How big is the VPN Market | Industry Trends & Forecast 2025

Code: MTA9534 Publication Date: Sep 2025

What is the size of VPN Market?

According to 6Wresearch internal database and industry insights, the VPN Market was valued at USD 45.6 billion in 2024 and is expected to reach USD 127.6 billion by 2031, growing at a CAGR of 5.8% during 2025-2031.

The primary factors fuelling growth include an increasing demand for secure online communications, growth in cyber threats, and an increasing demand for remote work and digital transformation among businesses and individuals for privacy and security.

Growth Factors for VPN Market

  • Increasing concerns about data privacy and the risk of cybersecurity.
  • An increasing number of businesses and their employees are adopting remote-working practices.
  • An increasing number of individuals are using VPNs to access restricted content and bypass geo-blocking.
  • Increased understanding of internet security and privacy rights.
  • Continuous innovations in VPN technologies are becoming faster and more secure than ever before.

VPN Market Trends

Trends in the VPN market include an increasing use of VPNs to provide secure connections for remote workers by businesses and an increasing use of VPNs by individuals to protect personal information while they are online. Trends such as advanced encryption protocols and enhanced user interface design are being widely adopted. VPNs increasingly offer support for multi-platform experiences. Additionally, features such as privacy-centric service and high-speed servers are becoming the norm in the industry. The industry is also seeing an emphasis on user-friendly apps and services.

Emerging Developments in the VPN Market

The VPN market is experiencing several emerging developments, including the integration of Artificial Intelligence (AI) for better threat detection and response. Moreover, new advancements in VPN protocols are improving security and performance, ensuring enhanced data privacy. Companies are also focusing on expanding server networks to ensure faster connections across different regions. With mobile VPN services gaining popularity, service providers are enhancing their mobile app experiences to cater to the increasing demand for on-the-go security.

List of Leading Companies in the VPN Market

Some of the leading companies include:

  • ExpressVPN
  • NordVPN
  • CyberGhost
  • Surfshark
  • ProtonVPN
  • IPVanish
  • Private Internet Access

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