Market Forecast By Product Types (Still Wine, Sparkling Wine, Dessert Wine, Fortified Wine), By Colors (Red Wine, Rose Wine, White Wine, Other Colors), By Distribution Channel (Offline , Online ) And Competitive Landscape
Product Code: ETC018829 | Publication Date: Jul 2023 | Updated Date: May 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Philippines Wine market currently, in 2023, has witnessed an HHI of 2081, Which has increased slightly as compared to the HHI of 1782 in 2017. The market is moving towards moderately competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Report Name | Philippines Wine Market |
Forecast Period | 2024-2030 |
CAGR | 8.4% |
Growing Sector | Hospitality |
Philippines Wine Market report thoroughly covers the market by product types, by colors, and by distribution channel. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
The Philippines wine market is currently in its early growth stage driven by various factors including the global pandemic, changing consumer preferences, and a growing middle class. The shift towards online wine purchases has been notably accelerated due to COVID-19, signaling a future where e-commerce plays a central role in the wine buying process.
According to 6Wresearch, the Philippines Wine Market size is estimated to grow at a CAGR of 8.4% during the forecast period 2024-2030. One of the key drivers for growth in the Philippines wine market is the increasing disposable income of consumers. As the economy continues to grow, more people can afford luxury goods such as wine. Additionally, changing lifestyles and preferences have led to a rise in demand for premium wines, especially among younger generations. However, the Philippines wine industry has some challenges that could hinder its growth. One of the major challenges is high taxes and tariffs on imported wines and the lack of awareness and education about different types of wine, which limits consumer choices. Despite these challenges, some emerging trends are supporting the market growth such as the growing popularity of natural and organic wines. With an increasing focus on health and wellness, consumers are seeking out more natural and sustainable options. Another trend is the rise of e-commerce platforms for purchasing wine, making it more convenient for consumers to access a wider variety of wines.
The Philippine government has introduced several initiatives aimed at boosting the local wine market. These include tax incentives for local wineries, support for wine exporters, and funding for viticulture research. Such efforts underscore the government’s commitment to transform the Philippines into a notable player in the global wine industry.
The Philippine wine market is marked by the presence of both local and international key players. Locally, brands like Basi Revolt and Manny O. Wines have gained prominence by offering products that incorporate indigenous grapes and traditional winemaking techniques.
The future of the Philippines wine market growth appears promising. Growth is anticipated not only in consumption but also in local wine production, driven by increasing interest in winemaking among Filipinos and the government’s supportive policies. Furthermore, with the ongoing trend of health-conscious consumption, there’s a rising demand for organic and biodynamic wines, indicating a potential area of expansion for both local and international winemakers.
According to Shivankar, Research Manager, 6Wresearch, the Sparkling Wine segment is increasing the Philippines Wine Market revenue, influenced by the increasing popularity of celebrations and social gatherings among the Filipino population, where sparkling wines are often the preferred choice for toasting and celebrations.
Based on the distribution channel, the Online segment is experiencing consistent growth in the Philippines Wine Market. This surge is largely driven by the digital transformation that has impacted consumer habits, where convenience and a wide range of options are highly valued. Especially in the context of the global pandemic, more consumers have shifted towards online platforms for their wine purchases, finding it a safer and more convenient option.
The report offers a comprehensive study of the subsequent market segments:
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Wine Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Wine Market Revenues & Volume, 2020 & 2030F |
3.3 Philippines Wine Market - Industry Life Cycle |
3.4 Philippines Wine Market - Porter's Five Forces |
3.5 Philippines Wine Market Revenues & Volume Share, By Product Types, 2020 & 2030F |
3.6 Philippines Wine Market Revenues & Volume Share, By Colors, 2020 & 2030F |
3.7 Philippines Wine Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F |
4 Philippines Wine Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Philippines Wine Market Trends |
6 Philippines Wine Market, By Types |
6.1 Philippines Wine Market, By Product Types |
6.1.1 Overview and Analysis |
6.1.2 Philippines Wine Market Revenues & Volume, By Product Types, 2020-2030F |
6.1.3 Philippines Wine Market Revenues & Volume, By Still Wine, 2020-2030F |
6.1.4 Philippines Wine Market Revenues & Volume, By Sparkling Wine, 2020-2030F |
6.1.5 Philippines Wine Market Revenues & Volume, By Dessert Wine, 2020-2030F |
6.1.6 Philippines Wine Market Revenues & Volume, By Fortified Wine, 2020-2030F |
6.2 Philippines Wine Market, By Colors |
6.2.1 Overview and Analysis |
6.2.2 Philippines Wine Market Revenues & Volume, By Red Wine, 2020-2030F |
6.2.3 Philippines Wine Market Revenues & Volume, By Rose Wine, 2020-2030F |
6.2.4 Philippines Wine Market Revenues & Volume, By White Wine, 2020-2030F |
6.2.5 Philippines Wine Market Revenues & Volume, By Other Colors, 2020-2030F |
6.3 Philippines Wine Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Philippines Wine Market Revenues & Volume, By Offline , 2020-2030F |
6.3.3 Philippines Wine Market Revenues & Volume, By Online , 2020-2030F |
7 Philippines Wine Market Import-Export Trade Statistics |
7.1 Philippines Wine Market Export to Major Countries |
7.2 Philippines Wine Market Imports from Major Countries |
8 Philippines Wine Market Key Performance Indicators |
9 Philippines Wine Market - Opportunity Assessment |
9.1 Philippines Wine Market Opportunity Assessment, By Product Types, 2020 & 2030F |
9.2 Philippines Wine Market Opportunity Assessment, By Colors, 2020 & 2030F |
9.3 Philippines Wine Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F |
10 Philippines Wine Market - Competitive Landscape |
10.1 Philippines Wine Market Revenue Share, By Companies, 2023 |
10.2 Philippines Wine Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |