Market Forecast By Vertical (Retail, Healthcare, Automotive, Consumer Electronics, Media & Entertainment, And Others) And Competitive Landscape
Product Code: ETC053936 | Publication Date: Jan 2021 | Updated Date: Feb 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Report Name | Jordan D2C Market |
CAGR | 18.3% |
Growing Sector | Beauty & Personal Care |
Forecast Period | 2025-2031 |
The Jordan Direct-to-Consumer (D2C) Market report provides an extensive analysis of the market by Verticals. It outlines the major market drivers, growth opportunities, emerging trends, and challenges, offering stakeholders insights to form strategies for tapping into the growing D2C sector in Jordan over the 2025-2031 period.
Jordan’s D2C market is experiencing significant expansion, thanks to increasing internet access, a young and tech-savvy population, and the growth of e-commerce. Direct-to-consumer models are gaining popularity across various sectors, with consumers enjoying the convenience of shopping directly from brands. The rise of social media and influencer marketing also contributes to the increasing popularity of D2C platforms. While the market offers immense growth potential, challenges such as logistical limitations, payment processing, and competition in a developing digital landscape must be addressed to ensure sustainable growth.
According to 6Wresearch, the Jordan D2C market is expected to experience significant growth with a CAGR of 18.3% during the forecast period 2025-2031. Jordan boasts a young population with high internet and smartphone penetration rates. This demographic is highly adaptive to digital trends, making it a critical driver for the D2C market. Their preference for convenience, speed, and personalization encourages brands to innovate and enhance their online presence.
Despite the growth of e-commerce in Jordan, logistical challenges remain a significant hurdle for D2C brands. Inefficient last-mile delivery systems, inconsistent address databases, and high shipping costs can deter consumers, impacting the overall shopping experience. Improving delivery networks is crucial for sustaining the market's growth.
International e-commerce platforms such as Amazon and AliExpress are popular in Jordan, providing a wide variety of products to consumers. Local players like Jumia Jordan and Carrefour Jordan are also offering D2C services across categories such as electronics, groceries, and fashion. In addition, emerging local brands in the beauty, health, and fashion sectors are gaining traction, utilizing social media and influencers to reach a wider audience.
The Jordanian government is actively working to boost digital transformation and e-commerce adoption in the country. Through initiatives like Digital Jordan, which aims to improve internet infrastructure and digital services, the government is fostering a more conducive environment for the D2C market. Efforts to streamline logistics, digital payment systems, and e-commerce regulations are expected to enhance market conditions. However, the regulatory landscape is still developing, and the government will need to address challenges such as cross-border trade and e-payment security.
The Jordan D2C market is expected to grow significantly from 2025 to 2031, driven by rising consumer demand for personalized, convenient online shopping experiences. With a younger, tech-savvy population, increasing digital literacy, and a shift toward e-commerce, the D2C market in Jordan will continue to expand. To capitalize on these opportunities, brands will need to focus on improving logistics, offering competitive prices, and enhancing customer engagement through digital marketing strategies. Government support for digital infrastructure and e-commerce regulations will also play a pivotal role in shaping the future of the D2C market in Jordan.
Consumer electronics will dominate the Jordanian D2C market, with smartphones, gadgets, and home appliances being key product categories. As internet access and smartphone usage continue to rise, consumers are increasingly buying electronics directly from online platforms for a more personalized and cost-effective shopping experience.
1. Executive Summary |
2. Introduction |
2.1. Report Description |
2.2. Key Highlights |
2.3. Market Scope & Segmentation |
2.4. Research Methodology |
2.5. Assumptions |
3. Jordan D2C Market Overview |
3.1. Jordan D2C Market Revenues, 2021-2031F |
3.2. Jordan D2C Market Revenue Share, By Verticals, 2021 & 2031F |
3.3. Jordan D2C Market Revenue Share, By Regions, 2021 & 2031F |
3.4. Jordan D2C Market Industry Life Cycle |
3.5. Jordan D2C Market- Porter’s Five Forces |
4. Jordan D2C Market Dynamics |
4.1. Impact Analysis |
4.2. Market Drivers |
4.3. Market Restraints |
5. Jordan D2C Market Trends |
6. Jordan D2C Market Overview, By Verticals |
6.1. Jordan D2C Market Revenues, By Media and Entertainment, 2021-2031F |
6.2. Jordan D2C Market Revenues, By Retail, 2021-2031F |
6.3. Jordan D2C Market Revenues, By Healthcare, 2021-2031F |
6.4. Jordan D2C Market Revenues, By Automotive, 2021-2031F |
6.5. Jordan D2C Market Revenues, By Consumer Electronics, 2021-2031F |
6.6. Jordan D2C Market Revenues, By Others, 2021-2031F |
7. Jordan D2C Market Competitive Landscape |
7.1. Jordan D2C Market, By Companies, 2024 |
8. Company Profiles |
9. Key Strategic Recommendations |