Philippines Wine Market (2024-2030) | Trends, Industry, Size, Value, Outlook, Forecast, Growth, Companies, Share, Revenue & Analysis

Market Forecast By Product Types (Still Wine, Sparkling Wine, Dessert Wine, Fortified Wine), By Colors (Red Wine, Rose Wine, White Wine, Other Colors), By Distribution Channel (Offline , Online ) And Competitive Landscape

Product Code: ETC018829 Publication Date: Jul 2023 Updated Date: May 2024 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Philippines Wine Market Competition 2023

Philippines Wine market currently, in 2023, has witnessed an HHI of 2081, Which has increased slightly as compared to the HHI of 1782 in 2017. The market is moving towards moderately competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.

 Philippines Wine Market Competition 2023

Philippines Export Potential Assessment For Wine Market (Values in USD Thousand)


Philippines Export Potential Assessment For Wine Market (Values in USD Thousand)

Philippines Wine Market Highlights

Report Name Philippines Wine Market
Forecast Period 2024-2030
CAGR 8.4% 
Growing Sector Hospitality

Topics Covered in the Philippines Wine Market Report

Philippines Wine Market report thoroughly covers the market by product types, by colors, and by distribution channel. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

Philippines Wine Market Synopsis

The Philippines wine market is currently in its early growth stage driven by various factors including the global pandemic, changing consumer preferences, and a growing middle class. The shift towards online wine purchases has been notably accelerated due to COVID-19, signaling a future where e-commerce plays a central role in the wine buying process. 

According to 6Wresearch, the Philippines Wine Market size is estimated to grow at a CAGR of 8.4% during the forecast period 2024-2030. One of the key drivers for growth in the Philippines wine market is the increasing disposable income of consumers. As the economy continues to grow, more people can afford luxury goods such as wine. Additionally, changing lifestyles and preferences have led to a rise in demand for premium wines, especially among younger generations. However, the Philippines wine industry has some challenges that could hinder its growth. One of the major challenges is high taxes and tariffs on imported wines and the lack of awareness and education about different types of wine, which limits consumer choices. Despite these challenges, some emerging trends are supporting the market growth such as the growing popularity of natural and organic wines. With an increasing focus on health and wellness, consumers are seeking out more natural and sustainable options. Another trend is the rise of e-commerce platforms for purchasing wine, making it more convenient for consumers to access a wider variety of wines.

Government Initiatives Introduced in the Philippines Wine Market

The Philippine government has introduced several initiatives aimed at boosting the local wine market. These include tax incentives for local wineries, support for wine exporters, and funding for viticulture research. Such efforts underscore the government’s commitment to transform the Philippines into a notable player in the global wine industry.

Key Players in the Philippines Wine Market

The Philippine wine market is marked by the presence of both local and international key players. Locally, brands like Basi Revolt and Manny O. Wines have gained prominence by offering products that incorporate indigenous grapes and traditional winemaking techniques.

Future Insights of the Philippines Wine Market

The future of the Philippines wine market growth appears promising. Growth is anticipated not only in consumption but also in local wine production, driven by increasing interest in winemaking among Filipinos and the government’s supportive policies. Furthermore, with the ongoing trend of health-conscious consumption, there’s a rising demand for organic and biodynamic wines, indicating a potential area of expansion for both local and international winemakers. 

Market Analysis by Product Type

According to Shivankar, Research Manager, 6Wresearch, the Sparkling Wine segment is increasing the Philippines Wine Market revenue, influenced by the increasing popularity of celebrations and social gatherings among the Filipino population, where sparkling wines are often the preferred choice for toasting and celebrations. 

Market Analysis by Distribution Channel

Based on the distribution channel, the Online segment is experiencing consistent growth in the Philippines Wine Market. This surge is largely driven by the digital transformation that has impacted consumer habits, where convenience and a wide range of options are highly valued. Especially in the context of the global pandemic, more consumers have shifted towards online platforms for their wine purchases, finding it a safer and more convenient option. 

