Code: MTA2073 | Publication Date: Feb 2025 |
In the rapidly growing India pan masala industry, there are many key players who have made major contributions to the market's growth. Companies in the market have implemented several strategies and innovations to stay ahead of the competition and meet the changing demands of consumers. One key contributing factor to their success is their focus on product diversification. Rather than just offering traditional pan masala products, companies have grown their product lines to include a variety of flavors, packaging options, and even new forms like pouches and sachets. This has enabled them to cater to a wider range of consumers and meet their evolving preferences.
Moreover, these key players have also invested heavily in marketing and advertising efforts. With rising competition, it has become essential for companies to create strong brand awareness and promote their products effectively. Through targeted advertising campaigns and partnerships with popular celebrities and influencers, these companies have been able to reach a larger audience and attract new customers. According to 6Wresearch, the India Pan Masala market size is expected to grow at a compound annual growth rate (CAGR) of 4.2% during 2025-2031.
Company Name | Dharampal Satyapal Group (DS Group) |
Establishment year | 1929 |
Headquarter | Noida, Uttar Pradesh |
Website | Click Here |
The DS Group is one of the oldest and most renowned companies in the Indian pan masala market. They are known for their popular brand 'Rajnigandha', which was launched in 1983. The company has a wide range of products under its portfolio, including Rajnigandha Pan Masala, Baba Elaichi, Tulsi Mix, and Pass Pass Mouth Fresheners.
Company Name | Manikchand Group |
Establishment year | 1939 |
Headquarter | Pune, Maharashtra |
Website | Click Here |
The Manikchand Group is another well-known name in the Indian pan masala market. They are the makers of 'RMD Pan Masala', which was launched in 1983 and gained immense popularity over the years. The company also has other popular brands like Manikchand Gutka and Manikchand Tansen.
Company Name | Godfrey Phillips India Ltd. |
Establishment year | 1969 |
Headquarter | Noida, Uttar Pradesh |
Website | Click Here |
Godfrey Phillips India Ltd. entered the pan masala market with the launch of its brand 'Pan Vilas' in 2009. The company is known for its premium quality pan masalas made from carefully selected ingredients. They also have other popular brands like Pass Pass and Jai Pan Masala.
Company Name | Kothari Products Ltd. |
Establishment year | 1973 |
Headquarter | Mumbai, Maharashtra |
Website | Click Here |
Kothari Products Ltd. is a leading player in the Indian pan masala market with their flagship brand 'Pan Parag'. The company was established in 1973 and has since then expanded its product range to include Rajnigandha, Meetha Mazaa, and Gulab Pan Masala.
Company Name | Vimal Group |
Establishment year | 1984 |
Headquarter | Gurgaon, Haryana |
Website | Click Here |
The Vimal Group was established in 1984 and has become a household name with its popular brand 'Vimal Pan Masala'. The company's product range also includes pan masalas like Rajshree and Dilruba. They have a strong presence in North India and are gradually expanding to other regions as well.
Company Name | Ashok & Company Pan Bahar Ltd. |
Establishment year | 1932 |
Headquarter | Kanpur, Uttar Pradesh |
Website | Click Here |
Ashok & Company Pan Bahar Ltd. has been in the pan masala business since 1932 and is known for its premium quality products. Their flagship brand 'Pan Bahar' has a loyal customer base and is a popular choice among the elite class. The company also offers other products like Supari and Gutkha under its portfolio.
Company Name | Shikhar Group |
Establishment year | 1996 |
Headquarter | Jaipur, Rajasthan |
Website | Click Here |
The Shikhar Group entered the pan masala market in 1996 with the launch of their brand 'Shikhar Pan Masala'. Their products are made from natural ingredients and have gained a strong presence in the market. The company also has other brands like Shikhar Gutkha and Shikhar Supari.
Company Name | Rajshree Group |
Establishment year | 1997 |
Headquarter | Jaipur, Rajasthan |
Website | Click Here |
The Rajshree Group was established in 1997 and is known for its premium quality pan masalas. Their flagship brand 'Rajshree Pan Masala' has a loyal customer base and is popular among people of all ages. The company also offers other products like Rajshree Gutkha and Rajshree Tulsi Mix.
Company Name | Rounak Group |
Establishment year | 1972 |
Headquarter | New Delhi, Delhi |
Website |
The Rounak Group has been in the pan masala business since 1972 and is known for its innovative marketing strategies. Their flagship brand 'Rounak Pan Masala' has gained popularity over the years and is a popular choice among people of all ages. The company also offers other products like Rounak Supari and Rounak Chhap Gulab.
Company Name | Goa Gutka Industries Ltd. |
Establishment year | 1972 |
Headquarter | Goa, Maharashtra |
Website | - |
Goa Gutka Industries Ltd. is a renowned name in the pan masala market, known for its top-quality products and strong distribution network. Their flagship brand 'Goa Gutka' has been a popular choice among consumers since its launch in 1972. The company also offers other products like Goa Pan Masala and Goa Tulsi Mix.