India Hand Sanitizer Market (2025-2031) | Share, Size, Growth, Analysis, industry, Revenue, Forecast & Trend

Market Forecast By Product Type (Non-Alcohol Based, Alcohol Based), By Product Form (Gel, Foam, Spray & Others), By Distribution Channel (Online, Offline), By End Users (Healthcare, Domestic Household, Educational Institution, Hospitality & Others (Public & Private offices, Retail, Transportation, etc.)) and competitive landscape

Product Code: ETC002040 Publication Date: Aug 2023 Updated Date: Mar 2025 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

India Hand Sanitizer Market Competition 2023

India Hand Sanitizer market currently, in 2023, has witnessed an HHI of 2179, Which has decreased moderately as compared to the HHI of 7607 in 2017. The market is moving towards moderately competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.

India Hand Sanitizer Market Competition 2023

India Export Potential Assessment For Hand Sanitizer Market (Values in USD Thousand)


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India Hand Sanitizer Market Highlights

Report Name India Hand Sanitizer Market
Forecast Period 2025-2031 
CAGR 6.3% 
Growing Sector Healthcare and Educational Institutions

Topics Covered in the India Hand Sanitizer Market Report 

The India Hand Sanitizer Market report provides a comprehensive analysis based on Product Form, Product Type, Distribution Channel, and End Users. It explores market trends, key drivers, and investment opportunities to help stakeholders make informed decisions.

India Hand Sanitizer Market Synopsis 

The India Hand Sanitizer Market is experiencing notable growth driven by rising awareness about personal hygiene and growing demand in public spaces. Increased consumer preference for fast-acting and non-sticky formulations is propelling the market demand. Also, the growing hygiene standards across workplaces and hospitals are adding to market growth. However, various factors like price volatility in raw materials are hindering the growth of the industry. Despite this, the surge in demand for organic and skin-friendly sanitizers is creating new growth opportunities for market players.

According to 6Wresearch, the India Hand Sanitizer Market is projected to grow at a CAGR of 6.3% during the forecast period 2025-2031. The growth of the industry is also supported by the hygiene consciousness and improved living standards. In addition to this, the availability of diverse product types and moisturizing sanitizers is attracting more consumers. Moreover, regular outbreaks of seasonal flu are driving the shift towards these sanitizers.

However, various factors like counterfeit products, pricing pressures, and low awareness in the rural areas are reduce the industry growth. Also, manufacturers are actively investing highly in product innovation to result these concerns which is further expected to drive the growth of the industry.

India Hand Sanitizer Market Trends 

Some key trends shaping the market include: 

  • Organic Formulations: Growing consumer preference for natural and herbal-based sanitizers. 
  • Touchless Dispensers: Increasing installations in commercial spaces and healthcare facilities to promote contact-free hygiene practices.
  • Portable and Travel-Friendly Solutions: Rising demand for pocket-sized and easy-to-carry sanitizer variants. 

Investment Opportunities in the India Hand Sanitizer Market 

Key investment opportunities include: 

  • Rising Demand in Educational Institutions: Increasing focus on student hygiene driving sanitizer adoption in schools and colleges. 
  • Innovation in Moisturizing Sanitizers: Investments in skin-friendly formulations catering to sensitive skin types.
  • Growth in Domestic Households: Rising awareness about home hygiene boosting sanitizer usage among families. 

Leading Players in the India Hand Sanitizer Market 

Prominent players such as Himalaya Herbals, Dabur, ITC Limited, Reckitt Benckiser, and Godrej Consumer Products lead the India Hand Sanitizer Market. These companies are actively expanding their product portfolios, developing herbal solutions, and strengthening their distribution channels to meet growing demand.

Government Regulations in the India Hand Sanitizer Market 

The India Hand Sanitizer Market is processed by the Central Drugs Standard Control Organization (CDSCO) to product safety, quality, and ingredient limitations. Strict rules regarding alcohol content, labeling, and environmental impact are growing manufacturers to innovate and produce eco-conscious results. Additionally, public health campaigns maintain hygiene awareness have further distributed to growing sanitizer adoption.

