How Big is the QR Code Market | Forecast & Growth Analysis 2031

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Code: MTA9149

Publication Date: Sep 2025

How Big is the QR Code Market?

According to 6Wresearch internal database and industry insights, the QR Code Market was estimated at USD 16.5 billion in 2024 and is projected to reach USD 42.3 billion by 2031, expanding at a CAGR of 14.1% during the forecast period 2025-2031.

There are numbers of factors which are contributing in the expansion of the market include increased adoption in contactless payments and consumer engagement and the growing need for seamless and efficient transactions.

Key Growth Drivers of the QR Code Market

Using of contactless payments and digital wallets
The necessity of safe and efficient systems for customer authentication
The use of QR codes in marketing and advertising is expanding.
Growing use of QR codes in the healthcare and retail sectors
Increase in smartphone adoption and internet connectivity

QR Code Market Trends

The QR Code Market is evolving with notable trends like the integration of QR codes in smart packaging, providing enhanced consumer engagement through interactive content. The use of QR codes in contactless payments continues to surge, especially in the retail and hospitality industries. In supply chain operations, QR codes are being used more and more for inventory control and product tracking. The usage of dynamic QR codes, which enable customization and real-time data tracking, is another expanding trend. Furthermore, the tourism sector is increasingly utilizing QR codes to offer contactless information and ticketing services. The market is expanding due to the growing use of QR codes in interactive learning tools and education.

Emerging Developments in the QR Code Market

Emerging developments in the QR Code Market include the adoption of blockchain technology for enhanced security in QR code-based transactions. Augmented reality (AR) and QR codes are increasingly being combined to provide users with immersive and interactive experiences. An additional advancement is the incorporation of QR codes into Internet of Things devices, which facilitate smooth connectivity and data exchange amongst devices. Additionally, companies are gaining useful insights from consumer interactions with codes due to the deployment of AI-driven QR code analytics. Businesses are concentrating on developing cutting-edge QR code solutions that provide more tracking, customization, and data integration options. Furthermore, initiatives are underway to increase the scalability of QR code applications in sectors such as manufacturing, logistics, and healthcare.