Thailand Lingerie Market (2025-2031) | Outlook, Share, Industry, Value, Growth, Companies, Forecast, Revenue, Size, Trends & Analysis

Thailand Lingerie Market Synopsis

The lingerie market in Thailand is expected to grow at an impressive CAGR of 6.5% during the forecast period from 2025-2031. This growth can be attributed to several factors such as rising female population, increasing disposable income, and changing lifestyle trends among Thailand consumers. Furthermore, manufacturers are focusing on introducing innovative products which will further fuel the demand for lingerie in the country over the next few years.

Market Drivers

The growing fashion consciousness among young female consumers is one of the major drivers for this market???s growth in Thailand. Local brands have adopted marketing strategies that target millennials and Gen Z shoppers who are more open to trying out new designs and styles when it comes to buying their lingerie than older generations. Additionally, rising e-commerce platforms with easy payment options have also contributed towards higher sales figures of intimate apparel within the region as they provide greater convenience and discounts compared to traditional retail stores.

Challenges of the Market

The growing fashion consciousness among young female consumers is one of the major drivers for this market???s growth in Thailand. Local brands have adopted marketing strategies that target millennials and Gen Z shoppers who are more open to trying out new designs and styles when it comes to buying their lingerie than older generations. Additionally, rising e-commerce platforms with easy payment options have also contributed towards higher sales figures of intimate apparel within the region as they provide greater convenience and discounts compared to traditional retail stores.

Covid-19 Impact on the Market

The pandemic has had a negative effect on many industries including clothing & accessories due these disruptions caused by government imposed lockdowns across countries worldwide reducing consumer spending drastically during first half of 2025 leading up until present day. Moreover, shorter lead times for orders coupled with increased cost pressures from suppliers have been some other noticeable impacts due Covid-19 crisis causing significant stress within entire chain operations process making it harder for companies operating within sector survive long term without support coming from external sources like governments etc.

Key Players of the Market

Some key players driving growth in Thailand lingerie market include Triumph International (Thailand) Co., Ltd., Wacoal Corporation (Thailand), Chantelle Bra Company Co., Ltd., FBM Manufacturing Co., Ltd., Siam Sempermed Corp., LTD amongst others.

Key Highlights of the Report:

• Thailand Lingerie Market Outlook
• Market Size of Thailand Lingerie Market, 2024
• Forecast of Thailand Lingerie Market, 2031
• Historical Data and Forecast of Thailand Lingerie Revenues & Volume for the Period 2021-2031
• Thailand Lingerie Market Trend Evolution
• Thailand Lingerie Market Drivers and Challenges
• Thailand Lingerie Price Trends
• Thailand Lingerie Porter's Five Forces
• Thailand Lingerie Industry Life Cycle
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Type for the Period 2021-2031
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Brassiere for the Period 2021-2031
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Knickers for the Period 2021-2031
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Shape Wear for the Period 2021-2031
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Others for the Period 2021-2031
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Distribution Channel for the Period 2021-2031
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Specialty Stores for the Period 2021-2031
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Multi Brands Stores for the Period 2021-2031
• Historical Data and Forecast of Thailand Lingerie Market Revenues & Volume By Online for the Period 2021-2031
• Thailand Lingerie Import Export Trade Statistics
• Market Opportunity Assessment By Type
• Market Opportunity Assessment By Distribution Channel
• Thailand Lingerie Top Companies Market Share
• Thailand Lingerie Competitive Benchmarking By Technical and Operational Parameters
• Thailand Lingerie Company Profiles
• Thailand Lingerie Key Strategic Recommendations