| Product Code: ETC4774426 | Publication Date: Nov 2023 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The Zimbabwe Alcoholic Beverage Market is projected to witness mixed growth rate patterns during 2025 to 2029. The growth rate begins at 1.98% in 2025, climbs to a high of 2.47% in 2027, and moderates to 0.67% by 2029.

The Alcoholic Beverage market in Zimbabwe is projected to grow at a stable growth rate of 2.47% by 2027, within the Africa region led by Egypt, along with other countries like South Africa, Ethiopia, Algeria and Nigeria, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Zimbabwe Alcoholic Beverage Market Overview |
3.1 Zimbabwe Country Macro Economic Indicators |
3.2 Zimbabwe Alcoholic Beverage Market Revenues & Volume, 2022 & 2032F |
3.3 Zimbabwe Alcoholic Beverage Market - Industry Life Cycle |
3.4 Zimbabwe Alcoholic Beverage Market - Porter's Five Forces |
3.5 Zimbabwe Alcoholic Beverage Market Revenues & Volume Share, By Category, 2022 & 2032F |
3.6 Zimbabwe Alcoholic Beverage Market Revenues & Volume Share, By Alcoholic content, 2022 & 2032F |
3.7 Zimbabwe Alcoholic Beverage Market Revenues & Volume Share, By Flavour, 2022 & 2032F |
3.8 Zimbabwe Alcoholic Beverage Market Revenues & Volume Share, By Packaging Type, 2022 & 2032F |
3.9 Zimbabwe Alcoholic Beverage Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Zimbabwe Alcoholic Beverage Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Zimbabwe |
4.2.2 Growing urbanization leading to higher demand for convenience and ready-to-drink alcoholic beverages |
4.2.3 Shift in consumer preferences towards premium and craft alcoholic beverages |
4.3 Market Restraints |
4.3.1 Stringent government regulations on alcohol advertising and consumption |
4.3.2 Economic instability and currency fluctuations impacting consumer spending on alcoholic beverages |
5 Zimbabwe Alcoholic Beverage Market Trends |
6 Zimbabwe Alcoholic Beverage Market Segmentations |
6.1 Zimbabwe Alcoholic Beverage Market, By Category |
6.1.1 Overview and Analysis |
6.1.2 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Beer, 2022-2032F |
6.1.3 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Wine, 2022-2032F |
6.1.4 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Spirits, 2022-2032F |
6.2 Zimbabwe Alcoholic Beverage Market, By Alcoholic content |
6.2.1 Overview and Analysis |
6.2.2 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By High, 2022-2032F |
6.2.3 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Medium, 2022-2032F |
6.2.4 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Low, 2022-2032F |
6.3 Zimbabwe Alcoholic Beverage Market, By Flavour |
6.3.1 Overview and Analysis |
6.3.2 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Unflavoured, 2022-2032F |
6.3.3 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Flavoured, 2022-2032F |
6.4 Zimbabwe Alcoholic Beverage Market, By Packaging Type |
6.4.1 Overview and Analysis |
6.4.2 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Glass Bottles, 2022-2032F |
6.4.3 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Tins, 2022-2032F |
6.4.4 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Plastic Bottles, 2022-2032F |
6.4.5 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Others, 2022-2032F |
6.5 Zimbabwe Alcoholic Beverage Market, By Distribution Channel |
6.5.1 Overview and Analysis |
6.5.2 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Supermarkets and Hypermarkets, 2022-2032F |
6.5.3 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By On-Trade, 2022-2032F |
6.5.4 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Specialist Retailers, 2022-2032F |
6.5.5 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Online, 2022-2032F |
6.5.6 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Convenience Stores, 2022-2032F |
6.5.7 Zimbabwe Alcoholic Beverage Market Revenues & Volume, By Others, 2022-2032F |
7 Zimbabwe Alcoholic Beverage Market Import-Export Trade Statistics |
7.1 Zimbabwe Alcoholic Beverage Market Export to Major Countries |
7.2 Zimbabwe Alcoholic Beverage Market Imports from Major Countries |
8 Zimbabwe Alcoholic Beverage Market Key Performance Indicators |
8.1 Consumer sentiment index towards alcoholic beverages in Zimbabwe |
8.2 Tourism arrivals and spending in Zimbabwe impacting the demand for alcoholic beverages |
8.3 Number of new product launches and innovations in the Zimbabwean alcoholic beverage market |
9 Zimbabwe Alcoholic Beverage Market - Opportunity Assessment |
9.1 Zimbabwe Alcoholic Beverage Market Opportunity Assessment, By Category, 2022 & 2032F |
9.2 Zimbabwe Alcoholic Beverage Market Opportunity Assessment, By Alcoholic content, 2022 & 2032F |
9.3 Zimbabwe Alcoholic Beverage Market Opportunity Assessment, By Flavour, 2022 & 2032F |
9.4 Zimbabwe Alcoholic Beverage Market Opportunity Assessment, By Packaging Type, 2022 & 2032F |
9.5 Zimbabwe Alcoholic Beverage Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Zimbabwe Alcoholic Beverage Market - Competitive Landscape |
10.1 Zimbabwe Alcoholic Beverage Market Revenue Share, By Companies, 2025 |
10.2 Zimbabwe Alcoholic Beverage Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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