Indonesia Kombucha Market is projected to grow at a CAGR of 6.2% during 2024-30

Beverage products in terms of types, attained the highest revenue share in Indonesia Kombucha Market – 6Wresearch

Beverage products category dominated the Kombucha Market in Indonesia and this category would continue to hold the largest market share. However, non-beverage products are poised for the highest growth rate. This could be due to the growing usage of Kombucha in cosmetics. Moreover, Indonesia's cosmetics and personal care products segment is projected to grow at the rate of 4.5% from 2024 to 2027. Therefore, As the demand for natural beauty products increases the demand for kombucha-based products will increase in the country.

According to 6Wresearch, Indonesia Kombucha Market is projected to grow at a CAGR of 6.2% during 2024-30. Health issues, such as hypertension, obesity, and diabetes, are increasing in Indonesia, prompting greater health consciousness among the population. This awareness is expected to boost the demand for kombucha, known for its numerous health benefits due to its high nutritional value and beneficial compounds produced during fermentation. Consequently, the kombucha market is anticipated to grow significantly as consumers seek natural remedies for various health conditions.

Indonesia, the largest economy in Southeast Asia and the world's fourth most populous nation, is projected to have a GDP growth of 5.1% per year from 2024 to 2026. The country's economic growth, driven by domestic consumption and trade, along with rising income levels and an expanding middle class, is expected to boost the demand for health and wellness products, including Kombucha.

The Indonesian National Agency of Drug and Food Control (BPOM) has introduced new standards for fermented foods, including Kombucha, requiring a minimum of 1x10^6 CFU/g or CFU/ml by the end of their shelf life. Maintaining the required microorganism levels is technically challenging, potentially reducing product shelf life and profitability.

According to Shubham Deep, Senior Research Associate, 6Wresearch, by distribution channels, online sales are anticipated to experience the highest growth in the future. By 2028, the e-commerce market in the country is projected to grow at a rate of 10.4%, and by 2027, e-commerce's share of total retail sales is expected to reach 21.8%. Consequently, the online channel is poised for significant growth. However, offline outlets are expected to continue holding the majority share during the forecast period due to their irreplaceability.

Indonesia Kombucha Market (2024-2030) report provides an in-depth analysis with 16 figures and 3 tables, covered in 66 pages. The report comprehensively covers the market by types, beverage flavours and distribution channels. The report provides a detailed as well as unbiased analysis of the ongoing drivers, opportunities/high growth areas, and trends of the sector which are projected to support the stakeholders to align as well as devise their market strategies as per the latest and future market dynamics.