Product Code: ETC010485 | Publication Date: Jul 2023 | Updated Date: Feb 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Bath supplies are the products used for bathing or cleaning. These include soaps, shampoos, bubble baths, bath oils and gels, exfoliants and scrubs, body washes, bath salts and other items like towels and robes. Thailand market for these products is expected to grow at a CAGR of 4% during the 2025-2031 period due to increasing demand from consumers in both urban as well as rural areas. This growth will be driven by factors such as rising per capita disposable income levels among middle-class households coupled with expansion of e-commerce platforms in the country providing easy access to a wide variety of personal care products. Rising awareness about hygiene amongst Thais will also drive the sales of bath supplies in this region. Additionally, active marketing campaigns by leading brands along with growing investments by manufacturers into product innovation should further boost revenue generation from this sector over the forecast period.
Growing awareness about hygiene amongst Thais. Expansion of e-commerce platforms providing easy access to a wide variety of personal care products. Rising per capita disposable income levels among middle class households. Active marketing campaigns by leading brands.
Low penetration level compared to developed countries. Presence of unorganized players selling low quality/counterfeit goods. Increasing competition from international brands entering local markets.
The Covid 19 pandemic has had an impact on Thailand Bath Supplies market too; however that effect has been limited overall given that most people have stayed home due to lockdowns imposed across many parts iff the world.As a result there may have been some slowdown in terms off purchases but it is likely that after normalcy returns,the industry should see its previous trajectory resumed given increased emphasis on cleanliness and hygiene.Moreover manufacturers have pivoted their strategies towards meeting online demands which could provide additional channels through which they can reach customers even amidst long periods without physical stores being open .
The Covid 19 pandemic has had an impact on Thailand Bath Supplies market too; however that effect has been limited overall given that most people have stayed home due to lockdowns imposed across many parts iff the world.As a result there may have been some slowdown in terms off purchases but it is likely that after normalcy returns,the industry should see its previous trajectory resumed given increased emphasis on cleanliness and hygiene.Moreover manufacturers have pivoted their strategies towards meeting online demands which could provide additional channels through which they can reach customers even amidst long periods without physical stores being open .
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Bath Supplies Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Bath Supplies Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Bath Supplies Market - Industry Life Cycle |
3.4 Thailand Bath Supplies Market - Porter's Five Forces |
3.5 Thailand Bath Supplies Market Revenues & Volume Share, By Product Types, 2021 & 2031F |
3.6 Thailand Bath Supplies Market Revenues & Volume Share, By Application , 2021 & 2031F |
4 Thailand Bath Supplies Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Thailand Bath Supplies Market Trends |
6 Thailand Bath Supplies Market, By Types |
6.1 Thailand Bath Supplies Market, By Product Types |
6.1.1 Overview and Analysis |
6.1.2 Thailand Bath Supplies Market Revenues & Volume, By Product Types, 2021-2031F |
6.1.3 Thailand Bath Supplies Market Revenues & Volume, By Shower Products, 2021-2031F |
6.1.4 Thailand Bath Supplies Market Revenues & Volume, By Liquid Bath Products, 2021-2031F |
6.1.5 Thailand Bath Supplies Market Revenues & Volume, By Bath Additives, 2021-2031F |
6.1.6 Thailand Bath Supplies Market Revenues & Volume, By Bar Soaps, 2021-2031F |
6.2 Thailand Bath Supplies Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Thailand Bath Supplies Market Revenues & Volume, By Supermarkets, 2021-2031F |
6.2.3 Thailand Bath Supplies Market Revenues & Volume, By Hypermarkets, 2021-2031F |
6.2.4 Thailand Bath Supplies Market Revenues & Volume, By Specialist Stores, 2021-2031F |
6.2.5 Thailand Bath Supplies Market Revenues & Volume, By Drug Stores, 2021-2031F |
6.2.6 Thailand Bath Supplies Market Revenues & Volume, By Others, 2021-2031F |
7 Thailand Bath Supplies Market Import-Export Trade Statistics |
7.1 Thailand Bath Supplies Market Export to Major Countries |
7.2 Thailand Bath Supplies Market Imports from Major Countries |
8 Thailand Bath Supplies Market Key Performance Indicators |
9 Thailand Bath Supplies Market - Opportunity Assessment |
9.1 Thailand Bath Supplies Market Opportunity Assessment, By Product Types, 2021 & 2031F |
9.2 Thailand Bath Supplies Market Opportunity Assessment, By Application , 2021 & 2031F |
10 Thailand Bath Supplies Market - Competitive Landscape |
10.1 Thailand Bath Supplies Market Revenue Share, By Companies, 2024 |
10.2 Thailand Bath Supplies Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |