Market Forecast By Product Type (Prescription glasses/spectacles, Sunglasses, Contact lenses), By Mode of Sale (Retail stores, Online stores), By End User (Men, Women) And Competitive Landscape
Product Code: ETC369621 | Publication Date: Aug 2022 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The China Eyewear Market may undergo a gradual slowdown in growth rates between 2025 and 2029. Beginning strongly at 9.84% in 2025, growth softens to 7.27% in 2029.
Report Name | China Eyewear Market |
Forecast Period | 2025-2029 |
CAGR | 7.27% |
Growing Sector | Consumer Goods |
The China Eyewear Market report thoroughly covers the market by product type, mode of sale, and end-user. The market report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high-growth areas, and market drivers, which would help stakeholders to devise and align their market strategies according to the current and future market dynamics.
Rapid growth is seen in China Eyewear Market, fueled by rising urbanization, greater awareness of eye health, and evolving fashion trends. In addition to this, the demand for prescription glasses, sunglasses, and contact lenses is increasing, as consumers seek a balance between style and function. Digital sales are surging, as e-commerce platforms provide diverse eyewear options. There are significant investments in optical retail, and digital platforms are positioningthe market as a prominent global player.
Below mentioned are some prominent drivers and their influence to the market dynamics:
Driver | Primary Segments Affected | Why it matters (evidence) |
Rising Eye Health Awareness | Prescription Glasses, Contact Lenses | The demand for prescription eyewear and contact lenses is increasing, with the rising concerns about eye health and vision correction. |
Fashion and Trends | Sunglasses, Prescription Glasses | A rise in the focus on eyewear as a fashion accessory, especially sunglasses, has increased the demand for stylish and premium eyewear products. |
Digitalization of Sales Channels | All Types; Retail, Online | Online platforms have gained traction in the eyewear sector, which provide convenience and variety, driving growth in e-commerce sales. |
Government Initiatives | Prescription Glasses | Government-led initiatives to improve vision care and provide affordable eyewear options for the general public are expanding the market. |
Urbanization and Lifestyle Changes | All Types; Men, Women | The demand for quality eyewear is increasing in the country, driven by urban population and lifestyle changes. |
The China Eyewear Market is projected to grow at a CAGR of 7.27% during the forecast period of 2025-2029. The China Eyewear Market Growth has proliferated, driven by the rising urbanization and shifting fashion trends. Also, rising awareness of eye health in the country is another major factor in the market growth. The demand for prescription glasses, sunglasses, and contact lenses is increasing in the country, as consumers prioritize both style and function. Furthermore, the growth of online sales, which offer a diverse range of eyewear options, is further fueling market expansion. Investments in optical retail and online platforms are solidifying China role as a key global player.
Below mentioned are some major restraints and their influence to the market dynamics:
Restraint | Primary Segments Affected | What this means (evidence) |
High Product Cost | Sunglasses, Prescription Glasses | Premium eyewear brands face pricing challenges, limiting access to certain consumer segments. |
Competition from Local Brands | Prescription Glasses, Sunglasses | Local brands offering low-cost alternatives may hamper the growth of premium and international eyewear brands. |
Lack of Awareness in Rural Areas | Prescription Glasses, Sunglasses | In rural areas, lack of awareness about eye care and eyewear availability limits market penetration. |
Regulatory Challenges | All Types | Stringent regulations regarding safety standards and compliance can increase operational costs for eyewear manufacturers. |
Limited After-Sales Services | Contact Lenses, Prescription Glasses | Limited access to after-sales services, especially for contact lenses and prescription eyewear, may deter consumer trust and loyalty. |
The China Eyewear Industry faces various notable challenges, including intense competition from local brands, particularly in the budget-friendly segment. Furthermore, several consumers in rural regions remain unaware of the importance of eye health and the availability of affordable eyewear. The high cost of premium eyewear and the complex regulatory landscape for product compliance pose further obstacles for international brands. Furthermore, the limited availability of after-sales services and maintenance options undermines consumer confidence in some product categories.
Several prominent trends reshaping the market growth include:
Touchless Technology: Touchless buttons and sensors in elevators and escalators are on the rise for hygiene reasons.
Some prominent investment opportunities in the market include:
Some leading players dominating the China Eyewear Market Share include:
Company Name | Essilor International |
Established Year | 1849 |
Headquarters | Charenton-le-Pont, France |
Official Website | Click Here |
Description: Essilor is a leading global eyewear brand specializing in prescription glasses and lenses. It operates in China through multiple local partnerships and retail channels.
Company Name | Luxottica Group S.p.A. |
Established Year | 1958 |
Headquarters | Milan, Italy |
Official Website | Click Here |
Description: Luxottica is a global eyewear giant, known for its wide range of eyewear brands, including Ray-Ban, Oakley, and Vogue. It is one of the leading players in China’s eyewear market.
Company Name | Maui Jim |
Established Year | 1980 |
Headquarters | Peoria, Illinois, USA |
Official Website | Click Here |
Description: Maui Jim is a global brand known for its high-quality polarized sunglasses, catering to the premium eyewear market in China and internationally.
Company Name | Johnson & Johnson Vision Care |
Established Year | 1959 |
Headquarters | New Brunswick, New Jersey, USA |
Official Website | Click Here |
Description: Johnson & Johnson Vision Care is a leading manufacturer of contact lenses, with a strong presence in China’s growing contact lens market.
Company Name | Kering Eyewear |
Established Year | 2004 |
Headquarters | Milan, Italy |
Official Website | Click Here |
Description: Kering Eyewear, a subsidiary of the Kering Group, manages eyewear for luxury brands such as Gucci, Saint Laurent, and Cartier.
According to Chinese Government data, China has launched various initiatives to enhance eye health, especially among children and the elderly. To illustrate, the Eye Health Program from the National Health Commission aims to provide cost-effective prescription eyewear to rural or underserved populations in China. In addition, the China National Standard for Eyewear requires that all eyewear products comply with stringent safety and quality standards. The government is also encouraging the use of environmentally sustainable materials in the production of eyewear to support other environmental sustainability goals.
The China Eyewear Market is anticipated to expand steadily due to increasing consumer awareness of eye health, new fashion trends, and advancements in eyewear technology. The growing popularity of e-commerce and increasing disposable incomes of urban residents will also benefit the demand for eyeglasses and sunglasses. With the focus on smart eyewear, sustainable products, and consumer customization, the market is expected to see more innovation and growth over the coming years.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Mansi Ahuja, Senior Research Analyst at 6Wresearch, Prescription glasses hold the largest market share in China, driven by the country's high prevalence of myopia, particularly among children and young adults. The increasing adoption of digital devices has further contributed to the demand for corrective eyewear. This segment's dominance is also supported by the growing awareness of eye health and the necessity of vision correction.
Retail stores dominate the eyewear sales in China, offering consumers the opportunity to try on products and receive personalized services. The tactile experience and immediate availability of products in physical stores continue to attract a significant portion of the market. However, online sales are growing rapidly, especially among younger consumers seeking convenience and variety.
Women represent the largest consumer segment in China's eyewear market. This is attributed to their higher disposable income and a greater emphasis on fashion and personal style. Women are more likely to purchase multiple pairs of eyewear, including prescription glasses and sunglasses, to complement different outfits and occasions.
The report offers a comprehensive study of the subsequent market segments and their leading categories: