Saudi Arabia Smart TV Market (2020-2026) | Outlook, Analysis, Trends, COVID-19 IMPACT, Value, Revenue, Companies, Growth, Industry, Size, Forecast & Share

Saudi Arabia Smart TV Market | Country-Wise Share and Competition Analysis

In the year 2021, China was the largest exporter in terms of value, followed by Malaysia. It has registered a decline of -13.35% over the previous year. While Malaysia registered a growth of 39.58% as compared to the previous year. In the year 2017, China was the largest exporter followed by France. In terms of the Herfindahl Index, which measures the competitiveness of countries exporting, Saudi Arabia has a Herfindahl index of 2234 in 2017 which signifies moderately concentrated also in 2021 it registered a Herfindahl index of  3889 which signifies high concentration in the market.

Saudi Arabia Smart TV Market - Export Market OpportunitiesTopics Covered in Saudi Arabia Smart TV Market Report

Saudi Arabia Smart TV Market report thoroughly covers the market by screen type, panel type, resolution type, distribution channel, and end-use. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Latest 2023 Developments of the Saudi Arabia Smart TV Market

There are many developments that are going on and support the Saudi Arabia Smart TV Market. The market is experiencing significant growth and the growth of this market is driven by rising disposable incomes, rising population, and a shift towards virtual entertainment consumption. The rising availability of high-speed internet and internet infrastructure have also contributed to the adoption of advanced TVs in the country. With easy access to video-on-demand services, social media, and online streaming platforms, the consumer in the country is continuously seeking more connected entertainment alternatives. The rise of e-commerce platforms has also made it easy for consumers to buy smart TVs online.

Saudi Arabia Smart TV Market Synopsis

Saudi Arabia Smart TV Market is experiencing growth and is estimated to rise prominently in the near future on the back of the shift towards online shopping, technological advancements, content localizations, government initiatives, and price competitiveness.

According to 6Wresearch, Saudi Arabia Smart TV Market size is anticipated to flourish more during 2020–2026. The rise of e-commerce platforms made it easy for consumers to buy smart TVs online. Online retail has also contributed to the progress of the market. Smart TVs in the nation are evolving with technological advancements. Manufacturers in the country are incorporating features such as AI-powered interfaces, integration with smart home ecosystems, 4K resolution, and HDR (High Dynamic Range), voice control. These advancements help in improving the experience of viewing. They also make the TVs more user-friendly. Smart TV manufacturers focus on content localization in order to cater to the Saudi market and this includes streaming services, partnerships with local broadcasters, and content providers to offer region-specific content, like Arabic-language programming, Arabic content, and local TV channels. The pricing of these smart TVs in Saudi Arabia has become competitive, making them more accessible to a wider range of consumers. The government of the country has been supporting the digital sector, and the smart TV market is one of those. Initiatives like the National Transformation Program and Vision 2030 also encourage the Saudi Arabia Smart TV Market Growth.

COVID-19 Impact on Saudi Arabia Smart TV Industry

The pandemic brought a mixed impact on the market. As people during the pandemic spent more time in homes, the demand for entertainment sources increased since they required something that can entertain the whole family and smart TVs were the best options at that time. There was a major shift towards online sales channels during the pandemic since physical stores had to shut down. Online sales channels became very popular. The COVID-19 pandemic caused disruptions in the global supply chains and impacted the production as well as distribution of consumer electronics. Disruption in the supply chain disrupted the production and distribution of products in the country, which led to many challenges for the market.

Saudi Arabia Smart TV Market: Key Players

Key players in the market are playing a key role in the success of the market. The successful players in the market include:

• Samsung: Samsung Electronics
• LG Electronics
• Sony
• TCL
• Hisense
• Philips
• Toshiba
• Sharp
• Haier
• JVC

Saudi Arabia Smart TV Market: Future Insights

The market is projected to rise enormously in the future since a number of factors have been contributing to its growth in the country. Technological advancements have been supporting the market growth in Saudi Arabia. Manufacturers in the market are adopting new and advanced technologies to introduce the best products to their consumers to make their lives easier and more exciting. Smart TV manufacturers focus on content localization in order to cater to the Saudi market and this includes streaming services, partnerships with local broadcasters, and content providers to offer region-specific content, like Arabic-language programming, Arabic content, and local TV channels.

Market by Resolution Type

On the basis of resolution type, the Smart TV Market in Saudi Arabia is bifurcated into HD TV, Full HD TV, 4K UHD TV, and 8K TV. The 4K segment will rise more in the market since the demand for this segment is rising. The 8K segment is also anticipated to grow.

Market by Distribution Channel

According to Shivankar, Research Manager, 6Wresearch, the online segment will grow more in the near future and the key reason behind this is the emergence of e-commerce platforms in the country.

Key Attractiveness of the Report

• COVID-19 Impact on the Market.
• 10 Years Market Numbers.
• Historical Data Starting from 2016 to 2019.
• Base Year: 2019
• Forecast Data until 2026.
• Key Performance Indicators Impacting the Market.
• Major Upcoming Developments and Projects.

Key Highlights of the Report

• Saudi Arabia Smart TV Market Outlook
• Market Size of Saudi Arabia Smart TV Market, 2019
• Forecast of Saudi Arabia Smart TV Market, 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Revenues & Volume for the Period 2016 - 2026
• Saudi Arabia Smart TV Market Trend Evolution
• Saudi Arabia Smart TV Market Drivers and Challenges
• Saudi Arabia Smart TV Price Trends
• Saudi Arabia Smart TV Porter's Five Forces
• Saudi Arabia Smart TV Industry Life Cycle
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Screen Type for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By 28 to 40 inch for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By 41 to 59 inch for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By 60 inch & above for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Pannel Type for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By LED for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By OLED for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By QLED for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Others for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Resolution Type for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By HD TV for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Full HD TV for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By 4K UHD TV for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By 8K TV for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Distribution Channel for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Direct for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Indirect for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By End Use for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Commercial for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Residential for the Period 2016 - 2026
• Historical Data and Forecast of Saudi Arabia Smart TV Market Revenues & Volume By Others for the Period 2016 - 2026
• Saudi Arabia Smart TV Import Export Trade Statistics
• Market Opportunity Assessment By Screen Type
• Market Opportunity Assessment By Pannel Type
• Market Opportunity Assessment By Resolution Type
• Market Opportunity Assessment By Distribution Channel
• Market Opportunity Assessment By End Use
• Saudi Arabia Smart TV Top Companies Market Share
• Saudi Arabia Smart TV Competitive Benchmarking By Technical and Operational Parameters
• Saudi Arabia Smart TV Company Profiles
• Saudi Arabia Smart TV Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Screen Type

• 28 To 40 Inch
• 41 To 59 Inch
• 60 Inch & Above

By Panel Type

• LED
• OLED
• QLED
• Others

By Resolution Type

• HD TV
• Full HD TV
• 4K UHD TV
• 8K TV

By Distribution Channel

• Direct
• Indirect

By End Use

• Commercial
• Residential
• Others