| Product Code: ETC10078037 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Matcha Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Matcha Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Matcha Market - Industry Life Cycle |
3.4 Vietnam Matcha Market - Porter's Five Forces |
3.5 Vietnam Matcha Market Revenues & Volume Share, By Grade, 2021 & 2031F |
3.6 Vietnam Matcha Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Vietnam Matcha Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the health benefits of matcha consumption in Vietnam |
4.2.2 Growing popularity of matcha-based beverages and desserts in the country |
4.2.3 Rising disposable income leading to higher spending on premium and health-focused products |
4.3 Market Restraints |
4.3.1 Limited availability of high-quality matcha products in the Vietnamese market |
4.3.2 Competition from other traditional tea variants like green tea and oolong tea |
5 Vietnam Matcha Market Trends |
6 Vietnam Matcha Market, By Types |
6.1 Vietnam Matcha Market, By Grade |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Matcha Market Revenues & Volume, By Grade, 2021- 2031F |
6.1.3 Vietnam Matcha Market Revenues & Volume, By Ceremonial, 2021- 2031F |
6.1.4 Vietnam Matcha Market Revenues & Volume, By Classic, 2021- 2031F |
6.1.5 Vietnam Matcha Market Revenues & Volume, By Culinary, 2021- 2031F |
6.2 Vietnam Matcha Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Matcha Market Revenues & Volume, By Regular tea, 2021- 2031F |
6.2.3 Vietnam Matcha Market Revenues & Volume, By Matcha beverages, 2021- 2031F |
6.2.4 Vietnam Matcha Market Revenues & Volume, By Food, 2021- 2031F |
6.2.5 Vietnam Matcha Market Revenues & Volume, By Personal care, 2021- 2031F |
7 Vietnam Matcha Market Import-Export Trade Statistics |
7.1 Vietnam Matcha Market Export to Major Countries |
7.2 Vietnam Matcha Market Imports from Major Countries |
8 Vietnam Matcha Market Key Performance Indicators |
8.1 Number of matcha cafes and specialty stores opening in Vietnam |
8.2 Percentage of consumers who consider matcha as a preferred beverage choice |
8.3 Growth in online searches for matcha-related products and recipes |
8.4 Number of collaborations between local businesses and matcha suppliers |
8.5 Increase in the number of matcha-themed events and festivals in Vietnam |
9 Vietnam Matcha Market - Opportunity Assessment |
9.1 Vietnam Matcha Market Opportunity Assessment, By Grade, 2021 & 2031F |
9.2 Vietnam Matcha Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Vietnam Matcha Market - Competitive Landscape |
10.1 Vietnam Matcha Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Matcha Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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