Market Forecast By Product Types (Cakes and Pastries, Biscuits, Bread, Morning Goods & Others), By Distribution Channels (Hypermarkets/Supermarkets, Convenience Stores, Speciality Stores, Online Retailing & Others) and competitive landscape
Product Code: ETC002446 | Publication Date: Aug 2023 | Updated Date: Aug 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
India Bakery Product market currently, in 2023, has witnessed an HHI of 2201, Which has increased slightly as compared to the HHI of 1344 in 2017. The market is moving towards moderately competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
Report Name | India Bakery Product Market |
Forecast period | 2024-2030 |
CAGR | 8.5% |
Growing Sector | Food & Beverages |
The India Bakery Product Market report provides a comprehensive evaluation by types, application segments, leading players, and key government initiatives. This detailed report offers stakeholders valuable insights into current and projected market trends, main drivers, high-growth segments, and key challenges, aiding in the formulation of strategic decisions and aligning market strategies with evolving industry dynamics.
The India Bakery Product Market is experiencing robust growth, driven by a rising urban population, changing dietary preferences, and increased disposable incomes. The demand for a wide variety of baked goods, including cakes, biscuits, and artisanal bread, is on the rise as consumers seek convenience and indulgence. Additionally, the penetration of organized retail and online platforms is making bakery products more accessible. However, the market must navigate challenges such as stringent quality regulations and fluctuating prices of raw materials to maintain its growth trajectory.
According to 6Wresearch, the India Bakery Product Market size is expected to grow at a significant CAGR of 8.5% during the forecast period 2024-2030. Key drivers contributing to the growth of the India Bakery Product Market include the burgeoning health-conscious consumer base, leading to the demand for whole-grain and gluten-free products. Technological advancements in baking processes and equipment are also enhancing production efficiency and product quality. Furthermore, the expansion of distribution channels, such as e-commerce and retail chains, is improving product availability across various demographics, fuelling the market's expansion.
The India Bakery Product Market faces several challenges hindering its growth. Raw material price volatility can adversely affect profitability and hinder consistent production. Regulatory compliance concerning food safety and quality standards demands significant investments from companies, especially smaller players. Moreover, competition is fierce, often leading to aggressive pricing strategies that can strain profit margins. Lastly, the lack of skilled labor proficient in modern baking techniques limits the industry’s operational efficiency.
Prominent companies in the India Bakery Product Market include Britannia Industries, Parle Agro, and ITC Limited. These key players contribute significantly by innovating their product offerings, investing in technology, and launching marketing campaigns to reach broader audiences. Their ability to adapt to consumer trends, such as the increasing demand for healthier options and premium products, helps them maintain a competitive edge in the market.
The Indian government has implemented various policies to bolster the bakery sector, focusing on improving food safety and encouraging entrepreneurship. The Food Safety and Standards Authority of India (FSSAI) enforces regulations that ensure product quality and safety, enhancing consumer trust. Additionally, different state governments offer incentives for modernizing food processing facilities to stimulate investment. Initiatives like the Pradhan Mantri Mudra Yojana provide financial support to small and medium enterprises in the bakery sector, fostering growth.
The future of the India Bakery Product Market looks promising, with significant growth opportunities anticipated. The rise in demand for healthier and organic products is expected to catalyse innovation in product development. Furthermore, advancements in automated baking technologies and increasing adoption of e-commerce are likely to streamline operations and broaden customer reach. While challenges such as commodity price fluctuations and strict regulatory frameworks persist, the overall outlook is optimistic, supported by a proactive consumer base and a dynamic retail landscape.
According to Ravi Bhandari, Research Head, 6Wresearch, among the product types in the India Bakery Product Market, the segment of cakes and pastries is experiencing remarkable growth. This surge is driven by changing consumer preferences towards indulgent and celebratory products, particularly in urban areas where occasions are frequently marked by elaborate baked goods. Furthermore, the rise of social media influences has led to increased demand for aesthetically pleasing cakes, further propelling this segment.
In terms of distribution channels, online retailing has emerged as the fastest-growing segment in the India Bakery Product Market. The convenience and safety of purchasing bakery products online have gained traction, particularly during recent health crises, prompting consumers to seek easier shopping solutions. The enhanced logistics and distribution networks developed by major e-commerce platforms have significantly improved access to bakery items, catering to the evolving preferences of tech-savvy consumers seeking convenience and variety.
The report offers a comprehensive study of the following market segments
1. Executive Summary |
2. Introduction |
2.1. Report Description |
2.2. Key Highlights of The Report |
2.3. Market Scope & Segmentation |
2.4. Research Methodology |
2.5. Assumptions |
3. India Bakery Products Market Overview |
3.1. India Country Indicators |
3.2. India Bakery Products Market Revenues, 2020-2030F |
3.3. India Bakery Products Market Revenue Share, By Product Types, 2020 & 2030F |
3.4. India Bakery Products Market Revenue Share, By Distribution Channels, 2020 & 2030F |
3.5. India Bakery Products Market - Industry Life Cycle |
3.6. India Bakery Products Market - Porter’s Five Forces |
4. India Bakery Products Market Dynamics |
4.1. Impact Analysis |
4.2. Market Drivers |
4.3. Market Restraints |
5. India Bakery Products Market Trends |
6. India Bakery Products Market Overview, By Product Types |
6.1. India Cakes and Pastries Market Revenues, 2020-2030F |
6.2. India Biscuits Market Revenues, 2020-2030F |
6.3. India Bread Market Revenues, 2020-2030F |
6.4. India Morning Goods Market Revenues, 2020-2030F |
6.5. India Others Market Revenues, 2020-2030F |
7. India Bakery Products Market Overview, By Distribution Channels |
7.1. India Bakery Products Market Revenues, By Hypermarkets/Supermarkets Distribution Channel, 2020-2030F |
7.2. India Bakery Products Market Revenues, By Convenience Stores Distribution Channel, 2020-2030F |
7.3. India Bakery Products Market Revenues, By Speciality Stores Distribution Channel, 2020-2030F |
7.4. India Bakery Products Market Revenues, By Online Retailing Distribution Channel, 2020-2030F |
7.5. India Bakery Products Market Revenues, By Other Distribution Channels, 2020-2030F |
8. India Bakery Products Market - Key Performance Indicators |
9. India Bakery Products Market - Opportunity Assessment |
9.1. India Bakery Products Market Opportunity Assessment, By Product Types, 2030F |
9.2. India Bakery Products Market Opportunity Assessment, By Distribution Channels, 2030F |
10. India Bakery Products Market Competitive Landscape |
10.1. India Bakery Products Market Revenue Share, By Companies, 2023 |
10.2. India Bakery Products Market Competitive Benchmarking, By Operating & Technical Parameters |
11. Company Profiles |
12. Key Recommendations |
13. Disclaimer |