United States (US) Fermented Tea Market (2025 - 2031) | Share, Revenue, Forecast, Size, Growth, Companies, COVID-19 IMPACT, Industry, Trends, Analysis & Value

Name: United States (US) Fermented Tea Market (2025-2031) | Forecast & Companies
Creator: 6Wresearch
License: https://www.6wresearch.com/privacy-policy

Market Forecast By Product (Kombucha, Pu-Erh, Other Dark Teas), By Distribution Channel (Online, Offline) And Competitive Landscape

Product Code: ETC177140	Publication Date: Jan 2022	Updated Date: Nov 2025	Product Type: Market Research Report
Publisher: 6Wresearch	Author: Ravi Bhandari	No. of Pages: 70	No. of Figures: 35	No. of Tables: 5

United States (US) Fermented Tea Market Top 5 Importing Countries and Market Competition (HHI) Analysis

The United States continues to see a steady increase in fermented tea import shipments, with top exporting countries like Argentina, India, and China leading the way in 2024. The Herfindahl-Hirschman Index (HHI) reflects moderate concentration in the market, indicating a competitive landscape. The compound annual growth rate (CAGR) from 2020 to 2024 stands at a healthy 4.6%, showcasing sustained growth in the industry. Notably, the growth rate for 2023-2024 spiked at 14.55%, underscoring the rising popularity of fermented tea among American consumers.

United States (US) Fermented Tea Market Top 5 Importing Countries and Market Competition (HHI) Analysis

Key Highlights of the Report:

United States (US) Fermented Tea Market Outlook
Market Size of United States (US) Fermented Tea Market, 2024
Forecast of United States (US) Fermented Tea Market, 2031
Historical Data and Forecast of United States (US) Fermented Tea Revenues & Volume for the Period 2021 - 2031
United States (US) Fermented Tea Market Trend Evolution
United States (US) Fermented Tea Market Drivers and Challenges
United States (US) Fermented Tea Price Trends
United States (US) Fermented Tea Porter's Five Forces
United States (US) Fermented Tea Industry Life Cycle
Historical Data and Forecast of United States (US) Fermented Tea Market Revenues & Volume By Product for the Period 2021 - 2031
Historical Data and Forecast of United States (US) Fermented Tea Market Revenues & Volume By Kombucha for the Period 2021 - 2031
Historical Data and Forecast of United States (US) Fermented Tea Market Revenues & Volume By Pu-Erh for the Period 2021 - 2031
Historical Data and Forecast of United States (US) Fermented Tea Market Revenues & Volume By Other Dark Teas for the Period 2021 - 2031
Historical Data and Forecast of United States (US) Fermented Tea Market Revenues & Volume By Distribution Channel for the Period 2021 - 2031
Historical Data and Forecast of United States (US) Fermented Tea Market Revenues & Volume By Online for the Period 2021 - 2031
Historical Data and Forecast of United States (US) Fermented Tea Market Revenues & Volume By Offline for the Period 2021 - 2031
United States (US) Fermented Tea Import Export Trade Statistics
Market Opportunity Assessment By Product
Market Opportunity Assessment By Distribution Channel
United States (US) Fermented Tea Top Companies Market Share
United States (US) Fermented Tea Competitive Benchmarking By Technical and Operational Parameters
United States (US) Fermented Tea Company Profiles
United States (US) Fermented Tea Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 United States (US) Fermented Tea Market Overview

3.1 United States (US) Country Macro Economic Indicators

3.2 United States (US) Fermented Tea Market Revenues & Volume, 2021 & 2031F

3.3 United States (US) Fermented Tea Market - Industry Life Cycle

3.4 United States (US) Fermented Tea Market - Porter's Five Forces

3.5 United States (US) Fermented Tea Market Revenues & Volume Share, By Product, 2021 & 2031F

3.6 United States (US) Fermented Tea Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 United States (US) Fermented Tea Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing consumer awareness about the health benefits of fermented tea

4.2.2 Growing preference for natural and organic products

4.2.3 Rising demand for functional beverages in the US market

4.3 Market Restraints

4.3.1 Intense competition from other beverage categories

4.3.2 Challenges in distribution and availability of fermented tea products

4.3.3 Regulatory hurdles related to labeling and health claims

5 United States (US) Fermented Tea Market Trends

6 United States (US) Fermented Tea Market, By Types

6.1 United States (US) Fermented Tea Market, By Product

6.1.1 Overview and Analysis

6.1.2 United States (US) Fermented Tea Market Revenues & Volume, By Product, 2021 - 2031F

6.1.3 United States (US) Fermented Tea Market Revenues & Volume, By Kombucha, 2021 - 2031F

6.1.4 United States (US) Fermented Tea Market Revenues & Volume, By Pu-Erh, 2021 - 2031F

6.1.5 United States (US) Fermented Tea Market Revenues & Volume, By Other Dark Teas, 2021 - 2031F

6.2 United States (US) Fermented Tea Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 United States (US) Fermented Tea Market Revenues & Volume, By Online, 2021 - 2031F

6.2.3 United States (US) Fermented Tea Market Revenues & Volume, By Offline, 2021 - 2031F

7 United States (US) Fermented Tea Market Import-Export Trade Statistics

7.1 United States (US) Fermented Tea Market Export to Major Countries

7.2 United States (US) Fermented Tea Market Imports from Major Countries

8 United States (US) Fermented Tea Market Key Performance Indicators

8.1 Number of new product launches in the fermented tea segment

8.2 Consumer engagement on social media platforms for fermented tea brands

8.3 Growth in the number of specialty stores and cafes offering fermented tea options

9 United States (US) Fermented Tea Market - Opportunity Assessment

9.1 United States (US) Fermented Tea Market Opportunity Assessment, By Product, 2021 & 2031F

9.2 United States (US) Fermented Tea Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 United States (US) Fermented Tea Market - Competitive Landscape

10.1 United States (US) Fermented Tea Market Revenue Share, By Companies, 2024

10.2 United States (US) Fermented Tea Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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Export potential assessment - trade Analytics for 2030

Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.

By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.

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