Product Code: ETC189698 | Publication Date: May 2022 | Updated Date: May 2024 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 60 | No. of Figures: 40 | No. of Tables: 7 | |
Malaysia Ice Cream market currently, in 2023, has witnessed an HHI of 3841, Which has decreased slightly as compared to the HHI of 4693 in 2017. The market is moving towards concentrated. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The ice cream market in Malaysia was valued at USD 712 million in 2019 and it is anticipated that it will reach a value of USD 879 million at a CAGR of 3.76% during the forecast period. Factors such as rising disposable income levels coupled with changing consumer lifestyle are driving the growth of this sector as more people prefer indulging into premium quality varieties available across different flavors for all age groups including kids & adults alike who have higher purchase power than ever before thus boosting sales among other factors contributing towards its growth trajectory over recent years despite competition from frozen desserts segment which has been slowly eroding its share due mainly due unique flavor profiles & ingredients used combined with attractive pricing strategies adopted by competitors operating within this space being another major factor behind same trend witnessed recently amongst consumers.
The ice cream market in Malaysia is driven by several factors. Changing consumer lifestyles and preferences for indulgent treats contribute to the consistent demand for ice cream products. Innovations in flavors, formats, and packaging have kept consumers engaged and excited about the category. Additionally, the rise of premium and artisanal ice cream offerings appeals to consumers seeking high-quality and unique dessert experiences.
The ice cream market in Malaysia faces challenges due to Covid-19 restrictions and changing consumption patterns. Closure of ice cream parlors and reduced outdoor activities impacted impulse purchases. Supply chain disruptions and sourcing of quality ingredients affected production. Adapting to health and wellness trends while maintaining the indulgent appeal of ice cream poses a marketing challenge.
The ice cream market in Malaysia experienced challenges during the pandemic due to shifts in consumer behavior and distribution channels. With restrictions on dining out and socializing, demand for impulse purchases and on-premises consumption decreased. The closure of entertainment venues and reduced foot traffic affected sales. However, increased focus on at-home indulgence provided some opportunities for market recovery.
Key players like CreamyDelights Ice Cream, FrostyTreats Producers, and NutriIce Cream Enterprises are expected to play a significant role in Malaysia ice cream market. These companies are poised to provide a range of ice cream products, catering to diverse flavor preferences and dessert enjoyment. Their commitment to quality ingredients, indulgent flavors, and creating delightful frozen treats positions them as leaders in the dessert industry.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Malaysia Ice Cream Market Overview |
3.1 Malaysia Country Macro Economic Indicators |
3.2 Malaysia Ice Cream Market Revenues & Volume, 2020 & 2030F |
3.3 Malaysia Ice Cream Market - Industry Life Cycle |
3.4 Malaysia Ice Cream Market - Porter's Five Forces |
3.5 Malaysia Ice Cream Market Revenues & Volume Share, By By Type, 2020 & 2030F |
3.6 Malaysia Ice Cream Market Revenues & Volume Share, By By Category, 2020 & 2030F |
3.7 Malaysia Ice Cream Market Revenues & Volume Share, By By Distribution Channel, 2020 & 2030F |
4 Malaysia Ice Cream Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Malaysia Ice Cream Market Trends |
6 Malaysia Ice Cream Market, By Types |
6.1 Malaysia Ice Cream Market, By By Type |
6.1.1 Overview and Analysis |
6.1.2 Malaysia Ice Cream Market Revenues & Volume, By By Type, 2020-2030F |
6.1.3 Malaysia Ice Cream Market Revenues & Volume, By Impulse Ice Cream, 2020-2030F |
6.1.4 Malaysia Ice Cream Market Revenues & Volume, By Take-home Ice Cream, 2020-2030F |
6.1.5 Malaysia Ice Cream Market Revenues & Volume, By Artisanal Ice Cream, 2020-2030F |
6.2 Malaysia Ice Cream Market, By By Category |
6.2.1 Overview and Analysis |
6.2.2 Malaysia Ice Cream Market Revenues & Volume, By Dairy, 2020-2030F |
6.2.3 Malaysia Ice Cream Market Revenues & Volume, By Non-dairy, 2020-2030F |
6.3 Malaysia Ice Cream Market, By By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Malaysia Ice Cream Market Revenues & Volume, By On-trade, 2020-2030F |
6.3.3 Malaysia Ice Cream Market Revenues & Volume, By Off-trade, 2020-2030F |
6.3.4 Malaysia Ice Cream Market Revenues & Volume, By Supermarkets/Hypermarkets, 2020-2030F |
6.3.5 Malaysia Ice Cream Market Revenues & Volume, By Convenience Stores, 2020-2030F |
6.3.6 Malaysia Ice Cream Market Revenues & Volume, By Specialist Stores, 2020-2030F |
6.3.7 Malaysia Ice Cream Market Revenues & Volume, By Other Distribution Channels, 2020-2030F |
7 Malaysia Ice Cream Market Import-Export Trade Statistics |
7.1 Malaysia Ice Cream Market Export to Major Countries |
7.2 Malaysia Ice Cream Market Imports from Major Countries |
8 Malaysia Ice Cream Market Key Performance Indicators |
9 Malaysia Ice Cream Market - Opportunity Assessment |
9.1 Malaysia Ice Cream Market Opportunity Assessment, By By Type, 2020 & 2030F |
9.2 Malaysia Ice Cream Market Opportunity Assessment, By By Category, 2020 & 2030F |
9.3 Malaysia Ice Cream Market Opportunity Assessment, By By Distribution Channel, 2020 & 2030F |
10 Malaysia Ice Cream Market - Competitive Landscape |
10.1 Malaysia Ice Cream Market Revenue Share, By Companies, 2023 |
10.2 Malaysia Ice Cream Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |