Top 10 Toy Companies in India | Manufacturers & official Website 2025

Top 10 Toy Companies in India

In recent years, the toy market in India has shown prominent growth and potential. This can be due to numerous factors like increasing disposable income, rapid urbanization, changing consumer preferences as well as growing awareness about early childhood education. Apart from these broader factors, one of the key contributors to the India toy market growth is the presence of major players. Companies have played a vital role in shaping the market by introducing innovative as well as diverse products that cater to the needs of Indian consumers.

The contribution of leading companies to the growth of the industry goes beyond just introducing new products. Companies also play a major role in setting industry standards as well as promoting safety regulations for toys in India.  Moreover, leading companies have been actively involved in CSR initiatives, especially those related to education and skill development. According to 6Wresearch, India Toy Market is projected to expand at a CAGR of 12.10% during 2025-2031.  

List of Leading Companies in the India toy market

1. Funskool India Ltd.

Funskool India Ltd. is the leading toy company in India with a diverse portfolio of products ranging from infant toys to board games and action figures. It was established in 1987 as a joint venture between Indian tyre manufacturer MRF Limited and American toy company Hasbro Inc.

2. Mattel Toys (India) Pvt. Ltd.

Mattel Toys (India) Pvt. Ltd. is one of the largest toy companies in India and a subsidiary of American multinational toy company Mattel Inc. It was established in 1995 and offers a wide range of popular brands such as Barbie, Hot Wheels, Fisher-Price, and Thomas & Friends.

3. Lego India Pvt. Ltd.

Lego India Pvt. Ltd., a subsidiary of Danish toy company The Lego Group, entered the Indian market in 2009 with its first retail store in Mumbai. The company is known for its iconic plastic building blocks and has since expanded to other major cities like Delhi, Chennai, and Kolkata.

4. Hamleys (India) Pvt Ltd.

Founded in 1760, Hamleys is one of the oldest and largest toy retailers in the world. The company opened its first store in India in 2010 and currently has a presence in several major cities including Delhi, Bengaluru, and Chennai. Hamleys offers a wide range of toys from various international brands.

5. Hasbro India Toy Pvt Ltd.

Hasbro India Toy Pvt Ltd. is a subsidiary of American multinational toy and board game company Hasbro Inc. The company entered the Indian market in 2012 and offers popular brands such as Monopoly, Transformers, Nerf, and My Little Pony.

6. Simba Toys India Ltd.

Simba Toys India Ltd., a subsidiary of German toy company Simba Dickie Group, started its operations in India in 2008. The company specializes in designing and manufacturing high-quality toys for children of all ages.

7. Mothercare (India) Pvt Ltd.

Mothercare (India) Pvt Ltd. is a subsidiary of British retailer Mothercare plc and has been present in India since 2009. The company offers a wide range of toys for infants and toddlers, along with other baby care products.

8. Frank Educational Aids Pvt Ltd.

Frank Educational Aids Pvt Ltd. is one of the leading educational toy companies in India with over four decades of experience. The company specializes in developing interactive learning materials for children that are both fun and educational.

9. Simba Toys (India) Ltd.

Simba Toys (India) Ltd., a subsidiary of German toy company Simba Dickie Group, entered the Indian market in 2014. The company offers a wide range of toys for children of all ages and is known for its high-quality and innovative products.

10. Kinsmart India Pvt Ltd.

Kinsmart India Pvt Ltd. is a leading manufacturer and distributor of diecast metal toy cars in India. The company was established in 1996 and has since expanded its product range to include other types of toys such as playsets, figurines, and puzzles. 

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