Future Insights of the India Hand Sanitizer Market 

The India Hand Sanitizer Market is poised for continued growing, supported by growing sanitation awareness, aboard Ness of healthcare infrastructure, and product innovation. The growing demand for alcohol-free and herbal-based sanitizers is limit to cater to customer seeking natural limitations. Furthermore, continuous investments in digital marketing and product limitation are projected to expand market reach and customer engagement.

Market Segmentation Analysis 

The report provides insights into the following segments and their leading categories:

Gel-based Sanitizers to Dominate the Market – By Product Form 

According to Ravi, Research Head at 6Wresearch, gel-based hand sanitizers are anticipated to lead the India market due to their ease of products, non-sticky products, and fast-acting result. The versatility of gel sanitizers makes them popular across healthcare, educational institutions, and public spaces.

Alcohol-Based to Dominate the Market – By Product Type 

The alcohol-based hand sanitizer segment is expected to witness strong growing in India due to its result effectiveness in reduce germs and viruses. Products containing ethanol or isopropyl alcohol are widely used in healthcare, hospitality, and public facilities due to their fast-acting and reliable products.

Offline to Dominate the Market – By Distribution Channel 

While e-commerce platforms are resulting traction, offline channels such as pharmacies, supermarkets, and convenience stores remain leading in India. These shops offer greater accessibility and trust, particularly in rural regions where digital penetration is reduced. The variety of product options available in offline shops continues to drive customer preference in these areas.

Healthcare Facilities to Dominate the Market – By End Users 

Healthcare facilities are projected to remain the dominate end-user segment in Hand Sanitizer Market in India. The increased focus on infection control in hospitals, clinics, and diagnostic centers is leading consistent sanitizer demand in this areas.

Key Attractiveness of the Report 

  • 10 Years Market Numbers.
  • Historical Data Starting from 2021 to 2024.
  • Base Year 2024.
  • Forecast Data until 2031.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • India Hand Sanitizer Market Overview
  • India Hand Sanitizer Market Outlook
  • India Hand Sanitizer Market Forecast
  • Historical Data of India Hand Sanitizer Market Revenues for the Period 2021-2031
  • India Hand Sanitizer Market Size and India Hand Sanitizer Market Forecast of Revenues until 2031
  • Historical Data of India Hand Sanitizer Market Revenues, By Product Type for the Period 2021-2031
  • Market Size & Forecast of India Hand Sanitizer Market Revenues, By Product Type until 2031
  • Historical Data of India Hand Sanitizer Market Revenues, By Product Form for the Period 2021-2031
  • Market Size & Forecast of India Hand Sanitizer Market Revenues, By Product Form until 2031
  • Historical Data of India Hand Sanitizer Market Revenues, By Distribution Channel for the Period 2021-2031
  • Market Size & Forecast of India Hand Sanitizer Market Revenues, By Distribution Channel until 2031
  • Historical Data of India Hand Sanitizer Market Revenues, By End Users for the Period 2021-2031
  • Market Size & Forecast of India Hand Sanitizer Market Revenues, By End Users until 2026
  • India Hand Sanitizer Market Drivers and Restraints
  • India Hand Sanitizer Market Trends
  • India Hand Sanitizer Market Industry Life Cycle
  • Porter’s Five Force Analysis
  • Market Opportunity Assessment
  • India Hand Sanitizer Market Share, By Players
  • India Hand Sanitizer Market Overview on Competitive Benchmarking
  • Company Profiles
  • Key Strategic Recommendations

Markets Covered

The India hand sanitizer market report provides a detailed analysis of the following market segments:

