Market Forecast By Type (Hard Type, Chewing Type), By Distribution Channel (Convenience Stores, Traditional Grocery Stores, Supermarkets/Hypermarkets, Online Sales Channel, Others) And Competitive Landscape
Product Code: ETC032805 | Publication Date: Jul 2023 | Updated Date: Dec 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Report Name | Thailand Candied Fruit Market |
Forecast period | 2024-2030 |
Market Size | USD 180 Million by 2030 |
CAGR | 6.1% |
Growing Sector | Food and Beverage |
The Thailand Candied Fruit market report thoroughly covers the market by type and by distribution channel. The report provides an unbiased and detailed analysis of the on-going market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
In 2024, the Thailand Candied Fruit market is valued at approximately $ 128 million, with a projected compound annual growth rate (CAGR) of 6.1% over the next five years. Additionally, by 2030, the market is expected to reach around $ 180 million. The food and beverage sector holds significant position in the overall market.
The candied fruit market in Thailand is expanding steadily, driven by increasing consumer demand for convenient and healthier snack alternatives to traditional processed foods. Thailand’s rich agricultural resources, particularly tropical fruits such as mango, pineapple, and papaya, provide a strong foundation for the production of candied fruit products. The growing trend towards health-conscious eating and the popularity of fruit-based snacks in both urban and rural areas are boosting the demand for natural, minimally processed candied fruits. Additionally, the country’s strong export potential, particularly to other Southeast Asian nations, is contributing to market growth. Candied fruits are commonly used in local desserts, confectionery, and as a festive gift item, further driving seasonal demand. With the rise of supermarkets, hypermarkets, and online retail platforms, these products are becoming more accessible to a broader consumer base.
According to 6Wresearch, Thailand Candied Fruit market size is projected to grow at a CAGR of 6.1% during 2024-2030. The growth of the candied fruit market in Thailand is primarily driven by the increasing demand for healthier and more natural snack options as consumers shift away from traditional sugary and processed foods. The rise in health consciousness, especially among younger and urban consumers, is pushing demand for fruit-based alternatives that are perceived as healthier. Thailand’s diverse agricultural base, with a steady supply of tropical fruits like mangoes, pineapples, and papayas, provides a competitive advantage in production, allowing for cost-effective sourcing.
Additionally, the expansion of modern retail outlets such as supermarkets, hypermarkets, and the rise of e-commerce platforms have made candied fruit products more accessible to a larger consumer base. Seasonal demand, driven by cultural festivities and gifting traditions, also boosts the market during key periods. However, the Thailand Candied Fruit industry faces challenges such as fluctuating raw material prices due to climate variability, which can impact production costs. Competition from other snack categories, such as nuts, seeds, and packaged confectionery, also poses a threat to market growth. Additionally, quality consistency and food safety concerns are critical issues that producers must address to maintain consumer trust and meet both domestic and international regulatory standards. Despite these challenges, the growing trend toward healthier snacking and the potential for export expansion are expected to drive the market forward.
Key companies in the Thailand candied fruit market include Siam Fruit and Vegetable Co., Ltd., which is known for producing a wide range of high-quality candied fruits made from locally sourced tropical fruits such as mango, pineapple, and papaya. Tropical Fruits Co., Ltd. is another prominent player, specializing in premium candied fruits and exporting them to international markets. Thai Agro Exchange is a major supplier, offering a variety of candied fruit products that cater to both domestic and global demand, while focusing on innovation and sustainable practices.
Nakornchai Co., Ltd. is a significant producer of traditional Thai candied fruits, including exotic options such as candied coconut and durian. Additionally, Runglertchai Co., Ltd., a well-established name in the Thai food industry, produces a range of fruit-based snacks and candies, with a strong emphasis on quality and consistent product offerings. Additionally, some of these players hold majority of the Thailand Candied Fruit market share. Moreover, these companies are key players driving growth and innovation in Thailand’s expanding candied fruit market.
In Thailand, the production and sale of candied fruit products are governed by the Food and Drug Administration (FDA) under the Ministry of Public Health, which sets regulations for food safety, quality, and labeling. The Food Act B.E. 2522 outlines the standards for food products, including candied fruits, ensuring they meet safety criteria related to ingredients, preservatives, and additives. Candied fruits are required to adhere to strict hygiene standards during production and packaging to prevent contamination and maintain quality.
Additionally, the Thai Industrial Standards Institute (TISI) sets guidelines for product quality, and businesses must comply with labeling laws that require clear information on ingredients, nutritional content, and allergens. Further, these initiatives have further boosted the Thailand Candied Fruit market revenues. Furthermore, the use of artificial coloring and flavoring agents is also regulated to ensure that products are safe for consumption. As sustainability becomes a growing concern, the Thai government is promoting eco-friendly practices, encouraging the use of sustainable packaging and responsible sourcing of raw materials. Compliance with these regulations is crucial for ensuring consumer safety and maintaining the integrity of the market.
