How Big is the Savory Snack Market | Insights, Forecast & Growth Analysis 2025

Code: MTA8812 Publication Date: Sep 2025

What is the size of Savory Snack Market?

According to 6Wresearch internal database and industry insights, the Global Savory Snack Market was valued at USD 90 Billion in 2024 and is expected to reach USD 120 Billion by 2031, growing at a compound annual growth rate of 4.20% during the forecast period (2025-2031).

The market is driven by growing consumer preference for ready-to-eat and convenient food products, rising demand for healthier snack options, and urban population growth.  Additionally, advancements in packaging and food processing technologies are driving up the market growth.

 Key Growth Drivers of the Savory Snack Market

  • The rising demand for convenient and ready-to-eat snacks is increasing.
  • Consumers are seeking healthier alternatives with low-fat, low-salt, and organic ingredients.
  • Expansion of retail and e-commerce channels is improving market accessibility.
  • Product innovation with new flavours and packaging formats is driving consumption.
  • Growing snacking culture among millennials and urban populations.
  • Increasing investments by food companies in marketing and distribution strategies.

Savory Snack Market Trends

Savory Snack Market is witnessing significant growth with trends such as the launch of premium and artisanal snack products. Snacks that are baked or air-popped are becoming more popular than those that are fried. Clean-label ingredients and nutritional transparency are given priority in order to appeal to health-conscious consumers. Ethnic and flavored snack varieties are growing in popularity in urban markets. Convenience and sustainability-focused packaging innovations are growing in popularity. Savory snacks are expanding their reach by transforming into online subscription and delivery models. For those with hectic schedules, ready-to-eat snack options are also popular.

Emerging Developments in the Savory Snack Market

Savory Snack Market is accelerating with innovations in functional snacks enriched with vitamins, protein, or probiotics. Manufacturers are spending money on healthier cooking methods like extrusion and air frying. The growth of distribution networks in urban and semi-urban areas is increasing product accessibility. Recyclable and environmentally friendly packaging options are being used to attract environmentally conscious consumers. Growing consumer interest in international flavors is driving the launch of new products. Research and development for low-sodium, gluten-free, and organic snacks is driving market expansion.

List of Leading Companies in the Savory Snack Market

Some of the leading companies include:

  • PepsiCo, Inc.
  • Mondelez International, Inc.
  • Kellogg Company
  • Campbell Soup Company
  • Conagra Brands, Inc.
  • General Mills, Inc.
  • Intersnack Group GmbH & Co. KG
  • Calbee, Inc.
  • Herr Foods Inc.
  • Walkers Snack Foods Ltd.

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