| Product Code: ETC4780809 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Zambia continued to rely on imports of peanut butter, with top exporting countries being South Africa, India, United Arab Emirates, Germany, and Ghana. Despite a high concentration level indicated by the HHI, the market experienced a decline in CAGR from 2020 to 2024. However, there was a notable growth rate in 2024, showing potential for the market to rebound. Zambia`s peanut butter import market remains dynamic, with opportunities for both domestic and international players to capitalize on growing consumer demand.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zambia Peanut butter Market Overview |
3.1 Zambia Country Macro Economic Indicators |
3.2 Zambia Peanut butter Market Revenues & Volume, 2021 & 2031F |
3.3 Zambia Peanut butter Market - Industry Life Cycle |
3.4 Zambia Peanut butter Market - Porter's Five Forces |
3.5 Zambia Peanut butter Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Zambia Peanut butter Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Zambia Peanut butter Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing health consciousness and preference for natural, organic products among consumers |
4.2.2 Rising demand for convenient and nutritious food options |
4.2.3 Increasing disposable income leading to higher spending on premium food products |
4.3 Market Restraints |
4.3.1 Fluctuations in raw material prices like peanuts and packaging materials |
4.3.2 Intense competition from other spreads like margarine and chocolate spreads in the market |
5 Zambia Peanut butter Market Trends |
6 Zambia Peanut butter Market Segmentations |
6.1 Zambia Peanut butter Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Zambia Peanut butter Market Revenues & Volume, By Smooth Peanut Butter, 2021-2031F |
6.1.3 Zambia Peanut butter Market Revenues & Volume, By Crunchy Peanut Butter, 2021-2031F |
6.1.4 Zambia Peanut butter Market Revenues & Volume, By Others, 2021-2031F |
6.2 Zambia Peanut butter Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Zambia Peanut butter Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021-2031F |
6.2.3 Zambia Peanut butter Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.2.4 Zambia Peanut butter Market Revenues & Volume, By Online Stores, 2021-2031F |
6.2.5 Zambia Peanut butter Market Revenues & Volume, By Others, 2021-2031F |
7 Zambia Peanut butter Market Import-Export Trade Statistics |
7.1 Zambia Peanut butter Market Export to Major Countries |
7.2 Zambia Peanut butter Market Imports from Major Countries |
8 Zambia Peanut butter Market Key Performance Indicators |
8.1 Percentage increase in the number of health food stores stocking Zambia peanut butter |
8.2 Growth in the number of online searches for peanut butter recipes and health benefits in Zambia |
8.3 Number of new product launches and innovations in the Zambia peanut butter market |
8.4 Percentage increase in social media engagement and follower growth for Zambia peanut butter brands |
8.5 Growth in the number of partnerships with health and fitness influencers or organizations promoting Zambia peanut butter as a healthy snack alternative |
9 Zambia Peanut butter Market - Opportunity Assessment |
9.1 Zambia Peanut butter Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Zambia Peanut butter Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Zambia Peanut butter Market - Competitive Landscape |
10.1 Zambia Peanut butter Market Revenue Share, By Companies, 2024 |
10.2 Zambia Peanut butter Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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