Market Forecast By Product Type (Detergent, Fabric Softener, Bleach, Speciality Products), By Product Form Type (Bar/Cake, Powder, Liquid), By Distribution Channel (Online, Offline), And Competitive Landscape
Product Code: ETC006110 | Publication Date: Sep 2020 | Updated Date: May 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Vietnam Laundry Care Products market currently, in 2023, has witnessed an HHI of 1788, Which has increased slightly as compared to the HHI of 1499 in 2017. The market is moving towards moderately competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Vietnam Laundry Care Products Market report thoroughly covers the market by product, by product form type, and by distribution channel. The Laundry Care Products Market Outlook report provides an unbiased and detailed analysis of the ongoing Laundry Care Products Market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Vietnam Laundry Care Products Market is expected to grow at a massive growth rate during the forecast period on the back of a growing population, rising disposable income levels, and changing lifestyles. However, the high price of laundry care products and low levels of awareness are the major factors hampering the Vietnam Laundry Care Products Market growth. Additionally, competition from other countries is also posing challenges to market expansion. However, the high cost of laundry care products is expected to be a major constraint for industry development.
According to 6Wresearch, the Vietnam Laundry Care Products Market share is projected to grow at a higher growth rate during 2023-2029. The key drivers of demand for laundry care products in Vietnam are rising incomes, urbanization, and the increasing availability of laundry care products in Vietnam is also driving up demand. With the increasing popularity of online shopping, many consumers have started buying laundry care products online. The laundry care products market in Vietnam is growing tremendously owing to the increasing awareness of personal hygiene and the changing lifestyle of people. The market is further driven by the growth of the hospitality industry and increasing tourism. The key trends observed in the market are an increase in sales through e-commerce channels and an expansion of distribution channels. In general, laundry care products offer consumers the great convenience of not having to wash their clothes by hand. Moreover, it offers effectiveness in removing dirt and stains from clothes.
The COVID-19 pandemic has had a miscellaneous impact on the Vietnam laundry care products industry as people spend time at home due to lockdown measures. Due to this, there has been an increase in demand for laundry care products. However, the pandemic has also led to an economic slowdown which has had an impact on consumer purchasing power. Additionally, the pandemic has led to supply chain disturbances and logistical issues, which have affected the availability and pricing of raw materials.
The market is comprised of several key players. For instance;
According to Ravi Bhandari, Research Head, 6Wresearch, detergent is the largest segment in the market, driven by the growing awareness of hygiene and cleanliness.
By Product Form Type, the liquid segment is the fastest-growing segment due to the rising popularity of liquid detergents in urban areas.
By distribution channel, the online segment includes the sales of laundry care products via e-commerce platforms. On the other hand, the offline segment includes the sales of laundry care products through traditional brick-and-mortar stores. This is the largest distribution channel in Vietnam. However, it is expected to grow at a slow pace due to the growing popularity of online sales.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Laundry Care Products Market Overview |
3.1 Vietnam Laundry Care Products Market Revenues & Volume, 2019 - 2029F |
3.2 Vietnam Laundry Care Products Market - Industry Life Cycle |
3.3 Vietnam Laundry Care Products Market - Porter's Five Forces |
3.4 Vietnam Laundry Care Products Market Revenues & Volume Share, By Product Type, 2022 & 2029F |
3.5 Vietnam Laundry Care Products Market Revenues & Volume Share, By Product Form Type, 2022 & 2029F |
3.6 Vietnam Laundry Care Products Market Revenues & Volume Share, By Distribution Channel, 2022 & 2029F |
4 Impact Analysis of COVID-19 on Vietnam Laundry Care Products Market |
5 Vietnam Laundry Care Products Market Dynamics |
5.1 Impact Analysis |
5.2 Market Drivers |
5.3 Market Restraints |
6 Vietnam Laundry Care Products Market Trends |
7 Vietnam Laundry Care Products Market, By Product Type |
7.1 Overview and Analysis |
7.2 Vietnam Laundry Care Products Market Revenues & Volume, By Product Type, 2019 - 2029F |
7.3 Vietnam Laundry Care Products Market Revenues & Volume, By Detergent, 2019 - 2029F |
7.4 Vietnam Laundry Care Products Market Revenues & Volume, By Fabric Softener, 2019 - 2029F |
7.5 Vietnam Laundry Care Products Market Revenues & Volume, By Bleach, 2019 - 2029F |
7.6 Vietnam Laundry Care Products Market Revenues & Volume, By Speciality Products, 2019 - 2029F |
8 Vietnam Laundry Care Products Market, By Product Form Type |
8.1 Overview and Analysis |
8.2 Vietnam Laundry Care Products Market Revenues & Volume, By Bar/Cake, 2019 - 2029F |
8.3 Vietnam Laundry Care Products Market Revenues & Volume, By Powder, 2019 - 2029F |
8.4 Vietnam Laundry Care Products Market Revenues & Volume, By Liquid, 2019 - 2029F |
9 Vietnam Laundry Care Products Market, By Distribution Channel |
9.1 Overview and Analysis |
9.2 Vietnam Laundry Care Products Market Revenues & Volume, By Online, 2019 - 2029F |
9.3 Vietnam Laundry Care Products Market Revenues & Volume, By Offline, 2019 - 2029F |
10 Vietnam Laundry Care Products Market Import-Export Trade Statistics |
10.1 Vietnam Laundry Care Products Market Export to Major Countries |
10.2 Vietnam Laundry Care Products Market Imports from Major Countries |
11 Vietnam Laundry Care Products Market Key Performance Indicators |
12 Vietnam Laundry Care Products Market - Opportunity Assessment |
12.1 Vietnam Laundry Care Products Market Opportunity Assessment, By Product Type, 2029F |
12.2 Vietnam Laundry Care Products Market Opportunity Assessment, By Product Form Type, 2029F |
12.4 Vietnam Laundry Care Products Market Opportunity Assessment, By Distribution Channel, 2029F |
13 Vietnam Laundry Care Products Market - Competitive Landscape |
13.1 Vietnam Laundry Care Products Market Revenue Share, By Companies, 2022 |
13.2 Vietnam Laundry Care Products Market Competitive Benchmarking, By Operating and Technical Parameters |
14 Company Profiles |
15 Recommendations |
16 Disclaimer |