South Africa E-cigarette Market (2024-2030) | Growth, Forecast, Size, Value, Share, Companies, Trends, Industry, Outlook, Revenue & Analysis

Market Forecast By Device Type (Modular/re-chargeable e-cigarette and Disposable e-cigarette), By Demography (Gender (Male and Female), Age Group (14-19 years, 20-39 years, 40-59 years and 60 years & above)), By Distribution (Online and Offline) and Competitive Landscape

Product Code: ETC003569 Publication Date: Aug 2020 Product Type: Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

South Africa E-cigarette Market Highlights

Report Name South Africa E-cigarette Market 
Forecast period 2024-2030
CAGR 22%
Growing Sector Hospitality

Topics Covered in the South Africa E-cigarette Market Report

The South Africa E-cigarette Market report thoroughly covers the market by Device Type, Demography, and Sales Channel. The market report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.

South Africa E-cigarette Market Synopsis

The South Africa E-cigarette Market has witnessed growth over the past years and is expected to grow significantly in the coming years. This is due to various factors such as rising awareness among consumers, lower costs, rising disposable incomes, ease of availability, and government initiatives.

According to 6Wresearch, the South Africa E-cigarette Market size is expected to grow at a significant CAGR of 22% during 2024-2030. One of the main drivers for the growth of the e-cigarette market in South Africa is the rising awareness about the harmful effects of traditional cigarettes. Another factor driving the growth of e-cigarettes in South Africa is their lower cost compared to traditional cigarettes. E-cigarettes are not subject to these taxes and can be significantly cheaper for regular smokers. E-cigarettes are widely available in South Africa, with many tobacco stores, supermarkets, and online retailers offering a variety of products. This makes it convenient for smokers to access these devices and their accompanying e-liquids. With a growing middle class and an increase in disposable incomes, more consumers can afford e-cigarettes. This is further driving the growth of the market.

One of the main challenges facing the e-cigarette market in South Africa is the lack of regulations governing their sale, distribution, and marketing. Many consumers in South Africa are still not aware of e-cigarettes and their benefits compared to traditional cigarettes. This lack of awareness hinders the growth potential of the market.

South Africa E-cigarette Industry: Leading Players

The e-cigarette market in South Africa is dominated by both local and international brands. Some of the key players in this market include Twisp, Vuse, Smok, Juul, and KIX Vaping South Africa. These brands offer a variety of e-cigarette products such as pod systems, vape pens, and mods. They also provide a range of e-liquid flavours to cater to different customer preferences.

South Africa E-cigarette Market: Government Regulations

One of the major initiatives taken by the government is the imposition of a tax on traditional cigarettes, making them more expensive for consumers. The Department of Health has also launched campaigns to educate the public about the harm-reducing potential of e-cigarettes. The government has also implemented regulations on the advertising and marketing of e-cigarettes, ensuring that they are not marketed towards minors or non-smokers. Moreover, the South African Health Products Regulatory Authority (SAHPRA) has approved the sale of nicotine-containing e-cigarettes, making it easier for manufacturers to introduce their products in the market.

Future Insights of the Market

The E-cigarette market in South Africa is expected to continue its growth trajectory in the coming years. The increasing awareness about the harmful effects of traditional cigarettes, along with rising health concerns, is driving the demand for alternative smoking methods like e-cigarettes. Additionally, technological advancements such as the introduction of pod-based systems have made e-cigarettes more convenient and user-friendly, boosting their popularity among consumers. The market is also witnessing a surge in demand for nicotine-free and flavoured e-liquids, catering to a wider range of consumer preferences

Market Segmentation by Device Type

According to Ravi Bhandari, Research Head, 6Wresearch, the modular/re-chargeable e-cigarette segment is experiencing significant growth in the South Africa market, driven by its convenience and ease of use for consumers, and growing awareness of health concerns related to traditional smoking.

Market Segmentation by Sales Channels

In terms of sales channels, the online segment is expected to dominate the market due to the rise of e-commerce platforms. This has made it easier for consumers to access a wide variety of e-cigarette products at their convenience.

Key Attractiveness of the Report

  • 10 Years of Market Numbers.
  • Data Starting from 2020 to 2023.
  • Base Year: 2023
  • Forecast Data until 2030.
  • Key Performance Indicators Impacting the Market.
  • Major Upcoming Developments and Projects.

Key Highlights of the Report:

