How big is the Voice Assistant Market | Growth Insights & Trends 2025

Q: How does 6W market outlook report help businesses in making decisions?

6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.

Q: Do you also provide customisation in the market study?

Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

Code: MTA9540

Publication Date: Sep 2025

What is the size of the Voice Assistant Market?

According to 6Wresearch internal database and industry insights, the Global Voice Assistant Market was valued at USD 17.2 Billion in 2024 and is expected to reach USD 38.5 Billion by 2031, growing at a compound annual growth rate of 13.38% during the forecast period (2025-2031).

The primary factors driving growth include increasing adoption of smart home devices, natural language processing (NLP) advancements, and rising applications of voice assistants in electronics to improve the experience and convenience.

Growth Factors for Voice Assistant Industry

Rise of smart home devices and IoT applications.
Growing demand for hands-free, voice-controlled capabilities in everyday items
NLP enhancements improve efficiency and accuracy in using voice assistants.
More investments in AI-enabled voice recognition.
Rise of voice assistants in the automotive, retail, and healthcare sectors.

Voice Assistant Market Trends

The Voice Assistant market is experiencing a variety of shifts that demonstrate a large reliance on voice-enabled technology. The majority of the trends in this market include smart speakers, voice-controlled appliances, and the ratio of IoT devices.

View Main Report

Schedule Analyst Call

As well, the increase in advancements in AI-enabled natural language processing and adaptive machine learning is leading to improved performance of voice assistants. Consumers have an increased interest in convenience and personalization through voice assistants as they are seen more frequently in a variety of fields automotive, retail, and healthcare, for enhanced user experience.

Emerging Developments in the Voice Assistant Market

The Voice Assistant market is expected to see emerging developments with continued advancements in AI and natural language processing, enhancing voice recognition accuracy and contextual understanding.

Companies are focusing on integrating voice assistants into a wider range of devices, including wearables, smart appliances, and automotive systems. Additionally, efforts are being made to enhance multilingual support and improve the assistant's ability to understand regional dialects and accents, enabling wider accessibility and usability across diverse markets.