By Product Type

  • Non-Alcohol Based
  • Alcohol-Based

By Product Form

  • Gel
  • Foam
  • Spray
  • Others

By Distribution Channel

  • Online
  • Offline

By End Users

  • Healthcare
  • Domestic Household
  • Educational Institution
  • Hospitality
  • Others (Public & Private offices, Retail, Transportation, etc.)
India Hand Sanitizer Market (2025-2031): FAQs
Rising hygiene awareness, expanding healthcare infrastructure, and demand for innovative sanitizing products.
Gel-based sanitizers due to their fast-drying formula, ease of use, and non-sticky texture.
Counterfeit products, price volatility in raw materials, and lack of awareness in rural areas.
Growing consumer preference for natural, alcohol-free, and skin-friendly formulations is driving demand.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
TABLE OF CONTENTS
1. Executive Summary
2. Introduction
2.1. Report Description
2.2. Key Highlights of The Report
2.3. Market Scope & Segmentation
2.4. Research Methodology
2.5. Assumptions
3. India Hand Sanitizer Market Overview
3.1. India Hand Sanitizer Market Revenues, 2021-2031F
3.2. India Hand Sanitizer Market Revenue Share, By Product Type, 2021 & 2031F
3.3. India Hand Sanitizer Market Revenue Share, By Product Form, 2021 & 2031F
3.4. India Hand Sanitizer Market Revenue Share, By Distribution Channel, 2021 & 2031F
3.5. India Hand Sanitizer Market Revenue Share, By End Users, 2021 & 2031F
3.6. India Hand Sanitizer Market-Industry Life Cycle
3.7. India Hand Sanitizer Market-Porter’s Five Forces
4. India Hand Sanitizer Market Dynamics
4.1. Impact Analysis
4.2. Market Drivers
4.3. Market Restraints
5. India Hand Sanitizer Market Trends
6. India Hand Sanitizer Market Overview, By Product Type
6.1. India Hand Sanitizer Market Revenues, By Non-Alcohol Based, 2021-2031F
6.2. India Hand Sanitizer Market Revenues, By Alcohol-Based, 2021-2031F
7. India Hand Sanitizer Market Overview, By Product Form
7.1. India Hand Sanitizer Market Revenues, By Gel, 2021-2031F
7.2. India Hand Sanitizer Market Revenues, By Foam, 2021-2031F
7.3. India Hand Sanitizer Market Revenues, By Spray, 2021-2031F
7.4. India Hand Sanitizer Market Revenues, By Others, 2021-2031F
8. India Hand Sanitizer Market Overview, By Distribution Channel
8.1. India Hand Sanitizer Market Revenues, By Online, 2021-2031F
8.2. India Hand Sanitizer Market Revenues, By Offline, 2021-2031F
9. India Hand Sanitizer Market Overview, By End Users
9.1. India Hand Sanitizer Market Revenues, By Healthcare, 2021-2031F
9.2. India Hand Sanitizer Market Revenues, By Dometic Household, 2021-2031F
9.3. India Hand Sanitizer Market Revenues, By Educational Institution, 2021-2031F
9.4. India Hand Sanitizer Market Revenues, By Hospitality, 2021-2031F
9.5. India Hand Sanitizer Market Revenues, By Others, 2021-2031F
10. India Hand Sanitizer Market Key Performance Indicators
11. India Hand Sanitizer Market Opportunity Assessment
11.1. India Hand Sanitizer Market Opportunity Assessment, By Product Type, 2031F
11.2. India Hand Sanitizer Market Opportunity Assessment, By Product Form, 2031F
11.3. India Hand Sanitizer Market Opportunity Assessment, By Distribution Channel, 2031F
11.4. India Hand Sanitizer Market Opportunity Assessment, By End Users, 2031F
12. India Hand Sanitizer Market Competitive Landscape 
12.1. India Hand Sanitizer Market Competitive Benchmarking, By Operating & Technical Parameters
12.2. India Hand Sanitizer Market Revenue Share, By Companies, 2024
13. Company Profiles
14. Key Strategic Recommendations
15. Disclaimer
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