How big is the Playing Card Market | Size, Share & Growth Forecast 2025

Code: MTA8535 Publication Date: Sep 2025

What is the size of Playing Card Market?

According to 6Wresearch internal database and industry insights, the Playing Card Market was valued at USD 5.4 Billion in 2024 and is expected to reach USD 7.8 Billion by 2031, growing at a CAGR of 5.40% during the 2025-2031.

The playing card market is experiencing acceleration due to many factors, mostly driven by the increased popularity of card games for leisure, in addition to increasing demand pulled by casinos and hospitality environments and sectors, and increasing interest in collectible playing card decks and custom-designed playing cards. 

Growth Factors for Playing Card Market

  • Ramping demand of casinos, gaming clubs, and hospitality businesses/venues
  • Demand for custom designs, one-off decks, and themed decks of playing cards.
  • Growing gaming and playing card communities online, and growing online retail sales in playing cards.
  • Collectible or limited-edition decks of playing cards are of increased interest.
  • Using playing cards for educational or promotional activities, or for education. 

Playing Card Market Trends

The Playing Card Market trends continue to be influenced by the continued growth of demand for premium, artistic playing card designs. Customers have been actively seeking to source better materials, card decks that have interesting themes or designs, and limited-run playing cards that improve the aesthetic functionality of cards as well as their collectability. 

In addition, whether through unknown digital marketing efforts or promoted influencers, awareness of specialty playing cards continues to gain momentum through brands associated with the Entertainment industry, esports brands, and designers. Collaborations with these various entities illustrate how brands continue to create a more diversified market through expansion into separate categories.

Emerging Developments in the Playing Card Market

Evidence of emerging developments within the Playing Card Market shows that there is increasing investment into eco-friendly materials such as recycled paper and biodegradable coatings to reach sustainability goals. Manufacturers are also adopting new approaches to printing through new technologies to achieve improved accuracy and durability. 

Furthermore, the increase in popularity and participation in card game tournaments is resulting in an increase in consumer demand for professional playing cards, as there is increasing access to personalized, branded, and corporate-designed card decks for marketing purposes.

List of Leading Companies in the Playing Card Market

Below is a comprehensive list of the leading market players driving growth in this sector:

1. The United States Playing Card Company

Company NameThe United States Playing Card Company
Established Year1867
HeadquartersErlanger, United States
Official WebsiteClick Here

The United States Playing Card Company produces a wide range of playing cards for casinos, retail markets, and collectors, known for premium quality and iconic brands.

2. Cartamundi Group

Company NameCartamundi Group
Established Year1970
HeadquartersTurnhout, Belgium
Official WebsiteClick Here

Cartamundi manufactures playing cards, collectibles, and board games, partnering with entertainment brands to create innovative designs and high-quality printing solutions.

3. KEM Playing Cards

Company NameKEM Playing Cards
Established Year1935
HeadquartersCincinnati, United States
Official Website-

KEM Playing Cards specializes in durable cellulose acetate playing cards, serving casinos and professional card players with long-lasting, high-performance products.

4. Theory11

Company NameTheory11
Established Year2007
HeadquartersNew York, United States
Official WebsiteClick Here

Theory11 designs luxury playing cards, collaborating with artists, magicians, and entertainment franchises to produce premium, collectible card decks.

5. Fournier Cards

Company NameFournier Cards
Established Year1868
HeadquartersVitoria, Spain
Official WebsiteClick Here

Fournier Cards manufactures traditional and casino-grade playing cards, recognized for precision printing, durability, and design quality.

6. Copag Cards

Company NameCopag Cards
Established Year1908
HeadquartersSão Paulo, Brazil
Official Website-

Copag produces plastic playing cards for professional poker, bridge, and casino use, offering customizable designs for global markets.

7. Legends Playing Card Company

Company NameLegends Playing Card Company
Established Year2013
HeadquartersHong Kong, China
Official WebsiteClick Here

Legends Playing Card Company produces high-end playing cards with intricate designs, serving magicians, collectors, and luxury product retailers.

8. Piatnik

Company NamePiatnik
Established Year1824
HeadquartersVienna, Austria
Official WebsiteClick Here

Piatnik offers playing cards, board games, and puzzles, focusing on traditional craftsmanship and premium design for global audiences.

9. Ellusionist Playing Card Company

Company NameEllusionist Playing Card Company
Established Year2001
HeadquartersLos Angeles, United States
Official WebsiteClick Here

Ellusionist specializes in custom-designed playing cards for magicians and collectors, featuring bold themes and limited-edition releases.

10. Hanabi Cards

Company NameHanabi Cards
Established Year1978
HeadquartersTokyo, Japan
Official Website-

Hanabi Cards produces traditional and modern playing cards, focusing on craftsmanship, artistic themes, and high-quality materials.

How big is the Playing Card Market : FAQ's

The Playing Card Market is expected to surpass USD 7.8 Billion by 2031.
Segments include casino gaming, collectibles, online retail, and promotional playing card products, each contributing to rising demand.
Key trends involve premium designs, eco-friendly materials, franchise collaborations, and digital marketing-driven customer engagement.
Leading players include The United States Playing Card Company, Cartamundi, Theory11, Fournier, and Copag.
6W monitors the market across 60+ countries Globally, publishing an annual market outlook report that analyses trends, key drivers, Size, Volume, Revenue, opportunities, and market segments. This report offers comprehensive insights, helping businesses understand market dynamics and make informed decisions.
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