The future of the Thailand candied fruit market is poised for continued growth, driven by shifting consumer preferences towards healthier, natural snacks. As health consciousness rises, there will be increased demand for organic, sugar-free, and nutrient-rich options, creating opportunities for product innovation. The growing popularity of e-commerce and online retail platforms will further enhance market accessibility, particularly in urban areas.
Additionally, Thailand’s strong agricultural foundation, particularly its tropical fruit supply, will continue to support local production and reduce costs. Export opportunities to neighboring Southeast Asian countries and international markets are expected to increase, driven by the popularity of Thai candied fruits. The market will also see a push toward sustainability, with consumers and companies alike focusing on eco-friendly packaging and ethical sourcing practices. While challenges such as raw material price fluctuations and competition from other snack categories exist, the overall outlook remains positive, with the candied fruit market benefiting from a combination of health trends, technological advancements, and expanding retail networks.
According to Ravi Bhandari, Research Head, 6Wresearch, the chewing type category within the Thailand candied fruit market is experiencing significant growth as consumers increasingly seek convenient, on-the-go snacks that offer both health benefits and enjoyable flavors. Chewy fruit snacks, such as fruit gummies and chews, are becoming popular due to their portability, ease of consumption, and the perception that they are a healthier alternative to traditional candy.
The demand for chewy snacks is also being driven by the rising trend of health-conscious eating, with consumers preferring products made from natural fruits and free from artificial additives. Additionally, the growing popularity of chewy fruit products in the confectionery and snack sectors, combined with their use in various food applications like baking and desserts, is contributing to the expansion of this category. As urban lifestyles become more fast-paced, the chewy type category is expected to continue thriving, driven by innovations in product offerings, packaging, and flavor diversity.
The growth of supermarkets and hypermarkets as end-users in the Thailand candied fruit market is being fueled by the increasing shift toward modern retail shopping experiences. These large retail chains offer consumers a wide variety of packaged, ready-to-eat snacks, including candied fruits, making it convenient for them to purchase products in one place. As urbanization increases and more people embrace the convenience of large retail outlets, supermarkets and hypermarkets are becoming key distribution channels for candied fruits, especially with the rise in demand for healthier snack options. Additionally, these stores often feature seasonal promotions, particularly during festive periods, further driving the sale of candied fruits as gifting items. With their broad reach and extensive consumer base, supermarkets and hypermarkets are expected to remain vital to the growth of Thailand's candied fruit market in the years to come.
The Thailand Candied Fruit market report provides a detailed analysis of the following market segments -
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Candied Fruit Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Candied Fruit Market Revenues & Volume, 2020 & 2030F |
3.3 Thailand Candied Fruit Market - Industry Life Cycle |
3.4 Thailand Candied Fruit Market - Porter's Five Forces |
3.5 Thailand Candied Fruit Market Revenues & Volume Share, By Type, 2020 & 2030F |
3.6 Thailand Candied Fruit Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F |
4 Thailand Candied Fruit Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Thailand Candied Fruit Market Trends |
6 Thailand Candied Fruit Market, By Types |
6.1 Thailand Candied Fruit Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Candied Fruit Market Revenues & Volume, By Type, 2020-2030F |
6.1.3 Thailand Candied Fruit Market Revenues & Volume, By Hard Type, 2020-2030F |
6.1.4 Thailand Candied Fruit Market Revenues & Volume, By Chewing Type, 2020-2030F |
6.2 Thailand Candied Fruit Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Thailand Candied Fruit Market Revenues & Volume, By Convenience Stores, 2020-2030F |
6.2.3 Thailand Candied Fruit Market Revenues & Volume, By Traditional Grocery Stores, 2020-2030F |
6.2.4 Thailand Candied Fruit Market Revenues & Volume, By Supermarkets/Hypermarkets, 2020-2030F |
6.2.5 Thailand Candied Fruit Market Revenues & Volume, By Online Sales Channel, 2020-2030F |
6.2.6 Thailand Candied Fruit Market Revenues & Volume, By Others, 2020-2030F |
7 Thailand Candied Fruit Market Import-Export Trade Statistics |
7.1 Thailand Candied Fruit Market Export to Major Countries |
7.2 Thailand Candied Fruit Market Imports from Major Countries |
8 Thailand Candied Fruit Market Key Performance Indicators |
9 Thailand Candied Fruit Market - Opportunity Assessment |
9.1 Thailand Candied Fruit Market Opportunity Assessment, By Type, 2020 & 2030F |
9.2 Thailand Candied Fruit Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F |
10 Thailand Candied Fruit Market - Competitive Landscape |
10.1 Thailand Candied Fruit Market Revenue Share, By Companies, 2023 |
10.2 Thailand Candied Fruit Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |