| Product Code: ETC9979672 | Publication Date: Sep 2024 | Updated Date: Apr 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, the United States continued to see a steady flow of women`s activewear imports, with Mexico, China, Vietnam, Guatemala, and Peru emerging as the top exporting countries. The low Herfindahl-Hirschman Index (HHI) concentration indicates a diverse import market. The compound annual growth rate (CAGR) from 2020 to 2024 stood at 3.47%, reflecting a consistent upward trend. However, there was a slight decline in growth rate from 2023 to 2024 at -6.55%, possibly influenced by various market factors. Overall, the US women`s activewear import market remains dynamic and competitive.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 United States (US) Women Activewear Market Overview |
3.1 United States (US) Country Macro Economic Indicators |
3.2 United States (US) Women Activewear Market Revenues & Volume, 2022 & 2032F |
3.3 United States (US) Women Activewear Market - Industry Life Cycle |
3.4 United States (US) Women Activewear Market - Porter's Five Forces |
3.5 United States (US) Women Activewear Market Revenues & Volume Share, By Product Type, 2022 & 2032F |
3.6 United States (US) Women Activewear Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 United States (US) Women Activewear Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health and fitness awareness among women |
4.2.2 Growing trend of athleisure fashion |
4.2.3 Rise in participation in sports and fitness activities among women |
4.3 Market Restraints |
4.3.1 Intense competition in the activewear market |
4.3.2 Fluctuating raw material prices |
4.3.3 Economic uncertainties impacting consumer spending |
5 United States (US) Women Activewear Market Trends |
6 United States (US) Women Activewear Market, By Types |
6.1 United States (US) Women Activewear Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 United States (US) Women Activewear Market Revenues & Volume, By Product Type, 2022 - 2032F |
6.1.3 United States (US) Women Activewear Market Revenues & Volume, By Tops & T-Shirts, 2022 - 2032F |
6.1.4 United States (US) Women Activewear Market Revenues & Volume, By Sweatpants & Yoga Pants, 2022 - 2032F |
6.1.5 United States (US) Women Activewear Market Revenues & Volume, By Skirts & Skorts, 2022 - 2032F |
6.1.6 United States (US) Women Activewear Market Revenues & Volume, By Tracksuits, 2022 - 2032F |
6.1.7 United States (US) Women Activewear Market Revenues & Volume, By Sweatshirts/Jacket, 2022 - 2032F |
6.2 United States (US) Women Activewear Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 United States (US) Women Activewear Market Revenues & Volume, By Supermarkets/Hypermarkets, 2022 - 2032F |
6.2.3 United States (US) Women Activewear Market Revenues & Volume, By Speciality Stores, 2022 - 2032F |
6.2.4 United States (US) Women Activewear Market Revenues & Volume, By Online Retail Stores, 2022 - 2032F |
6.2.5 United States (US) Women Activewear Market Revenues & Volume, By Other Distribution Channel, 2022 - 2032F |
7 United States (US) Women Activewear Market Import-Export Trade Statistics |
7.1 United States (US) Women Activewear Market Export to Major Countries |
7.2 United States (US) Women Activewear Market Imports from Major Countries |
8 United States (US) Women Activewear Market Key Performance Indicators |
8.1 Percentage of women engaged in regular physical activities |
8.2 Number of activewear brands offering sustainable and eco-friendly options |
8.3 Adoption rate of new technologies in activewear manufacturing and design |
9 United States (US) Women Activewear Market - Opportunity Assessment |
9.1 United States (US) Women Activewear Market Opportunity Assessment, By Product Type, 2022 & 2032F |
9.2 United States (US) Women Activewear Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 United States (US) Women Activewear Market - Competitive Landscape |
10.1 United States (US) Women Activewear Market Revenue Share, By Companies, 2025 |
10.2 United States (US) Women Activewear Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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