Key attractiveness of the report

  • 10 Years Market Numbers.
  • Historical Data Starting from 2020 to 2023.
  • Base Year: 2023.
  • Forecast Data until 2030.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • Philippines Wine Market Outlook
  • Market Size of Philippines Wine Market, 2023
  • Forecast of Philippines Wine Market, 2030
  • Historical Data and Forecast of Philippines Wine Revenues & Volume for the Period 2020-2030
  • Philippines Wine Market Trend Evolution
  • Philippines Wine Market Drivers and Challenges
  • Philippines Wine Price Trends
  • Philippines Wine Porter's Five Forces
  • Philippines Wine Industry Life Cycle
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Product Types for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Still Wine for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Sparkling Wine for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Dessert Wine for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Fortified Wine for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Colors for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Red Wine for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Rose Wine for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By White Wine for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Other Colors for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Distribution Channel for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Offline for the Period 2020-2030
  • Historical Data and Forecast of Philippines Wine Market Revenues & Volume By Online for the Period 2020-2030
  • Philippines Wine Import Export Trade Statistics
  • Market Opportunity Assessment By Product Types
  • Market Opportunity Assessment By Colors
  • Market Opportunity Assessment By Distribution Channel
  • Philippines Wine Top Companies Market Share
  • Philippines Wine Competitive Benchmarking By Technical and Operational Parameters
  • Philippines Wine Company Profiles
  • Philippines Wine Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the subsequent market segments:

By Product Types

  • Still Wine
  • Sparkling Wine
  • Dessert Wine
  • Fortified Wine

By Colors

  • Red Wine
  • Rose Wine
  • White Wine
  • Other Colors

By Distribution Channel

  • Offline 
  • Online 
Philippines Wine Market (2024-2030): FAQs
The increasing social gatherings and celebrations, the rising popularity of sparkling wine, and the perception of wine as a luxury item among the growing middle class.
Sparkling Wine is the segment witnessing the most notable growth due to its rising popularity is linked to its association with celebrations, luxury, and festivity, especially among the Filipino middle class.
Key players include Basi Revolt and Manny O are some prominent players of the market.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 Philippines Wine Market Overview
3.1 Philippines Country Macro Economic Indicators
3.2 Philippines Wine Market Revenues & Volume, 2020 & 2030F
3.3 Philippines Wine Market - Industry Life Cycle
3.4 Philippines Wine Market - Porter's Five Forces
3.5 Philippines Wine Market Revenues & Volume Share, By Product Types, 2020 & 2030F
3.6 Philippines Wine Market Revenues & Volume Share, By Colors, 2020 & 2030F
3.7 Philippines Wine Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F
4 Philippines Wine Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.3 Market Restraints
5 Philippines Wine Market Trends
6 Philippines Wine Market, By Types
6.1 Philippines Wine Market, By Product Types
6.1.1 Overview and Analysis
6.1.2 Philippines Wine Market Revenues & Volume, By Product Types, 2020-2030F
6.1.3 Philippines Wine Market Revenues & Volume, By Still Wine, 2020-2030F
6.1.4 Philippines Wine Market Revenues & Volume, By Sparkling Wine, 2020-2030F
6.1.5 Philippines Wine Market Revenues & Volume, By Dessert Wine, 2020-2030F
6.1.6 Philippines Wine Market Revenues & Volume, By Fortified Wine, 2020-2030F
6.2 Philippines Wine Market, By Colors
6.2.1 Overview and Analysis
6.2.2 Philippines Wine Market Revenues & Volume, By Red Wine, 2020-2030F
6.2.3 Philippines Wine Market Revenues & Volume, By Rose Wine, 2020-2030F
6.2.4 Philippines Wine Market Revenues & Volume, By White Wine, 2020-2030F
6.2.5 Philippines Wine Market Revenues & Volume, By Other Colors, 2020-2030F
6.3 Philippines Wine Market, By Distribution Channel
6.3.1 Overview and Analysis
6.3.2 Philippines Wine Market Revenues & Volume, By Offline , 2020-2030F
6.3.3 Philippines Wine Market Revenues & Volume, By Online , 2020-2030F
7 Philippines Wine Market Import-Export Trade Statistics
7.1 Philippines Wine Market Export to Major Countries
7.2 Philippines Wine Market Imports from Major Countries
8 Philippines Wine Market Key Performance Indicators
9 Philippines Wine Market - Opportunity Assessment
9.1 Philippines Wine Market Opportunity Assessment, By Product Types, 2020 & 2030F
9.2 Philippines Wine Market Opportunity Assessment, By Colors, 2020 & 2030F
9.3 Philippines Wine Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F
10 Philippines Wine Market - Competitive Landscape
10.1 Philippines Wine Market Revenue Share, By Companies, 2023
10.2 Philippines Wine Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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