| Product Code: ETC10085580 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Supermarket Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Supermarket Market Revenues & Volume, 2021 & 2031F |
3.3 Vietnam Supermarket Market - Industry Life Cycle |
3.4 Vietnam Supermarket Market - Porter's Five Forces |
3.5 Vietnam Supermarket Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Vietnam Supermarket Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Vietnam Supermarket Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing urbanization in Vietnam leading to higher demand for convenient shopping options. |
4.2.2 Growing middle-class population with higher disposable incomes driving spending on quality products. |
4.2.3 Rising trend of health-conscious consumers preferring fresh and organic products in supermarkets. |
4.3 Market Restraints |
4.3.1 Intense competition from traditional wet markets and small local shops. |
4.3.2 Infrastructure challenges impacting distribution and supply chain efficiency. |
4.3.3 Fluctuations in raw material prices affecting product pricing and margins. |
5 Vietnam Supermarket Market Trends |
6 Vietnam Supermarket Market, By Types |
6.1 Vietnam Supermarket Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Supermarket Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Vietnam Supermarket Market Revenues & Volume, By Packaged Foods, 2021- 2031F |
6.1.4 Vietnam Supermarket Market Revenues & Volume, By Fresh Foods, 2021- 2031F |
6.2 Vietnam Supermarket Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Supermarket Market Revenues & Volume, By Personal Shoppers, 2021- 2031F |
6.2.3 Vietnam Supermarket Market Revenues & Volume, By Business Customers, 2021- 2031F |
7 Vietnam Supermarket Market Import-Export Trade Statistics |
7.1 Vietnam Supermarket Market Export to Major Countries |
7.2 Vietnam Supermarket Market Imports from Major Countries |
8 Vietnam Supermarket Market Key Performance Indicators |
8.1 Customer retention rate: Measure of how well the supermarket is able to retain its existing customers. |
8.2 Average transaction value: Indicator of the average amount spent by customers per visit, showing potential revenue growth. |
8.3 Inventory turnover ratio: Reflects how efficiently the supermarket is managing its inventory and cash flow. |
8.4 Employee satisfaction score: Employee morale and engagement can impact customer service and overall business performance. |
8.5 Online engagement metrics (website traffic, social media interactions): Reflects the effectiveness of the supermarket's online presence and marketing efforts. |
9 Vietnam Supermarket Market - Opportunity Assessment |
9.1 Vietnam Supermarket Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Vietnam Supermarket Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Vietnam Supermarket Market - Competitive Landscape |
10.1 Vietnam Supermarket Market Revenue Share, By Companies, 2024 |
10.2 Vietnam Supermarket Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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