| Product Code: ETC10436986 | Publication Date: Apr 2025 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Bhawna Singh | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zambia Retail E Commerce Market Overview |
3.1 Zambia Country Macro Economic Indicators |
3.2 Zambia Retail E Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Zambia Retail E Commerce Market - Industry Life Cycle |
3.4 Zambia Retail E Commerce Market - Porter's Five Forces |
3.5 Zambia Retail E Commerce Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Zambia Retail E Commerce Market Revenues & Volume Share, By Platform, 2021 & 2031F |
3.7 Zambia Retail E Commerce Market Revenues & Volume Share, By Function, 2021 & 2031F |
3.8 Zambia Retail E Commerce Market Revenues & Volume Share, By End Use, 2021 & 2031F |
4 Zambia Retail E Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration rate in Zambia |
4.2.2 Growing smartphone usage and adoption of digital technologies |
4.2.3 Rising disposable income and changing consumer preferences towards online shopping |
4.3 Market Restraints |
4.3.1 Limited logistics and last-mile delivery infrastructure in Zambia |
4.3.2 Low levels of digital literacy and trust in online transactions |
4.3.3 Regulatory challenges and lack of standardized e-commerce policies |
5 Zambia Retail E Commerce Market Trends |
6 Zambia Retail E Commerce Market, By Types |
6.1 Zambia Retail E Commerce Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Zambia Retail E Commerce Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 Zambia Retail E Commerce Market Revenues & Volume, By B2C (Business to Consumer), 2021 - 2031F |
6.1.4 Zambia Retail E Commerce Market Revenues & Volume, By B2B (Business to Business), 2021 - 2031F |
6.1.5 Zambia Retail E Commerce Market Revenues & Volume, By C2C (Consumer to Consumer), 2021 - 2031F |
6.2 Zambia Retail E Commerce Market, By Platform |
6.2.1 Overview and Analysis |
6.2.2 Zambia Retail E Commerce Market Revenues & Volume, By Shopify, Magento, 2021 - 2031F |
6.2.3 Zambia Retail E Commerce Market Revenues & Volume, By Alibaba, Amazon Business, 2021 - 2031F |
6.2.4 Zambia Retail E Commerce Market Revenues & Volume, By eBay, Etsy, 2021 - 2031F |
6.3 Zambia Retail E Commerce Market, By Function |
6.3.1 Overview and Analysis |
6.3.2 Zambia Retail E Commerce Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.3.3 Zambia Retail E Commerce Market Revenues & Volume, By Wholesale Trading, 2021 - 2031F |
6.3.4 Zambia Retail E Commerce Market Revenues & Volume, By Second-Hand Selling, 2021 - 2031F |
6.4 Zambia Retail E Commerce Market, By End Use |
6.4.1 Overview and Analysis |
6.4.2 Zambia Retail E Commerce Market Revenues & Volume, By Fashion, 2021 - 2031F |
6.4.3 Zambia Retail E Commerce Market Revenues & Volume, By Electronics, 2021 - 2031F |
6.4.4 Zambia Retail E Commerce Market Revenues & Volume, By Small Businesses, 2021 - 2031F |
7 Zambia Retail E Commerce Market Import-Export Trade Statistics |
7.1 Zambia Retail E Commerce Market Export to Major Countries |
7.2 Zambia Retail E Commerce Market Imports from Major Countries |
8 Zambia Retail E Commerce Market Key Performance Indicators |
8.1 Average order value (AOV) of online transactions |
8.2 Customer acquisition cost (CAC) for e-commerce platforms |
8.3 Website traffic and user engagement metrics |
8.4 Customer satisfaction and retention rates |
8.5 Percentage of mobile traffic and transactions on e-commerce platforms |
9 Zambia Retail E Commerce Market - Opportunity Assessment |
9.1 Zambia Retail E Commerce Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Zambia Retail E Commerce Market Opportunity Assessment, By Platform, 2021 & 2031F |
9.3 Zambia Retail E Commerce Market Opportunity Assessment, By Function, 2021 & 2031F |
9.4 Zambia Retail E Commerce Market Opportunity Assessment, By End Use, 2021 & 2031F |
10 Zambia Retail E Commerce Market - Competitive Landscape |
10.1 Zambia Retail E Commerce Market Revenue Share, By Companies, 2024 |
10.2 Zambia Retail E Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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