How Big is the Sleep Aid Market | Industry Trends & Forecast 2025

Code: MTA9009 Publication Date: Sep 2025

How Big is the Sleep Aid Market?

According to 6Wresearch internal database and industry insights, the Sleep Aid Market was estimated at USD 88 billion in 2024 and is projected to reach USD 148 billion by 2031, expanding at a CAGR of 7.8% during the forecast period 2025-2031.

The expansion of the market is driven by rising cases of insomnia and sleep disorders, increasing stress levels due to lifestyle changes, growing demand for sleep solutions, advancements in sleep monitoring devices, and rising awareness regarding the importance of healthy sleep cycles.

Key Growth Drivers of the Sleep Aid Market

  • Increase in sleep-related disorders and insomnia
  • A rising need for apps and devices that monitor sleep
  • Growing use of herbal and natural sleep aids
  • Increased expenditures on wellness and healthcare solutions
  • Raising awareness of the advantages of getting enough sleep

Sleep Aid Market Trends

Sleep Aid Market is witnessing strong growth with notable trends such as rising adoption of wearable sleep trackers and smart sleep monitoring devices. The demand for melatonin supplements and herbal formulations is increasing among consumers preferring natural remedies. AI-based sleep tracking apps and behavioral therapy are examples of digital health technologies that are becoming more popular. Additionally, CPAP devices are more widely used in the market to treat sleep apnea. Additionally, consumers are favoring customized and non-addictive sleep aids. The market for sleep aids is changing as a result of the increased emphasis on natural, technologically enabled, and customized methods; this is bringing it closer to the changing health and wellness priorities of consumers.

Emerging Developments in the Sleep Aid Market

Sleep Aid Market is eveloving with emerging developments such as innovation in drug-free therapies like cognitive behavioral therapy apps and light therapy devices. Businesses are investing in modern wearable technology in an effort to provide real-time sleep insights. Product portfolios are being enhanced by collaborations between technology and pharmaceutical companies. There are now more sleep aid options available due to the growth of e-commerce channels. Ongoing research into personalized supplements and neurostimulation therapies is driving the growth. The market has developed into a more comprehensive industry that caters to both medical requirements and lifestyle wellness.

List of Leading Companies in the Sleep Aid Market

Some of the leading companies include:

  • Sanofi S.A.
  • Koninklijke Philips N.V.
  • Merck & Co., Inc.
  • Teva Pharmaceutical Industries Ltd.
  • ResMed Inc.
  • GlaxoSmithKline plc
  • Takeda Pharmaceutical Company Limited
  • Somaxon Pharmaceuticals, Inc.
  • Meda Consumer Healthcare Inc.
  • Drive DeVilbiss Healthcare

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