Market Forecast by Countries (Saudi Arabia, UAE, Qatar, Kuwait, Oman, Bahrain and Turkey), By Product Type (Clips & Pins, Head Bands, Wigs & Extensions, Elastics & Ties, Others), By Distribution Channel (Supermarkets & Hypermarkets, General Stores, Online) And Competitive Landscape
Product Code: ETC080615 | Publication Date: Aug 2021 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 200 | No. of Figures: 90 | No. of Tables: 30 |
Middle East Hair Accessories Market is anticipated to gain growth in the coming years. The major driving factor in the Middle east market is the immigrants who are from all over the world especially from India and other Asian countries where the use of head bands, bows and clips are a larger market. Along with usual accessories, other related hair accessories find a pretty decent market share. The different colours and shapes of the small accessories at cheaper price attracts people to purchase it in large numbers. Countries such as UAE, Kuwait, Turkey has a long history of attracting tourists and hence they are well equipped for all types of accessories which are preferred by foreigners. The Middle east region is relatively smaller market with comparison to North America and Asia Pacific since the women are very small in numbers. The restraining factors are distribution channels where the Middle east region hair styling market is highly dependent on exclusive service distributors and open-line channel for large purchases. Since majority of the purchase belong to unorganised sector the accountability of the movement and forecasting of the requirement of the hair accessories becomes difficult. Also, there is no major manufacturing that happens in this region and it’s exported from other countries due to inefficient resources. The COVID-19 pandemic in middle east region was hit but not as bad as other countries hence the sale was very slow paced. The foreigners could not travel as there were travel restrictions in many middle east countries. For several months during 2020, salons and hairdressers were not considered as essential services, and therefore had to remain closed due to COVID-19. After relaxation of Covid -19 norms the industry has been developing a positive trend in the market performance and hopefully the second wave of Covid-19 does not affect the industry and the people who are related to hair market adversely as it happened during the initial phases of lockdown.
According to 6Wresearch, the Middle East Hair Accessories Market size is anticipated to register growth during 2021-27, in Middle East region the countries which were leading in the hair accessories business are Kuwait, Turkey, Qatar, Saudi Arabia and UAE. The population which is very large and moreover the working age group and children are more in those countries and hence there is continuous demand for products. The hair care market in Brazil is very competitive, but it hasn’t reached its not saturated yet. As the market still provides opportunities for the new players. Some of the latest trends are Neon colours, Barrettes, high end hair styling products that don’t damage the hair etc among other usual products. In Middle east hair styling tools market has grown significantly in past couple of years, raising the revenue of hair styling market. Hair care products are containing natural plant oils such as argon, olive oil, and other new oils such as carrot almond oil, sea buckthorn oil, and seed oil, among others. Low-maintenance, odorous plants are making a comeback, with a boom in the usage of onion and garlic in shampoos and conditioners claiming anti-hair loss, anti-inflammatory, antibiotic, and anti-bacterial properties. Some of the key player in Latin America includes L’oreal, Procter & Gamble co, Revlon Inc., Unilever group, Cadiver, Pidielle srl, Davines group.
The market segmentation is primarily targeting the age group of people who are between 18-35 years popularly known as Millennials or Generation Z. On basis of service category, the market has been segmented into hair colouring products, perming and straightening products, shampoo and conditioning products, styling and various other products such as headbands, pins etc. Distribution channels followed by company are direct distribution by the company or they have chain of distributor such company to wholesaler to retailer and then reach the consumers. Since the product segment is wide every wholesaler has their own warehouse and other storage areas where they can reach the retailer at the least possible time and make sure the goods are available at every time because distribution of goods plays an important role in the logistics of products.
The Middle East Hair Accessories market report thoroughly covers the market by product type, material on which they have been produced and regions including UAE, Kuwait, Turkey and other countries. The Middle East Hair Accessories market outlook report provides an unbiased and detailed analysis of the on-going Middle East Hair Accessories market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Markets Covered
The market report covers the following market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Middle East Hair Accessories Market Overview |
3.1 Middle East Regional Macro Economic Indicators |
3.2 Middle East Hair Accessories Market Revenues & Volume, 2020 & 2027F |
3.3 Middle East Hair Accessories Market - Industry Life Cycle |
3.4 Middle East Hair Accessories Market - Porter's Five Forces |
3.5 Middle East Hair Accessories Market Revenues & Volume Share, By Countries, 2020 & 2027F |
3.6 Middle East Hair Accessories Market Revenues & Volume Share, By Product Type, 2020 & 2027F |
3.7 Middle East Hair Accessories Market Revenues & Volume Share, By Distribution Channel, 2020 & 2027F |
4 Middle East Hair Accessories Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Middle East Hair Accessories Market Trends |
6 Saudi Arabia Hair Accessories Market, 2017 - 2027 |
6.1.1 Saudi Arabia Hair Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
6.1.2 Saudi Arabia Hair Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
7 UAE Hair Accessories Market, 2017 - 2027 |
7.1 UAE Hair Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
7.2 UAE Hair Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
8 Qatar Hair Accessories Market, 2017 - 2027 |
8.1 Qatar Hair Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
8.2 Qatar Hair Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
9 Kuwait Hair Accessories Market, 2017 - 2027 |
9.1 Kuwait Hair Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
9.2 Kuwait Hair Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
10 Oman Hair Accessories Market, 2017 - 2027 |
10.1 Oman Hair Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
10.2 Oman Hair Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
11 Bahrain Hair Accessories Market, 2017 - 2027 |
11.1 Bahrain Hair Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
11.2 Bahrain Hair Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
12 Turkey Hair Accessories Market, 2017 - 2027 |
12.1 Turkey Hair Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
12.2 Turkey Hair Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
13 Rest of Middle East Hair Accessories Market, 2017 - 2027 |
13.1 Rest of Middle East Hair Accessories Market, Revenues & Volume, By Product Type, 2017 - 2027 |
13.2 Rest of Middle East Hair Accessories Market, Revenues & Volume, By Distribution Channel, 2017 - 2027 |
14 Middle East Hair Accessories Market Key Performance Indicators |
15 Middle East Hair Accessories Market - Opportunity Assessment |
15.1 Middle East Hair Accessories Market Opportunity Assessment, By Countries, 2020 & 2027F |
15.2 Middle East Hair Accessories Market Opportunity Assessment, By Product Type, 2020 & 2027F |
15.3 Middle East Hair Accessories Market Opportunity Assessment, By Distribution Channel, 2020 & 2027F |
16 Middle East Hair Accessories Market - Competitive Landscape |
16.1 Middle East Hair Accessories Market Revenue Share, By Companies, 2020 |
16.2 Middle East Hair Accessories Market Competitive Benchmarking, By Operating and Technical Parameters |
17 Company Profiles |
18 Recommendations |
19 Disclaimer |