Product Code: ETC043150 | Publication Date: Aug 2023 | Updated Date: Jan 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Vietnam Gift Retailing Market has witnessed substantial growth, driven by the country`s rising middle-class population and increasing consumer spending on gifts and souvenirs. Key players in the industry offer a diverse range of gift items, including home decor, fashion accessories, personalized gifts, and handicrafts, catering to various occasions and celebrations. The market`s growth is also supported by the thriving tourism industry, as tourists often purchase gifts and mementos during their visits to Vietnam. Additionally, the popularity of e-commerce platforms has facilitated gift shopping, enabling customers to explore a wide array of options conveniently. The COVID-19 pandemic initially affected the retail sector, but key players in the gift retailing market swiftly adapted by enhancing their online presence and offering contactless delivery options, leading to a gradual recovery in sales. As consumer sentiment improves, the demand for thoughtful and unique gifts is expected to continue driving market growth.
The Vietnam Gift Retailing Market has witnessed substantial growth, driven by several key drivers. The country`s rising middle-class population and increasing consumer spending on gifts and souvenirs contribute to market growth. Key drivers behind market expansion include the thriving tourism industry, as tourists often purchase gifts and mementos during their visits to Vietnam. Additionally, the popularity of e-commerce platforms has facilitated gift shopping, enabling customers to explore a wide array of options conveniently. The COVID-19 pandemic initially affected the retail sector, but key players in the gift retailing market swiftly adapted by enhancing their online presence and offering contactless delivery options, leading to a gradual recovery in sales. As consumer sentiment improves and the tourism industry resumes its growth, the demand for thoughtful and unique gifts is expected to continue driving market growth.
The Vietnam Gift Retailing Market faces certain challenges that impact its growth and sustainability. One significant challenge is the increasing competition from online retailers and e-commerce platforms, which offer a wide range of gift options and convenient delivery services. Brick-and-mortar gift retail stores must adapt to the changing consumer preferences and provide unique in-store experiences to attract customers. Additionally, the COVID-19 pandemic initially affected the retail sector, impacting the demand for gift products. Key players in the industry had to pivot their business models, enhance their online presence, and offer contactless delivery options to address the challenges posed by the pandemic.
The Vietnam Gift Retailing Market faced challenges during the COVID-19 pandemic, especially with the closure of retail stores and restrictions on non-essential businesses. The decline in foot traffic and reduced consumer spending impacted the sales of gift products, particularly those associated with tourism and hospitality sectors. To adapt to the changing market conditions, key players in the gift retailing market focused on expanding their online presence and leveraging digital marketing strategies to reach consumers. They introduced gift packages and customizable options to cater to the demand for personalized and thoughtful gifts for special occasions celebrated amidst the pandemic. Additionally, manufacturers collaborated with local artisans and craftsmen to offer unique and handcrafted gift items, appealing to consumers looking for authentic and locally-made products.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Vietnam Gift Retailing Market Overview |
3.1 Vietnam Country Macro Economic Indicators |
3.2 Vietnam Gift Retailing Market Revenues & Volume, 2020 & 2030F |
3.3 Vietnam Gift Retailing Market - Industry Life Cycle |
3.4 Vietnam Gift Retailing Market - Porter's Five Forces |
3.5 Vietnam Gift Retailing Market Revenues & Volume Share, By Product Type, 2020 & 2030F |
3.6 Vietnam Gift Retailing Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F |
4 Vietnam Gift Retailing Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Vietnam Gift Retailing Market Trends |
6 Vietnam Gift Retailing Market, By Types |
6.1 Vietnam Gift Retailing Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Vietnam Gift Retailing Market Revenues & Volume, By Product Type, 2020-2030F |
6.1.3 Vietnam Gift Retailing Market Revenues & Volume, By Souvenirs and Novelty Items, 2020-2030F |
6.1.4 Vietnam Gift Retailing Market Revenues & Volume, By Seasonal Decorations, 2020-2030F |
6.1.5 Vietnam Gift Retailing Market Revenues & Volume, By Greeting Cards, 2020-2030F |
6.1.6 Vietnam Gift Retailing Market Revenues & Volume, By Giftwareย , 2020-2030F |
6.1.7 Vietnam Gift Retailing Market Revenues & Volume, By Otherย , 2020-2030F |
6.2 Vietnam Gift Retailing Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Vietnam Gift Retailing Market Revenues & Volume, By Online, 2020-2030F |
6.2.3 Vietnam Gift Retailing Market Revenues & Volume, By Offline, 2020-2030F |
7 Vietnam Gift Retailing Market Import-Export Trade Statistics |
7.1 Vietnam Gift Retailing Market Export to Major Countries |
7.2 Vietnam Gift Retailing Market Imports from Major Countries |
8 Vietnam Gift Retailing Market Key Performance Indicators |
9 Vietnam Gift Retailing Market - Opportunity Assessment |
9.1 Vietnam Gift Retailing Market Opportunity Assessment, By Product Type, 2020 & 2030F |
9.2 Vietnam Gift Retailing Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F |
10 Vietnam Gift Retailing Market - Competitive Landscape |
10.1 Vietnam Gift Retailing Market Revenue Share, By Companies, 2023 |
10.2 Vietnam Gift Retailing Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |