Product Code: ETC177769 | Publication Date: Jan 2022 | Updated Date: May 2024 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Vietnam Green Tea market currently, in 2023, has witnessed an HHI of 7301, Which has increased slightly as compared to the HHI of 5757 in 2017. The market is moving towards Highly concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The Vietnam Green Tea market has experienced steady growth in recent years, driven by an increasing awareness of the health benefits associated with green tea consumption. Consumers are increasingly seeking natural and healthy beverage options, contributing to the demand for green tea products. The market is characterized by a variety of green tea offerings, including loose leaves, tea bags, and ready-to-drink formats. Key players in the market are focusing on product innovation and quality to meet the evolving preferences of consumers.
The Vietnam Green Tea market is thriving due to the growing awareness of the health benefits associated with green tea consumption. Green tea is known for its antioxidants and potential to promote weight management and overall well-being. The market is also influenced by the cultural significance of tea in Vietnam, where tea ceremonies and social gatherings often feature green tea. As the demand for healthy and natural beverages rises, the green tea market experiences steady growth.
The Vietnam Green Tea market confronts challenges in maintaining the quality and authenticity of green tea. Weather conditions can affect the yield and taste of green tea leaves, and ensuring consistent quality is a continuous effort. Competing with countries like China and Japan, which are renowned for their green tea, is challenging. Building a strong brand and gaining recognition in the global market is an ongoing hurdle. Export regulations and adherence to international standards also play a significant role in the market`s challenges.
The COVID-19 pandemic has brought about shifts in the Vietnam Green Tea market. With a growing emphasis on health and wellness, there has been increased interest in green tea and its perceived health benefits. However, the closure of traditional retail outlets and disruptions in the hospitality sector may have affected the distribution channels for green tea products. The market players have likely responded by leveraging e-commerce platforms and emphasizing the health attributes of green tea to meet changing consumer demands.
Known for its health benefits, the Vietnam Green Tea market sees the participation of industry leaders such as Tranquil Teas, Green Harmony, and PureLeaf Company.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Green Tea Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Green Tea Market Revenues & Volume, 2020 & 2030F |
3.3 Vietnam Green Tea Market - Industry Life Cycle |
3.4 Vietnam Green Tea Market - Porter's Five Forces |
3.5 Vietnam Green Tea Market Revenues & Volume Share, By Type, 2020 & 2030F |
3.6 Vietnam Green Tea Market Revenues & Volume Share, By Flavour, 2020 & 2030F |
3.7 Vietnam Green Tea Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F |
4 Vietnam Green Tea Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Vietnam Green Tea Market Trends |
6 Vietnam Green Tea Market, By Types |
6.1 Vietnam Green Tea Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Green Tea Market Revenues & Volume, By Type, 2020-2030F |
6.1.3 Vietnam Green Tea Market Revenues & Volume, By Green Tea Bags, 2020-2030F |
6.1.4 Vietnam Green Tea Market Revenues & Volume, By Green Tea Instant Mixes, 2020-2030F |
6.1.5 Vietnam Green Tea Market Revenues & Volume, By Iced Green Tea, 2020-2030F |
6.1.6 Vietnam Green Tea Market Revenues & Volume, By Loose Leaf, 2020-2030F |
6.1.7 Vietnam Green Tea Market Revenues & Volume, By Capsules, 2020-2030F |
6.1.8 Vietnam Green Tea Market Revenues & Volume, By Others, 2020-2030F |
6.2 Vietnam Green Tea Market, By Flavour |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Green Tea Market Revenues & Volume, By Lemon, 2020-2030F |
6.2.3 Vietnam Green Tea Market Revenues & Volume, By Aloe Vera, 2020-2030F |
6.2.4 Vietnam Green Tea Market Revenues & Volume, By Cinnamon, 2020-2030F |
6.2.5 Vietnam Green Tea Market Revenues & Volume, By Vanilla, 2020-2030F |
6.2.6 Vietnam Green Tea Market Revenues & Volume, By Wild Berry, 2020-2030F |
6.2.7 Vietnam Green Tea Market Revenues & Volume, By Jasmin, 2020-2030F |
6.2.8 Vietnam Green Tea Market Revenues & Volume, By Others, 2020-2030F |
6.2.9 Vietnam Green Tea Market Revenues & Volume, By Others, 2020-2030F |
6.3 Vietnam Green Tea Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Vietnam Green Tea Market Revenues & Volume, By Supermarkets and Hypermarkets, 2020-2030F |
6.3.3 Vietnam Green Tea Market Revenues & Volume, By Specialty Stores, 2020-2030F |
6.3.4 Vietnam Green Tea Market Revenues & Volume, By Convenience Stores, 2020-2030F |
6.3.5 Vietnam Green Tea Market Revenues & Volume, By Online Stores, 2020-2030F |
6.3.6 Vietnam Green Tea Market Revenues & Volume, By Others, 2020-2030F |
7 Vietnam Green Tea Market Import-Export Trade Statistics |
7.1 Vietnam Green Tea Market Export to Major Countries |
7.2 Vietnam Green Tea Market Imports from Major Countries |
8 Vietnam Green Tea Market Key Performance Indicators |
9 Vietnam Green Tea Market - Opportunity Assessment |
9.1 Vietnam Green Tea Market Opportunity Assessment, By Type, 2020 & 2030F |
9.2 Vietnam Green Tea Market Opportunity Assessment, By Flavour, 2020 & 2030F |
9.3 Vietnam Green Tea Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F |
10 Vietnam Green Tea Market - Competitive Landscape |
10.1 Vietnam Green Tea Market Revenue Share, By Companies, 2023 |
10.2 Vietnam Green Tea Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |