Vietnam Eyewear Market (2024-2030) | Companies, Growth, Analysis, Forecast, Value, Revenue, Size, Share, Trends & Industry, Outlook

Vietnam Eyewear Market Highlights

Report Name	Vietnam Eyewear Market
Forecast period	2024-2030
CAGR	8.5%
Growing Sector	Fashion and Eyecare

Topics Covered in Vietnam Eyewear Market Report

Vietnam Eyewear Market report thoroughly covers the market by product, end-user and distribution channels. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Vietnam Eyewear Market Synopsis

Vietnam Eyewear Market is experiencing significant growth and projected to attain more growth in the coming years due to a rising awareness of eye health, an expanding middle class, and increasing fashion consciousness among consumers. With a population exceeding 97 million, the demand for various eyewear products, including prescription glasses, sunglasses, and contact lenses, has surged. Local and international brands are now competing to capture a larger market share, offering a diverse range of styles and price points. Additionally, the rise of e-commerce and online retail platforms has made it easier for consumers to access a wider selection of eyewear, further propelling market growth.

According to 6Wresearch, Vietnam Eyewear Market size is expected to grow at a CAGR of 8.5% during 2024-2030. Several factors are driving the growth of Vietnam Eyewear Market such as the increasing prevalence of vision problems, coupled with a growing awareness of eye health, has led consumers to seek regular eye examinations and corrective eyewear solutions. Apart from this, the expanding middle class is contributing to higher disposable incomes, enabling a larger portion of the population to invest in quality eyewear for both vision correction and fashion purposes. Additionally, the influence of social media and celebrity endorsements is shaping consumer preferences, prompting individuals to choose stylish and trendy eyewear options. Furthermore, advancements in technology, such as the introduction of blue light blocking lenses and customizable eyewear.

However, Vietnam Eyewear Market faces few restraints such as the lack of awareness about proper eye care and the importance of regular eye examinations in certain demographic segments. Additionally, price sensitivity among consumers in lower income brackets may limit their ability to invest in premium eyewear products. The presence of counterfeit eyewear products in the market can also undermine consumer trust and hinder the growth of legitimate brands. Furthermore, economic fluctuations and uncertainties could affect disposable incomes, leading to reduced spending on non-essential items like fashion eyewear. Addressing these constraints will be crucial for companies aiming to sustain growth in the competitive landscape of Vietnam's eyewear industry.

Vietnam Eyewear Market: Leading Players

Key players include Cát Tường Eyewear, Viettel Optical, Dior Eyewear, Ray-Ban, Essilor, Zalora. These organizations are renowned for their iconic sunglasses and eyeglasses, continue to attract a large customer base in Vietnam.

Vietnam Eyewear Market: Government Regulations

Vietnam Eyewear Market is growing and government’s regulation and policies are helping in extension of the market. One key initiative includes public awareness campaigns focused on educating citizens about the importance of regular eye examinations and protective eyewear, particularly in schools and workplaces. Additionally, the government has been collaborating with healthcare providers to facilitate accessible vision care services in rural and underserved areas, thereby improving general eye health and increasing demand for eyewear. Furthermore, policies encouraging foreign investment in the eyewear sector aim to enhance competition, resulting in higher quality products and innovations.

Future Insights of the Market

The future of Vietnam Eyewear Market looks promising due to evolving consumer preferences and technological advancements. The increasing integration of smart eyewear, such as augmented reality (AR) glasses, is likely to attract tech-savvy consumers, offering new functionalities that merge style with technology. Furthermore, sustainability will become an essential focus, with brands investing in eco-friendly materials and practices to appeal to environmentally conscious shoppers. With the ongoing expansion of urban areas and a younger demographic that values individual expression, customized and trendy eyewear options are expected to gain greater traction.

Market Segmentation by Product

According to Ravi Bhandari, Research Head, 6Wresearch, spectacles are anticipated to see the most significant increases in demand in coming years due to rising awareness of eye health and vision correction is driving the spectacles segment, particularly among the middle-class population prioritizing both functionality and style.

Market Segmentation by End-User

Female segment is anticipated to grow the fastest in the future attributed to a heightened focus on fashion and personal style, with women increasingly viewing eyewear as a key accessory to enhance their outfits.

Market Segmentation by Distribution Channels

Online sales are projected to experience the most substantial growth in the future attributed to the increasing prevalence of e-commerce and changing consumer shopping behaviours.

Key Attractiveness of the Report

• 10 Years Market Numbers.
• Historical Data Starting from 2020 to 2023.
• Base Year: 2023
• Forecast Data until 2030.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report

• Vietnam Eyewear Market Overview
• Vietnam Eyewear Market Outlook
• Vietnam Eyewear Market Forecast
• Vietnam Eyewear Market Size and Vietnam Eyewear Market Forecast until 2030
• Vietnam Eyewear Market Share, By End-user
• Vietnam Eyewear Market Share, By Product
• Vietnam Eyewear Market Share, By Distribution Channels
• Vietnam Eyewear Market Share, By Region
• Historical Data of Vietnam Eyewear Market Revenues and Volume for the period, 2020-2030
• Market size and forecast of Vietnam Eyewear Market Revenues and Volume until 2030
• Historical Data of Vietnam Eyewear Market Revenues and Volume, By End-user, for the Period 2020-2030
• Market size and forecast of Vietnam Eyewear Market Revenues and Volume, By End-user, until 2030
• Historical Data of Vietnam Eyewear Market Revenues and Volume, By Product, for the Period 2020-2030
• Market size and forecast of Vietnam Eyewear Market Revenues and Volume, By Product, until 2030
• Historical Data of Vietnam Eyewear Market Revenues and Volume, By Distribution Channels, for the Period 2020-2030
• Market size and forecast of Vietnam Eyewear Market Revenues and Volume, By Distribution Channels, until 2030
• Historical Data of Vietnam Eyewear Market Revenues and Volume, By Region, for the Period 2020-2030
• Market size and forecast of Vietnam Eyewear Market Revenues and Volume, By Region, until 2030
• Vietnam Eyewear Market Drivers and Restraints
• Vietnam Eyewear Market Trends and Industry Life Cycle
• Porter’s Five Force Analysis
• Vietnam Eyewear Market Opportunity Assessment
• Vietnam Eyewear Market Revenue Share, By Company
• Vietnam Eyewear Market Overview on Competitive Benchmarking
• Company Profiles
• Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Product

• Spectacles
• Sunglasses
• Contact Lenses 
• Others

By End-User

• Male
• Female
• Unisex

By Distribution Channels

• Online
• Offline