analyst, 6Wresearch, the Phalaenopsis orchid segment is expected to lead the Thailand Orchid Market Share over the coming years owing to its widespread use in homes, gardens, and as decorative items, reflecting changing consumer preferences and horticultural trends.ย
Thailand orchid market is characterized by various players involved in the cultivation, production, and export of orchids. Here are some of the leading players in the market:
The report offers a comprehensive study of the subsequent market segments: