Code: MTA9486 | Publication Date: Sep 2025 |
The main drivers of this growth are the rising popularity of fortified supplements, growing consumer focus on preventive healthcare, expanding applications of riboflavin in pharmaceuticals, and increasing incorporation of Vitamin B2 in food and beverages to address deficiencies and enhance metabolic functions in daily nutrition.
The Vitamin B2 Market trends highlight a heightened shift towards natural, plant-derived riboflavin sources to fulfil clean-label demand. Manufacturers are broadening their focus into fortified dairy, cereals, and beverages. The pharmaceutical segment is increasing the use of riboflavin in migraine, anaemia, and metabolic disorders. There are also growing applications in cosmetics with Vitamin B2's utility for the skin and hair. Additionally, an expansion of online retail or delivery subscription service platforms allows for additional accessibility, and research into bioavailability provides better efficiencies of the product.
The Vitamin B2 Market developments outline an investment into technologies for sustainable production and advanced formulations for riboflavin. Companies are leveraging biotechnological riboflavin production for efficiencies and scalability that are driven by sustainability. New formulations in gummies or ready-to-drink supplement delivery are facilitating convenience for consumers. With a focus on digital campaigns and the expansion of e-commerce, companies are establishing a larger presence while differentiating the availability of riboflavin-based products for different consumers.
Some of the leading companies include: