| Product Code: ETC10127246 | Publication Date: Sep 2024 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Despite the high concentration of import shipments in Zambia`s savory snack market, the top exporting countries in 2024 include South Africa, Egypt, India, Malaysia, and Belgium. However, with a negative CAGR of -3.22% from 2020 to 2024 and a significant growth rate decline of -13.97% in 2024, it indicates a challenging environment for the industry. Understanding the factors driving this decline and potential strategies for market improvement will be crucial for stakeholders in the savory snack import sector in Zambia.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zambia Savory Snack Market Overview |
3.1 Zambia Country Macro Economic Indicators |
3.2 Zambia Savory Snack Market Revenues & Volume, 2021 & 2031F |
3.3 Zambia Savory Snack Market - Industry Life Cycle |
3.4 Zambia Savory Snack Market - Porter's Five Forces |
3.5 Zambia Savory Snack Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Zambia Savory Snack Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Zambia Savory Snack Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing urbanization leading to higher demand for convenient and on-the-go snack options. |
4.2.2 Rising disposable income levels allowing consumers to spend more on indulgent food items. |
4.2.3 Growing popularity of savory snacks as a preferred choice for social gatherings and entertainment. |
4.2.4 Innovation in flavors and packaging attracting new consumer segments. |
4.2.5 Expansion of distribution channels and retail outlets increasing accessibility to savory snacks. |
4.3 Market Restraints |
4.3.1 Health concerns and increasing awareness about the negative impact of consuming high-fat and high-sodium snacks. |
4.3.2 Price sensitivity among consumers, especially in lower-income segments. |
4.3.3 Seasonal fluctuations affecting production and consumption patterns. |
4.3.4 Competition from healthier snack options and alternative food categories. |
4.3.5 Regulatory restrictions on ingredients, labeling, or advertising impacting product offerings. |
5 Zambia Savory Snack Market Trends |
6 Zambia Savory Snack Market, By Types |
6.1 Zambia Savory Snack Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Zambia Savory Snack Market Revenues & Volume, By Product Type, 2021- 2031F |
6.1.3 Zambia Savory Snack Market Revenues & Volume, By Potato Chips, 2021- 2031F |
6.1.4 Zambia Savory Snack Market Revenues & Volume, By Extruded Snacks, 2021- 2031F |
6.1.5 Zambia Savory Snack Market Revenues & Volume, By Nuts, 2021- 2031F |
6.1.6 Zambia Savory Snack Market Revenues & Volume, By Seeds, 2021- 2031F |
6.1.7 Zambia Savory Snack Market Revenues & Volume, By Popcorn, 2021- 2031F |
6.1.8 Zambia Savory Snack Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Zambia Savory Snack Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Zambia Savory Snack Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.2.3 Zambia Savory Snack Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.2.4 Zambia Savory Snack Market Revenues & Volume, By Online Retail Stores, 2021- 2031F |
6.2.5 Zambia Savory Snack Market Revenues & Volume, By Others, 2021- 2031F |
7 Zambia Savory Snack Market Import-Export Trade Statistics |
7.1 Zambia Savory Snack Market Export to Major Countries |
7.2 Zambia Savory Snack Market Imports from Major Countries |
8 Zambia Savory Snack Market Key Performance Indicators |
8.1 Consumer engagement metrics such as social media interactions, website visits, and brand mentions. |
8.2 New product adoption rate indicating the level of acceptance for innovative flavors or packaging. |
8.3 Customer loyalty and repeat purchase rates reflecting the satisfaction levels and brand loyalty. |
8.4 Market penetration in untapped regions or demographic segments. |
8.5 Distribution network expansion metrics such as the number of new retail partnerships or shelf space allocation. |
9 Zambia Savory Snack Market - Opportunity Assessment |
9.1 Zambia Savory Snack Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Zambia Savory Snack Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Zambia Savory Snack Market - Competitive Landscape |
10.1 Zambia Savory Snack Market Revenue Share, By Companies, 2024 |
10.2 Zambia Savory Snack Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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