  • South Africa E-cigarette Market Overview
  • South Africa E-cigarette Market Outlook
  • South Africa E-cigarette Market Forecast
  • South Africa E-cigarette Market Size and South Africa E-cigarette Market Forecast until 2030
  • South Africa E-cigarette Market Share, By End-user
  • South Africa E-cigarette Market Share, By Product
  • South Africa E-cigarette Market Share, By Distribution Channels
  • South Africa E-cigarette Market Share, By Region
  • Historical Data of South Africa E-cigarette Market Revenues and Volume for the period, 2020-2030
  • Market size and Forecast of South Africa E-cigarette Market Revenues and Volume until 2030
  • Historical Data of South Africa E-cigarette Market Revenues and Volume, By End-user, for the Period 2020-2030
  • Market size and Forecast of South Africa E-cigarette Market Revenues and Volume, By End-user, until 2030
  • Historical Data of South Africa E-cigarette Market Revenues and Volume, By Product, for the Period 2020-2030
  • Market size and Forecast of South Africa E-cigarette Market Revenues and Volume, By Product, until 2030
  • Historical Data of South Africa E-cigarette Market Revenues and Volume, By Distribution Channels, for the Period 2020-2030
  • Market size and Forecast of South Africa E-cigarette Market Revenues and Volume, By Distribution Channels, until 2030
  • Historical Data of South Africa E-cigarette Market Revenues and Volume, By Region, for the Period 2020-2030
  • Market size and Forecast of South Africa E-cigarette Market Revenues and Volume, By Region, until 2030
  • South Africa E-cigarette Market Drivers and Restraints
  • South Africa E-cigarette Market Trends and Industry Life Cycle
  • Porter’s Five Force Analysis
  • South Africa E-cigarette Market Opportunity Assessment
  • South Africa E-cigarette Market Revenue Share, By Company
  • South Africa E-cigarette Market Overview on Competitive Benchmarking
  • Company Profiles
  • Key Strategic Recommendations

Markets Covered

The report provides a detailed analysis of the following market segments:

By Device Type

  • Modular/Re-chargeable E-cigarettes
  • Disposable e-cigarettes

By Demography

  • Gender
  1. Male
  2. Female
  • Age Group
  1. 14-19 years
  2. 20-39 years
  3. 40-59 years
  4. 60 & above years

By Sales Channel

  • Online
  • Offline
South Africa E-cigarette Market (2024-2030): FAQs
The modular/re-chargeable e-cigarette device type is likely to witness huge market growth.
The key factors driving the growth of the market due to growing middle-class population, rising disposable income, and the government increasing tax on traditional e-cigarettes.
The online sales channel holds the highest market share.
The key challenges faced by the market are lack of regulations and awareness.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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1. Executive Summary
2. Introduction
    2.1. Report Description
    2.2. Key Highlights of The Report
    2.3. Market Scope & Segmentation
    2.4. Research Methodology
    2.5. Assumptions
3. South Africa E-Cigarette Market Overview
    3.1. South Africa E-Cigarette Market Revenues & Volume, 2020-2030F
    3.2. South Africa E-Cigarette Market Revenue Share, By Regions, 2020 & 2030F
4. South Africa E-Cigarette Market Overview
    4.1. South Africa Country Indicators
    4.2. South Africa E-Cigarette Market Revenues & Volume, 2020-2030F
    4.3. South Africa E-Cigarette Market Industry Life Cycle
    4.4. South Africa E-Cigarette Market Ecosystem and Value Chain Analysis
    4.5. South Africa E-Cigarette Market Porter’s Five Forces Model
    4.6. South Africa E-Cigarette Market Revenue Share, By Device Types, 2020 & 2030F
    4.7. South Africa E-Cigarette Market Revenue Share, By Gender, 2020
    4.8. South Africa E-Cigarette Market Revenue Share, By Distribution, 2020
    4.9. South Africa E-Cigarette Market Revenue Share, By Age Groups, 2020
5. South Africa E-Cigarette Market Dynamics
    5.1. Impact Analysis
    5.2. Market Drivers
    5.3. Market Restraints
6. South Africa E-Cigarette Market Trends
7. South Africa E-Cigarette Market Overview, By Device Type
    7.1. South Africa Disposable E-Cigarette Market Revenues & Volume, 2020-2030F
    7.2. South Africa Rechargeable/Modular E-Cigarette Market Revenues & Volume, 2020-2030F
8. South Africa E-Cigarette Market Overview, By Gender
    8.1. South Africa E-Cigarette Market Revenues, By Gender, 2020
    8.2. South Africa E-Cigarette Market Revenue Share, By Gender, 2020
9. South Africa E-Cigarette Market Overview, By Distribution
    9.1. South Africa E-Cigarette Market Revenues, By Distribution, 2020
    9.2. South Africa E-Cigarette Market Revenue Share, By Distribution, 2020
10. South Africa E-Cigarette Market Overview, By Age Group
      10.1. South Africa E-Cigarette Market Revenues, By Age Group, 2020
      10.2. South Africa E-Cigarette Market Revenue Share, By Age Group, 2020
11. South Africa E-Cigarette Market Regulations
12. South Africa E-Cigarette Market Opportunity Assessment
      12.1. South Africa E-Cigarette Market Opportunity Matrix, By Device Types, 2030F
      12.2. South Africa E-Cigarette Market Opportunity Matrix, By Gender, 2030F
      12.3. South Africa E-Cigarette Market Opportunity Matrix, By Distribution, 2030F
      12.4. South Africa E-Cigarette Market Opportunity Matrix, By Age Group, 2030F
13. South Africa E-Cigarette Market, Competitive Landscape
      13.1. South Africa E-Cigarette Market Competitive Benchmarking, By Operating and Technical Parameters
      13.2. South Africa E-Cigarette Market Revenue Share, By Company, 2023
14. Company Profiles
15. Strategic Recommendations
16. Disclaimer
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